The document discusses strategies for optimizing IT spending and acquiring new technologies with decreasing budgets. It outlines opportunities in areas like cloud computing and big data, as well as challenges of flat or declining IT budgets. It then discusses how optimizing spend can deliver business value through alignment with objectives, financial savings, and improved perceptions of IT. The rest of the document provides examples of software portfolio management case studies where organizations saved hundreds of thousands or millions of dollars by better understanding their existing software assets and entitlements and developing optimized procurement strategies.