The document introduces ASP.NET Identity, which is Microsoft's new platform for managing users in ASP.NET applications. It has replaced the older ASP.NET Membership platform. The document discusses setting up an ASP.NET Identity implementation in an example project, including installing NuGet packages, defining a database context class, and creating a basic user management interface. It also provides an overview of how ASP.NET Identity uses OWIN/Katana to provide services to web applications in a more modular way compared to the previous ASP.NET Membership system.