This document discusses BP's data modelling challenges and solutions. BP has over 100,000 employees operating in over 100 countries with 250 data centers and over 7,000 applications. Their challenges included decentralized management of data modelling, lack of standards and governance, and models getting lost after projects. Their solution included a self-service DMaaS portal for ER/Studio licensing and model publishing. It provides automated reporting, judicious use of macros, and a community of interest. Next steps include promoting data modelling to SAP architects and expanding training, certification and the online community.