Branding Services Proposal PowerPoint Presentation Slides
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The document is a branding services proposal outlining a comprehensive approach to brand development, emphasizing the importance of establishing a unique brand identity. It details the process, including brand discovery, strategy formulation, and the implementation phases, alongside a fee structure totaling $25,400. Additionally, it includes timelines, client testimonials, and a work contract discussing mutual cooperation and payment terms.
Branding Services Proposal PowerPoint Presentation Slides
- 1. Branding Services Proposal Delivered to Date submission Submitted by User assigned
- 2. Cover Letter for Branding Services Proposal 2 Dear (client name), Brand is about setting yourself different from others and it is perception about what people think of your company i.e. the first thing that comes to their mind. Different logos, slogans are not brand, instead they are just marketing messages for supporting ownership position. Good brand provokes emotion because of which most focus should be towards activities rather than physical attributes such as historic building, parks, etc. Foundation unit on which every successful business is laid based on strong and authentic brand. Our company can help you laying the first stone. We help you to highlight special characteristics, differentiating factors from competitors that defines about your vision & mission and expectations of your target audience form your brand. The process for this brand development will constantly deliver right message to right person that in turn will revert their right reaction. Sincerely, Assigned user User title Company name
- 3. Table of Contents 3 Timeframe Phases for Branding and Communication Branding Process Branding Plan Scope of Services 05 04 03 02 01 Sign Off Payment Terms Work Contract 13 12 11 Client Testimonials Case Study Our Team Company Overview Fee Structure 10 09 08 07 06
- 4. Scope of Services Branding Plan02 01 Table of Contents 4
- 5. Scope of Services in Branding 5 Brand Discovery › Involves knowing about business, industry, competition and customers › Identifying brand loopholes by conducting meeting, undergoing research and customer interviews about brand Identity Package Designers will start finding out more visual ways for brand characteristics. The standard package include › Logo design › Tagline development › Colors/fonts › Business card template Brand Strategy Team will develop unique brand strategy › Intended Strategy to present communicated points › Ways for expressing business strategy through out business operations Brand Guidelines Evolve brand guidelines that properly expresses brand i.e. › Where and how to use logo, colors and font for consistent communication of brand message This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 6. Creation of Plan for Branding Services Proposal 6 Incorporating Brand ROI › Vision and Mission › Positioning Statement › Value Proposition › Brand Promise: Tag Line Establish Brand Equity › Social media websites › Google advertisements Developing Brand Share Leverage Your Brand › Traditional advertising › Public relations › Media (Online, Social, Email, Mobile, etc.) › Prioritize threats, opportunities and strenghts › Measure results against plan This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 7. Branding Process Phases for Branding and Communication 04 03 Table of Contents 7
- 8. Branding Services Proposal Process 8 The success rate of the brand depends on the 11 step process outlined hereunder 01 02 03 04 05 06 Creation of the Brand Development Committee (BDC) Identification of the Markets Complete the feedback and market research for selected market Numerous ideas grouped together through market research are handed over to individual team for feasibility test Creation of the Brand Leadership Team Development of the Product Brand Bank This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 9. Branding Services Proposal Process (Contd.) 9 The success rate of the brand depends on the 11 step process outlined hereunder 07 08 09 10 11 Write the Brand Promise Plan the look and feel of the brand Develop the Action Plan Implement the action plan in market by deciding the budget for the same Review the plan after every three months to rectify the loopholes This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 10. Phases for Branding and Communication 10 TIME REQUIRED 3 Weeks3 Weeks 3 Weeks Phase 2 Create ideas and define tools for implementing plan consistently Creative Development Phase 3 Define the communication channels for the plan to see whether ideas are properly conveyed to target audience or not Support &Marketing Plan Phase I Determine stages for customer engagement i.e. incorporating ideas and plan for its proper implementation Discovery & Brand Roadmap This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 11. Timeframe Fee Structure06 05 Table of Contents 11
- 12. Branding Services Proposal Process Timeframe 12 Work Outline as Per the Project Scope › Time take will be approximately 9 weeks from beginning to end based on the feedback received on each milestone › Will initiate work upon successful signing of proposal Milestone Weeks Discovery Meeting 1 Present Strategy 6 Initial Design Concepts 7 Refined Designs 7-8 Brand Guidelines Document 9 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 13. Cost Estimate for Branding Services Proposal 13 Description Price Quantity Subtotal Brand Discovery Upfront discovery meeting as discussed in scope of services $1,000 1 $1,000 Brand Strategy Written strategy documents as mentioned in scope of services $1,200 2 $2,400 Identify Package 2 rounds of revision along with 2 logo options refined to one color version $4,000 4 $16,000 Brand Guidelines Documents Brands acceptable usage for external suppliers $2,000 3 $6,000 Total $25,400 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 14. Table of Contents 14 Our Team08 09 Case Study Company Overview07
- 15. Overview of Company for Branding Services Proposal 15 › Create brand messages as per the customer opinion › Increases brand power of the business to reach at tremendous heights › Ways for motivating employees and retaining customers › Develop tools and showcase their implications Business Activities › Marketing and communication › Exclusive design to differentiate brand Strategy Team Functions Year of establishment–1980 Employee strength–9,000 Client base–Big, small and start-up companies Revenue - $1.2 Billion for Year ended 30 December 2018– 1980 Headquarters – Illinois, United States This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 16. Our Team for Branding Services Proposal (1/2) 16 Minh Dang Technical Manager Add Education Here Roles & Responsibilities and Project Undertaken › Discussing the client's core message and target audience › Overseeing the production phase › Add text here Tan Nguyen Team Leader Add Education Here Roles & Responsibilities and Project Undertaken › Overseeing different organization campaigns › Manage contract negotiations, budget management, and conducting interdepartmental communications › Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 17. Our Team for Branding Services Proposal (2/2) 17 John Deo Founder Add Education Here › Create plan and deliver a strategic vision for clients › Hiring and managing the creative team › Add text here Lisa Deo Manager Add Education Here › Incorporate positioning recommendations › Develop marketing plans through analysis of current market data › Add text here Mary Smith Designer Add Education Here › Create visual material by combining marketing and graphic design › Design and produce materials for as per customer needs › Add text here › Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 18. Soda Company ltd › Modify basic website and add some functionality › Looking for the scope of outside improvements Project issues › Implemented e-commerce functionalities › Modified existing logo and packaging system based on client ideas and value Our Solutions › Shift in branding logo increased customer base Results Case Study for Branding Services Proposal 18 Soda Company ltd has achieved tremendous growth and their SALES got increased by 250% within 5-6 months This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 19. Table of Contents 19 Work Contract11 Sign Off13 Client Testimonials10 Payment Terms12
- 20. › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here Company name CEO Name › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here Company name CEO Name › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here › Add client’s testimonial here Company name CEO Name This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Client Testimonials for Branding Services Proposal 20
- 21. Work Contract for Branding Services Proposal 21 Services Rendered Strategy & Design Company will render services for branding strategy, design new logo and after this it will deliver branding guidelines document. You will be provided sufficient opportunities to review work and provide feedback, in case if you are not satisfied with the work you will pay for the completed work and can cancel the contract Mutual Cooperation We agree to levy our best efforts to complete all the deliverables mentioned above and request you to support us by sharing the required information on your website Charges for Services Performed Projects apart from budget will be considered as out of scope and proper amendment need to be made to continue work on the same. Extra charges will be levied for the projects that exceeds beyond 45 days Cancellation of Plans You have right to modify, reject, cancel or stop any and all plans or work in process plans. However as per the agreement, its confirmed by you to reimburse all cost and expenses incurred due to change in instruction. We try our best to reduce such cost and expenses This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 22. Work Contract for Branding Proposal (Contd.) 22 Confidentiality Your Text Here Termination Clause Agreement will become effective as on the date mentioned here and can be terminated by party by giving 60 days notice in writing General Provisions Agreement will be governed and construed in accordance with laws of the province/state Government laws & regulations 01 02 03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 23. Payment Terms for Branding Services Proposal 23 Client agreement for payment › 1st initial invoice upon receipt will act as deposit for every project and every invoice will have 15 payment terms › In case of delay in payment, 1% per month will be charged on unpaid amount and further company also reserves the right to stop work until the payment is made Billing Schedule › Company will take deposit of 50% of the initial fees at the time of signing contract › The remaining 50% will be charged on monthly basis based on the number of service hours spent on the project › Company will provide all necessary purchase order numbers and other internal information necessary for invoice processing by end of the month This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 24. Sign off for Branding Services Proposal Assigned user User title Signature Please go through the work contract to get clarity on all details. It is necessary for us to make things transparent from the beginning to build fruitful work relationship Once you have gone through the work contract, put your signatures below As we receive your acceptance notification, one of our executive will connect with you shortly to discuss way forward steps Please let us know in case of any queries. We would be more than happy to clarify all your doubts and can find best way to work together We will send a separate copy of your signed contract via mail In case you want to connect with us, feel free to call (user _ phone) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 24
- 25. Contact Us for Branding Services Proposal 25 Email Address [email protected] Address #street number, city, state Contact Number 0123456789 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 26. 26 Icons Slide for Branding Services Proposal
- 28. About Us for Branding Services Proposal 28 Target Audiences This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Values Client This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Premium Services This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 29. Our Mission Vision Goal for Branding Services Proposal 29 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Goal This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Vision This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Mission
- 30. Timeline for Branding Services Proposal 30 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 31. 3 Step Roadmap for Branding Services Proposal 31 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2019 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2021 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2020
- 32. 4 Step Roadmap for Branding Services Proposal 32 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2018 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2021 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2020 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2019
- 33. 5 Step Roadmap for Branding Services Proposal 33 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2018 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2017 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2021 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2019 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2020
- 34. This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2016 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2020 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2019 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2017 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2021 6 Step Roadmap for Branding Services Proposal 34 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2018
- 35. This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2015 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2021 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2020 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2019 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2018 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2016 This slide is 100% editable. Adapt it to your needs and capture your audience’s attention 2017 7 Step Roadmap for Branding Services Proposal 35
- 36. 30 60 90 Days Plan for Branding Services Proposal 36 First 60Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention. First 30Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention. First 90Days This slide is 100% editable. Adapt it to your needs and capture your audience's attention.