This document discusses how organizations can leverage data and analytics to power their business models. It provides examples of Fortune 100 companies that are using Attunity products to build data lakes and ingest data from SAP and other sources into Hadoop, Apache Kafka, and the cloud in order to perform real-time analytics. The document outlines the benefits of Attunity's data replication tools for extracting, transforming, and loading SAP and other enterprise data into data lakes and data warehouses.