Captivate labs
- 1. 1© Capgemini 2018. All rights reserved | The Problem 1. Millennials in the workforce (soon to comprise of 75% of the workforce) significantly value freedom and independence. This is leading to higher turnover rates as millennials opt for working for themselves or finding remote opportunities. 2. On the other hand, many millennials underestimate the difficulties of entrepreneurship. 90% of all ideas never see the light of day.
- 2. 2© Capgemini 2018. All rights reserved | Value Proposition • We can tap into this growing trend of young, entrepreneurial millennials and keep them more engaged by giving them an environment to put forth new ideas and potentially work on taking them forward • Brand Capgemini as a more innovative and forward thinking company • Be the first consulting company to set up its own corporate entrepreneurship program • Provide our employees a safe environment to experiment and fail • Test new methods and processes to generate innovation, once we have a PROVEN method that works, we can sell it back to them through the AIE (or under the same Captivate Labs branding)
- 3. 3© Capgemini 2018. All rights reserved | Our Vision: Captivate Labs An internal startup focused on championing corporate entrepreneurship and developing a culture of innovation both for clients and our own employees. We crowd-source ideas across the company and select and incubate top ideas for implementation. We bring this innovation methodology to clients by delivering leading edge offerings such as Hackathon as a Service
- 4. 4© Capgemini 2018. All rights reserved | 4Presentation Title | Author | Date © 2017 Capgemini. All rights reserved. Investing in a Corporate Entrepreneurship program will: - Enable employees to work autonomously on their projects all the while staying in the company, empowered and motivated by providing them mentors and resources - Attract new talents that will want to thrive in an innovative environment - Develop new innovative products and services - Reduce time-to-market It will be articulated around: - An ideation phase: A community Idea Management/Open Innovation platform will enable employees to submit an idea that will then enriched and sponsored by colleagues, clients and students. Outputs from hackathons/innovation challenges will also feed into this ideation phase. - An incubation and acceleration phase: 3-6 months, provided mentorship, coaching, funding, and work space (AIE/ASE) - The go-to-market phase : • If the project is successful, the intrapreneur can launch it either inside or outside Capgemini • If the project is unsuccessful, the intrapreneur can go back to his previous job The expected outcomes are : - Create a continuous stream of innovation - Implement innovation and risk-taking in the culture of the company - Develop and retain its talents as well as attract new ones Our Vision: Captivate Labs
- 5. 5© Capgemini 2018. All rights reserved | Ideation Process of generating, developing, and communicating new ideas. Leverage company- wide hackathons and open innovation tools such as Spigit. Launch 3 outcomes : - Project successful, launched inside Capgemini : New offering - Project successful, launched outside of Capgemini : Spinoff - Project unsuccessful : Intrapreneur back to previous job Incubation & Acceleration 3 months to work on the idea with the help of mentors, coaches and using the company’s resources (up to 2 days/week). Captivate Labs: A 3-Step Program
- 6. 6© Capgemini 2018. All rights reserved | Funding and Resources Days 1-90 Resource Cost 4x Full-Time Grade B Resources Days 90-365 1x Full-Time Grade B Resource
- 7. 7© Capgemini 2018. All rights reserved | Key Metrics to measure success #$Retention Rates Revenue generated Program Engagement • Number of ideas submitted • Number of ideas accepted • Number of ideas brought to market • From ideas in the program • From selling Corporate Entrepreneurship as a service • Among employees that participate • Employees overall
- 8. 8© Capgemini 2018. All rights reserved | Roadmap •Finalize processes and program structure •Build technical components 30 Days •Begin marketing campaign •Gain leadership buy-in and funding •Build/Test technical components 60 Days •Finalize all processes and technical components •Kick off CAPtivate labs 90 Days
Editor's Notes
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