Cloud Power Series for CFO's - salesforce

Editor's Notes

• #3: Michael-Give some ideas
• #6: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #8: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #9: Hence, IT organizations are considering cloud computing as a mechanism to move away from the hassles of managing infrastructure, and focusing more on delivering business value Just 2 years ago “cloud computing” as a technology priority was 16th, now it’s #1
• #10: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #11: Cost cutting is not enough. Business are looking for new ways to drive top line growth. They want to engage customers, employees, and partners in fresh and innovative ways that increase productivity, open new revenue channels, and improve cross selling and up selling. Cloud app platforms allow companies to build app they did not think possible just six months ago. Modern apps have three defining characteristics:SOCIAL: New social apps that increase internal collaboration, run on public social networks, and engage customers in exciting new ways. Customer examples: GE, Belkin, Kelly Services, Kimberly ClarkMOBILE: Every business application today must run on a growing list of mobile devices including smart phones and tablets. Apps must intuitively understand which devices they are being displayed on and resize automatically. They must be able to use the native services of the device like the GPS, camera to create new benefits for mobile workers. Customer examples: Zimmer, Genentech, RehabCare, ServiceMaxREAL TIME: Business is moving faster than ever before. Applications must deliver information in real-time, as it happens. Its not longer enough to see what happened yesterday. Business leaders must see what happens instantly and be able to respond at a moments notice. The Salesforce platform is a modern cloud platform so, like consumer platforms Facebook and Twitter, it is designed to always operate in real-time with live feeds, event notifications, and real-time dashboards and reports. Customer examples: Avon, ASICs, Groupon
• #12: Enterprise cloud computing is fast, easy, open, flexible, and trustedfor every sized business.Let me explain how…Fast: the cloud doesn’t require you to install or configure any hardware or software.Easy: the cloud allows easy upgrades and has a pay as you go subscription model. Open: the cloud means that all of your applications are immediately accessible on any device, and your logic is portable.Flexible: the cloud includes a app marketplace that allows you to extend your applications using third party applications that you can add on to your deployments to make them even more effectiveEveryone: the cloud scales with your business, making it affordable for the smallest of businesses, but also for the largest enterprises.
• #13: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #14: And with cloud computing, upgrades are easy and automatic. Salesforce.com customers automatically get three releases a year, giving you new features sourced by the customer community. And with our releases, every customization and integration is upgraded automatically.Because we focus on the technology, you can focus on innovation.
• #15: Enterprise Cloud Computing is a completely open technology that lets you can connect your legacy data and applications to the cloud, and use any of today’s mobile devices in the cloud.With Salesforce’s open and secure API’s you can access the data you need in the cloud. In fact about 50% of our transactions today go through our APIs. It’s a proven way to connect in the cloud.With Salesforce Touch, your data is available on any device. This is one of the most important benefits of the cloud –a seamless experience across devices so you get access to all your data from any device. We do this because we know that you are mobile today.You’re interacting with Salesforce at every point in your day through a range of devices, but the look and feel remain consistent providing continuity in a seamless computing experience.
• #16: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #17: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #18: So I’d like to walk you through the top five ways our customers are innovating with the Salesforce Platform. And turning their ideas into apps with amazing success. They are: Building robust mobile apps that work on any deviceConnecting with every employee through Social IntranetsAutomating business processes to make connected employees more efficient at working togetherUnlocking back office data and making it actionable within context of workflowsAnd launching engaging marketing apps designed to delight new customers
• #19: In addition to powerful business apps for their employees, enterprises also want to create stunning and engaging marketing apps for customers. The challenge with customers today is that they expect a variety of interesting content delivered though multiple channels, like social networks, mobile devices and dynamic apps. The Salesforce Platform lets you build and deliver these apps. Our Heroku service is designed with three core features in mind: Flexibility, Speed and Governance. Together these features allow organizations of all sizes to build apps at start-up speed. Flexibility:- Heroku allows developers to code in multiple programming languagesContent can be linked and delivered via multiple channels like Facebook, twitter and LinkedInUsers can purchase the amount of storage they need, and scale instantly based on demand – Never go down!Heroku apps can fully-integrate with Force.com and the rest of the Salesforce Platform. Heroku apps can be displayed right within Salesforce or they can pull data from Salesforce to makes apps more usefulSpeedDevelopers program in the language that they are most familiar withVersion controls, sandboxes and collaboration built in speeds up the app development processDozens of add-ons available for Heroku speed up the development process immensely, crating databases and managing code in seconds not hoursTrustIT departments now have full visibility into applications being created and managed by other business groupsBuilt-in tools like Heroku manager allows IT departments to track the users involved in building apps, whether they are internal employees or outside agenciesOur enterprise-grade database runs millions of web apps trusted by some of the largest companies in America
• #21: The legacy model of an intranet has failed. Why? Because companies are not focused on putting fresh and relevant content. Intranets are pushed out by IT as “good enough” projects and employees simply ignore these sites. The results- corporate culture isnt captured, employees waste time looking for key information, they don’t collaborate and share, and ultimately employee success and productivity fail. But today’s companies, true Customer Companies, need to engage each employee, often and everywhere. Enter Salesforce Social Intranet. The Salesforce Social Intranet starts with the premise that to engage each employee, you need to give them a mobile experience Provide dynamic contentlet employees contributesLet employees personalize their profiles and experienceAND DO IT ALL IN A FEEDSalesforce Social Intranet leverages the best of Salesforce (Platform, Chatter, Sites, Fiie sharing, mobile and cloud computing) and allows each customer to create a branded experience and then extend it with amazing applications from the AppExchange. Customers like Virgin America and Brown Forman have built amazing Social Intranets using Salesforce Platform and are delivering branded, customized experiences to their employees.
• #22: The Salesforce Platform puts the power to create business process apps in the hands of business users while providing a secure, governable environment to make IT happy.The Salesforce Platform lets business users create cloud apps that streamline and automate any tasks. With the Platform:Business users have the power in their hands. Apps can be built with no coding. Users use a forms based approach, drag and drop screens, and automatically generated UI components to add objects and fields, link workflow, and create reports Automatically accesses on any touch device, as simple as creating a custom object. Easily include Chatter feeds to make any app social, and collaborate right in the app and workflow streamReports and dashboards are built in. This means any user can build a report in a few clicks that shares the data in a real-time dashboard or report. Because the app is on a cloud platform, data from other apps can easily be consolidated and users can access the data live from anywhere. No more sending around bulky files or unwieldy data updating from multitudes of spreadsheets. Security is built into the Platform. Apps, data, documents, fields can be secured with existing roles and permissions structures, easy point and clickIn fact, from a recent customer survey, we’ve found that 83% of our customers, across every size organization, has built business processes that are helping to standardize and streamline their business processes. Automation has been done by business users who use the Salesforce apps, not developers!SUMMARYThe Salesforce Platform delivers mobile, social cloud appsfor automating business processes. Gives you ability to:--Enable business innovation while providing IT with the governance they need to manage risk and security--Easily make any app social, mobile.--Securely share the same data across all authorized departments
• #23: Build a layer of Agility by unlocking your back-office core with theSalesforce Platform.You can leverage your existing legacy investments such as SAP, Oracle, or Microsoft by easily integrating your back office data with new, agile, front-office apps that you build on the Salesforce Platform. There are over 90 certified integration vendors available for Salesforce, including all the major vendors typically used by enterprise customers.Now, with the Salesforce Platform, you can easily build social and mobile employee apps that can unlock and extend the data trapped in the back office to every department and employee of your company. Apps built on the Salesforce platform are designed for social and mobile – the apps can run on any device like iPads, iPhones and Android and use new social collaboration technologies based on Facebook and Twitter to maximize user productivity.And because the Salesforce platform provides instant scale and built-in analytics, your apps can be powered with live data feeds and real-time dashboards that are instantly social to enable business decision making that can move at the speed your business needs. Combining the cloud with your SAP/Oracle core immediately delivers new business value to your investments with faster time to market, fewer app dev resources and half the cost of on-premise platforms.
• #24: Trust is salesforce.com’s highest value. Without the trust of our customers, we wouldn’t exist. Our platform and applications are the most secure, most reliable in the industry.At our Trust.salesforce.com site you can see the real-time information on system performance and security.The number of transactions that we’re running on our datacenters have been increasing at a tremendous rate over the past few years. We’re now up to 59 billion transactions per quarter, which is a 69% increase YoY.Additionally, we continue to improve the average page time that our applications take to load. In FY13, the average page time load is only 241 ms!
• #25: When it comes to building apps to help you connect with your customers, employees, partners, and products in new ways – our platform has all the services you need.It all starts with our multi-tenant cloud infrastructure – which lets you focus on your business while we manage the infrastructure required to run 3MM apps and a billion transactions a day. All of our customers share the same infrastructure and core code base which makes the platform massively scalable and secure. Thousands of the world’s largest companies rely on our service every day and have made sure it meets all of their strict requirements.Then you get a Cloud database that’s meta-data driven – so you can add all the data and customizations you want without anything ever breaking. We up-grade our service – no problem. You upgrade an app or back-office system – no problem. Everything just works because of the flexible design. You can use the Platform to connect to any external social network through any device and give users control, simplicity, and peace of mind with our cutting edge Identity technology.Plus you can connect with any back-end system, partner app, or AppExchange you want through our powerful REST APIs.Then you have Force.com and Heroku – which provide the tools to help you build apps. Force.com is powerful for both developers and business analysts who can use point-and-click tools, while Heroku let’s developers build in whichever language they prefer and prototype apps incredibly fast.And for any app you build on our Platform, Chatter’s enterprise social collaboration comes standard. You can even extend it out to public or private communities outside your company to connect and collaborate with customers or partners.Finally, every app is easy to make mobile. With our SDK and powerful back-end services, it’s easy to build scalable and secure mobile apps that tie into your customer data and leverage all the latest authentication, mobile app policy management, geo-location, and offline capabilities.