SlideShare a Scribd company logo
@kristinathai kristina.io
C H A L L E N G I N G Y O U R
A S S U M P T I O N S
K R I S T I N A T H A I
@kristinathai kristina.io
https://twitter.com/AndrewNadeau0/status/839731018978459648
@kristinathai kristina.io
⌚ 🍵
M O M ’ S F I R S T D AY W I T H A N
I P H O N E
@kristinathai kristina.io
https://xkcd.com/627/
Tech Support Cheat Sheet
@kristinathai kristina.io
#$
Ooh I can take pictures
now!
Yes, mom…
📱
Me
@kristinathai kristina.io
#$
What’s this thing? It’s a search bar
📱
3 hours later…
@kristinathai kristina.io
#$
How come the buttons
keep wiggling?
What? Oh you’re holding
down too long
📱
@kristinathai kristina.io
#$
Why can’t I open
YouTube?
You’re pressing too hard
on the screen
📱
A S S U M P T I O N S W E
M A K E B U I L D I N G A P P S
A S S U M P T I O N # 1
“ W E L L , M O S T U S E R S W I L L H AV E [ I N S E R T
L AT E S T F E AT U R E H E R E ] B Y T H E N E X T
I P H O N E ”
@kristinathai kristina.io
#$
Why can’t I open
YouTube?
You’re pressing too hard
on the screen
📱
@kristinathai kristina.io
T H I N G S T O C O N S I D E R ( E X T E R N A L FA C T O R S )
• Having features turned off
• Network speed (globally)
@kristinathai kristina.io
T H I N G S T O C O N S I D E R ( I N O U R C O N T R O L )
• Performance/memory usage
• Battery
• Backwards compatibility
@kristinathai kristina.io
R E P E AT I N G F U N C T I O N A L I T Y
A S S U M P T I O N # 2
“ O U R U S E R S W I L L G E T I T E V E N T U A L LY ”
@kristinathai kristina.io
I C O N O G R A P H Y
@kristinathai kristina.io
@kristinathai kristina.io
@kristinathai kristina.io
I O S 8 S H I F T K E Y
@kristinathai kristina.io
iOS 8 iOS 9
@kristinathai kristina.io
https://twitter.com/slava_pestov/status/861444737886167040
A S S U M P T I O N # 3
“ P E O P L E W I T H D I S A B I L I T I E S D O N ’ T U S E
O U R A P P ”
@kristinathai kristina.io
https://www.youtube.com/watch?v=whioDJ8doYA#t=40s
@kristinathai kristina.io
– D AV I D S T O R E Y
“By designing for someone with a permanent disability, someone
with a situational disability can also benefit.”
https://twitter.com/dstorey/status/649636741033279488
@kristinathai kristina.io
https://www.microsoft.com/en-us/design/inclusive
Impairment is more common than you think
@kristinathai kristina.io
https://www.microsoft.com/en-us/design/inclusive
@kristinathai kristina.io
https://www.microsoft.com/en-us/design/inclusive
@kristinathai kristina.io
https://www.microsoft.com/en-us/design/inclusive
AV O I D I N G T H E
A S S U M P T I O N M I N D S E T
S U G G E S T I O N # 1
B E TA T E S T W I T H Y O U R O W N T E A M
S U G G E S T I O N # 2
D E V E L O P W I T H A C C E S S I B I L I T Y I N M I N D
F R O M T H E B E G I N N I N G
@kristinathai kristina.io
Q U I C K B O O K S S E L F - E M P L O Y E D
@kristinathai kristina.io
Q U I C K B O O K S S E L F - E M P L O Y E D
S U G G E S T I O N # 3
G E T I N T H E M I N D O F Y O U R U S E R S
@kristinathai kristina.io
@kristinathai kristina.io
&'
Hi! I noticed you’re
planning to purchase this
boxed software.
Uh. Yeah.
@kristinathai kristina.io
&'
So can I see how you
install the software at your
house?
What? Well, ok I guess.
@kristinathai kristina.io
@kristinathai kristina.io
What people say they do and what they
actually do is usually different
A S S U M P T I O N S W E
M A K E O N O U R T E A M S
A S S U M P T I O N # 4
“ J O H N I S T H E E X P E R T O N T H AT F E AT U R E .
G I V E T H E W O R K T O H I M ”
@kristinathai kristina.io
http://futurice.com/blog/from-t-to-pi-design-skill-expectations-in-change
@kristinathai kristina.io
https://twitter.com/justkelly_ok/status/852140422432292864
A S S U M P T I O N # 5
“ T O M D I D N ’ T S AY A N Y T H I N G D U R I N G O U R
M E E T I N G S O H E D O E S N ’ T H AV E A N O P I N I O N
O N I T ”
@kristinathai kristina.io
https://www.ted.com/talks/susan_cain_the_power_of_introverts
@kristinathai kristina.io
D I V E R S E T E A M S M A K E B E T T E R P R O D U C T S
• Homogeneous thinking produces false sense of progress
• Diverse teams feel less comfortable, but perform better
• Focus on and process facts more carefully
• More innovative
https://hbr.org/2016/09/diverse-teams-feel-less-comfortable-and-thats-why-they-perform-better
https://hbr.org/2016/11/why-diverse-teams-are-smarter
A S S U M P T I O N # 6
“ A M Y A S K E D A L O T O F Q U E S T I O N S . S H E
C L E A R LY D O E S N ’ T K N O W W H AT S H E ’ S D O I N G ”
@kristinathai kristina.io
– L I Z A M U N D Y, T H E AT L A N T I C
“[There was] a whiteboarding session [where] a problem had an error
in it; when one female job candidate sensed this and kept asking
questions, evaluators felt that all her questions suggested she wasn’t
competent”
https://www.theatlantic.com/magazine/archive/2017/04/why-is-silicon-valley-so-awful-to-women/517788/
S U G G E S T I O N
O B S E R V E Y O U R O W N T E A M A N D S AY
S O M E T H I N G
http://projectinclude.org/recommendations/
@kristinathai kristina.io
- A L A N A L D A
“Your assumptions are your windows on the
world. Scrub them off every once in awhile, or
the light won't come in.”
T H A N K S !
kristina.io
@kristinathai
me@kristina.io
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