The document discusses conformity, deviance, and social control, defining norms as societal expectations for behavior and explaining the reasons individuals conform to these norms. It elaborates on various types of conformity and the concept of deviance, highlighting that deviant behavior varies by social judgment and is affected by cultural context. Additionally, it references Emile Durkheim's views on the necessity of deviance and outlines Robert K. Merton's strain theory, which explains how individuals may deviate from societal norms based on their ability to achieve cultural goals.