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Enterprise Analytics
Jack Kiatmysack
Premier Support Account
Specialist
•Manage large customers within Northeast US
                     and Canada.
                     •Responsible for getting customers ready for
                     Salesforce releases, providing best practices for
                     Salesforce.com features and driving success
                     with customers that subscribe to Premier
                     Success.
                     •Administrator/developer, business
                     analyst, project manager and Sales Engineer at
                     a number of organizations from online media to
                     non-profit and consulting since 2006.
Jack Kiatmysack
                     •Certified Developer, Advanced
 Premier Support     Administrator, Service and Sales Cloud
Account Specialist   Consultant.
Safe Harbor Statement
 “Safe harbor” statement under the Private Securities Litigation Reform Act of 1995: This presentation and the oral
 remarks that accompany it contain forward-looking statements the achievement of which involves risks, uncertainties
 and assumptions. If any such risks or uncertainties materialize or if any of the assumptions proves incorrect, our
 results could differ materially from the results expressed or implied by the forward-looking statements we make. All
 statements other than statements of historical fact could be deemed forward-looking, including any statements
 concerning new, planned or upgraded services or technology developments, any projections of subscriber
 growth, earnings, revenues or other financial items and any statements regarding strategies or plans of management
 for future operations, statements of belief and statements about future customer contracts or future customer use of
 our services.
 The risks and uncertainties referred to above include - but are not limited to - interruptions or delays in our service or
 our Web hosting; our ability to complete and successfully release new and improved versions of our on-demand
 platform and development environment; our new business model; problems integrating, launching or operating
 services based on newly acquired businesses or technologies, breach of our security measures; possible fluctuations
 in our operating results and rate of growth; the emerging market in which we operate; our relatively limited operating
 history; our ability to hire, retain and motivate our employees and manage our growth; competition; our ability to
 continue to release and gain customer acceptance of new and improved versions of our CRM service; unanticipated
 changes in our effective tax rate; fluctuations in the number of shares outstanding; the price of such shares; foreign
 currency exchange rates and interest rates.
 Further information on these and other factors that could affect our financial results is included in the reports on Forms
 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to
 time, including our Form 10-K for the fiscal year ended January 31, 2007. These documents are available on the SEC
 Filings section of the Investor Information section of our website at www.salesforce.com/investor.

 Any unreleased services or features referenced in this or other press releases or public statements are not currently
 available and may not be delivered on time or at all. Customers who purchase our services should make purchase
 decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not
 intend to update these forward-looking statements, except as required by law.
Objectives: By the end of this session…

 Vision of Enterprise Analytics
 Power of Enterprise Reporting a.k.a. Joined Reports
 On-the-fly-Segmentation a.k.a. Bucket Fields
 Cross-Filters
 Be an Enterprise Analytic Guru with these tools
Why Enterprise Analytics? For PE, EE and UE
   Why did we develop/enhance this feature?
     – Customer demand – IdeaExchange
     – Move from production report to BI
     – Sophisticated tools for building flexible, powerful
       reports. You no longer need to spend hours in Excel or
       third-party business intelligence apps to gain business
       insight
     – Lets business users create the reports they need to
       gain decision-making insights against a deep and rich
       set of business data
   How does this feature set us apart in the
    industry?
     – Only on-demand platform to have multiple queries
       bound together.
On-the-fly-Segmentation a.k.a. Bucket Fields
 Companies will have the ability to categorize any
  aspect of their business (e.g. customers, deals,
  employees) on the fly
 Add up to five bucket fields per report, each with up to 20
  buckets.
 Let‟s take a look:
Cross-Filters
 Companies will be able to cross filter and manipulate
  report and analytics data based on any object.
 Create up to three cross filters per report.
 Add up to five subfilters for each cross filter.
 Let‟s take a look:
Power of Enterprise Reporting a.k.a. Joined
Reports
 Companies will be able to look across multiple pieces
  of the business.
 You can create up to 5 "blocks" within a joined
  report.
 Each "block" can have up to 5 of it's own filters.
 Let‟s take a look:
Analytics Bells and Whistles
 Dynamic Dashboard Filters increase
 Post your dashboard to Chatter
 Report Homepage Changes
Get the most out of your Salesforce Data

  http://www.salesforce.com/us/developer/docs/wor
   kbook_analytics/workbook_analytics.pdf


  http://na1.salesforce.com/help/doc/en/salesforce_
   spring12_release_notes.pdf
Summer „12 Sandbox preview
   The Sandbox Preview window for Summer „12 is scheduled to
    begin May 11, 2012. If you would like your Sandbox organization to take
    part in the Summer ‟12 Preview, your Sandbox will be upgraded on May
    11, 2012. If you decide to stay on the current Spring ‟12 release, your
    Sandbox will not be upgraded to Summer „12 until June 9, 2012. You
    may need to take action by May 4, 2012 in order to sign-up for the
    Summer ‟12 Preview.

    What Do I Need to Do?
    Plan for the Preview: From now until May 4, 2012, decide if you would
    like your Sandbox to take part in the Summer ‟12 Preview. Follow the
    steps below for each Sandbox org that you have.
   http://blogs.salesforce.com/product/2012/04/summer-12-sandbox-
    preview-instructions.html
Q&A
Thank you!
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Enterprise Analytics - Salesforce.com Toronto User Group Presentation

  • 1. Enterprise Analytics Jack Kiatmysack Premier Support Account Specialist
  • 2. •Manage large customers within Northeast US and Canada. •Responsible for getting customers ready for Salesforce releases, providing best practices for Salesforce.com features and driving success with customers that subscribe to Premier Success. •Administrator/developer, business analyst, project manager and Sales Engineer at a number of organizations from online media to non-profit and consulting since 2006. Jack Kiatmysack •Certified Developer, Advanced Premier Support Administrator, Service and Sales Cloud Account Specialist Consultant.
  • 3. Safe Harbor Statement “Safe harbor” statement under the Private Securities Litigation Reform Act of 1995: This presentation and the oral remarks that accompany it contain forward-looking statements the achievement of which involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize or if any of the assumptions proves incorrect, our results could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any statements concerning new, planned or upgraded services or technology developments, any projections of subscriber growth, earnings, revenues or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief and statements about future customer contracts or future customer use of our services. The risks and uncertainties referred to above include - but are not limited to - interruptions or delays in our service or our Web hosting; our ability to complete and successfully release new and improved versions of our on-demand platform and development environment; our new business model; problems integrating, launching or operating services based on newly acquired businesses or technologies, breach of our security measures; possible fluctuations in our operating results and rate of growth; the emerging market in which we operate; our relatively limited operating history; our ability to hire, retain and motivate our employees and manage our growth; competition; our ability to continue to release and gain customer acceptance of new and improved versions of our CRM service; unanticipated changes in our effective tax rate; fluctuations in the number of shares outstanding; the price of such shares; foreign currency exchange rates and interest rates. Further information on these and other factors that could affect our financial results is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to time, including our Form 10-K for the fiscal year ended January 31, 2007. These documents are available on the SEC Filings section of the Investor Information section of our website at www.salesforce.com/investor. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.
  • 4. Objectives: By the end of this session…  Vision of Enterprise Analytics  Power of Enterprise Reporting a.k.a. Joined Reports  On-the-fly-Segmentation a.k.a. Bucket Fields  Cross-Filters  Be an Enterprise Analytic Guru with these tools
  • 5. Why Enterprise Analytics? For PE, EE and UE  Why did we develop/enhance this feature? – Customer demand – IdeaExchange – Move from production report to BI – Sophisticated tools for building flexible, powerful reports. You no longer need to spend hours in Excel or third-party business intelligence apps to gain business insight – Lets business users create the reports they need to gain decision-making insights against a deep and rich set of business data  How does this feature set us apart in the industry? – Only on-demand platform to have multiple queries bound together.
  • 6. On-the-fly-Segmentation a.k.a. Bucket Fields  Companies will have the ability to categorize any aspect of their business (e.g. customers, deals, employees) on the fly  Add up to five bucket fields per report, each with up to 20 buckets.  Let‟s take a look:
  • 7. Cross-Filters  Companies will be able to cross filter and manipulate report and analytics data based on any object.  Create up to three cross filters per report.  Add up to five subfilters for each cross filter.  Let‟s take a look:
  • 8. Power of Enterprise Reporting a.k.a. Joined Reports  Companies will be able to look across multiple pieces of the business.  You can create up to 5 "blocks" within a joined report.  Each "block" can have up to 5 of it's own filters.  Let‟s take a look:
  • 9. Analytics Bells and Whistles  Dynamic Dashboard Filters increase  Post your dashboard to Chatter  Report Homepage Changes
  • 10. Get the most out of your Salesforce Data  http://www.salesforce.com/us/developer/docs/wor kbook_analytics/workbook_analytics.pdf  http://na1.salesforce.com/help/doc/en/salesforce_ spring12_release_notes.pdf
  • 11. Summer „12 Sandbox preview  The Sandbox Preview window for Summer „12 is scheduled to begin May 11, 2012. If you would like your Sandbox organization to take part in the Summer ‟12 Preview, your Sandbox will be upgraded on May 11, 2012. If you decide to stay on the current Spring ‟12 release, your Sandbox will not be upgraded to Summer „12 until June 9, 2012. You may need to take action by May 4, 2012 in order to sign-up for the Summer ‟12 Preview. What Do I Need to Do? Plan for the Preview: From now until May 4, 2012, decide if you would like your Sandbox to take part in the Summer ‟12 Preview. Follow the steps below for each Sandbox org that you have.  http://blogs.salesforce.com/product/2012/04/summer-12-sandbox- preview-instructions.html
  • 12. Q&A

Editor's Notes

  • #3: Your Presenter’s info