Erasmus company
- 2. People in this project ▪ Lorena Muñoz Povedano ▪ Roberto García Jiménez ▪ Francisco David Molina Trujillo ▪ Pedro Jiménez García-Ligero ▪ María Victoria Pareja García
- 3. Business Idea Our company’s objective is to promote the knowledge and understanding of mathematics through the use of social networks and peer learning, always supervised by teachers. INSTAMATH was formed after realizing two self evident facts that required no additional research or study. Young people are very attracted to and competent in using social networks especially Instagram. Many students have problems when it comes to understanding Mathematics. We are a not-for-profit online company but are seeking to attract a sufficient number of followers (more than 1000) to generate an income from advertisers wanting to use our site.
- 4. Location As we are an online company we can work from home updating the content of our account, but we are able to use our school, IES Álvarez Cubero of Priego de Córdoba, as our base. Here we have all the necessary materials to assist us such as chalkboards, chalk, notebooks, cameras and supportive teaching staff.
- 5. Every two days, we upload photos of problems we have worked on in class or for homework, not only for our level, (16-17 years) but also at other levels. Every 15 to 20 days we post a live Instagram of the Maths unit that we are learning. The comments and feedback we receive from our followers enable us to respond to and target different lessons and address the problems that arise for our users. How do we work?
- 6. Roles of the company Being an altruistic company, we have been forced to share out the work to manage it better and eliminate expenses: Lorena is in charge of creating the profile and its administration. Francisco David is responsible for publicising the company through social networks and in person. Roberto is in charge of solving mathematical problems and uploading them using photographic images María Victoria and Pedro are responsible for Instagram Live. They solve Maths problems live and thoroughly explain them.
- 7. Strategy of dissemination We will use the following ways publicise our company: Word of mouth, through discussions with our schoolmates, supporters of this project and acquaintances. Promoting it via social networks: E.g. Instagram, Facebook, Twitter… Asking the school staff to raise awareness of the project with colleagues, professional contacts and students.
- 8. Economic analysis and sources of income As we explained before, the company is online and altruistic; it does not require premises, furniture, electricity, light, or materials of any kind. Our school can provide us with the materials we require. We anticipate that as our followers grow in number we will be able to attract advertising which will generate an income stream that can be reinvested in the company. Until that time we are not liable for any taxes.
- 9. Conclusion In summary, our company wants young people to learn Mathematics in a much more entertaining way, not only in Spain, but also throughout the rest of Europe which is why we have chosen English as our means of communication. Please follow us and promote INSTAMATH among your colleagues. We really will appreciate your support. @instamath2017
- 10. Funding This project has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.