Google

Google

• 1.
  Prepared by: Aarzoo Mishra KritikaVashist
• 3.
  History of Google Google began in March 1996 as a research project by Larry Page and Sergey Brin, Ph.D. students at Stanford working on the Stanford Digital Library Project  Made search engine which they called backrub & later named it GOOGLE  In 2000 google introduced “Ad word” self service program for creating online campaigns  On april fools day in 2004 google launched GMAIL and also launched google maps and google earth 2005  In 2006, acquired online video sharing site YOUTUBE  In 2007, google announced ANDROID an open platform for mobile devices  In 2008, google introduced new open source browser  In june 2011, intoduced the GOOGLE+ project.
• 4.
  Google culture • whatmakes working at Google truly unique is the workplace culture that encourages innovation and a healthy disregard for the impossible
• 6.
  How stuff worksat Google Life at the Googolplex is pretty sweet. Here's just a small list of the amenities you can find there: Several café stations where employees can gather to eat free food and have conversations Snack rooms stocked with goodies ranging from candy to healthy foods like carrots and yogurt Exercise rooms Game rooms with video games, football, pool tables and ping-pong. A baby grand piano for those who enjoy tickling the ivories
• 7.
  Web • Web Search •Google Chrome • Toolbar Mobile • Mobile Apps • Maps for Mobile • Search for Mobile Media • YouTube • Books • Image Search • Google News • Picasa Geo • Google Maps • Panoramio Specialized Search • Blog Search • Scholar • Google Alerts • Google Trends Home & Office • Google Drive • Calendar • Gmail • Translate • Google Cloud Print Social • Blogger • Groups • Hangouts • Orkut Innovation • Code
• 8.
  How culture ismaintained  Freedom at work  Leadership  Innovation  Policies & Practices  Influence of the Founder  Employee & Management reward structures
• 9.
  PROJECT OXYGEN  Google’sproject oxygen pumps fresh air into management -one on one’s approach  This includes eight managers behavior. Where eight number was technical skills. E.g. – having interview with New york times, Laszlo Bock.  What do we learn from google research ? -focuses on “Basics”. The basics are few core skills necessary for success  At last they found three manager pitfalls -have trouble making transition to team. -lack of consistent approach to performance management. -spend too little time managing and communicating.
• 10.
  RECRUITMENT LEADERSHI P ROLE- RELATED KNOWLED GE HOW ONE THINKS GOOGLEYN ESS
• 11.
  8 Pillars ofInnovation  Have a mission that matters  Thing big but start small  Strive for continual innovation, not instant perfection  Look for ideas everywhere  Share everything  Spark with imagination, fuel with data  Be a platform  Never fail to fail
• 12.
  Socialization process  Encounterstage -employee delighted by exceptional benefits & perks google offer  Prearrival stage - google digs deeper than just candidates stats  Metamorphosis - they are engaged in organization culture  Positive organizational culture - GOOGLE’S MOTTO “Do cool things that matter”  Spirituality in google - meet twice a year at their annual ERG leadership summit.
• 13.
  Strengths • Strong marketposition • Technological infrastructure • Adworks and Adsense programs Weaknesses • Google networks members • Social networking domain • Lack of product information
• 14.
  If I willbe the CEO of GOOGLE  Organizational development  Team dynamics  Team psychology