IBM Cognos Analytics: Empowering business by infusing intelligence across the enterprise
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Analytics leaders can now offer organizations the self-service they want while giving users the control they expect, redefining business intelligence in the process—all thanks to the IBM Cognos Analytics platform. Learn more at http://ibm.co/cognosanalytics.
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IBM Cognos Analytics: Empowering business by infusing intelligence across the enterprise
- 1. IBM Cognos Analytics— Designed for me, built for us Empowering business by infusing intelligence across the enterprise
- 2. Business intelligence (BI) continues to be a top CIO priority, and the reason is obvious: Analytics can pay huge dividends. • The average returns from analytics have been increasing, reaching $13.01 for every dollar spent in 2014 from just $10.66 in 2011.1 Business intelligence: The basis of competitive advantage $
- 3. More than ever, business groups turn to analytics to drive results and accelerate outcomes. You need a platform that can deliver: Empower decision-makers with timely insights • Agility: Empower users with analytics to act quickly and independently • Confidence: Enable users to work with various data sources without compromising governance • Performance: Drive smarter business decisions and improve results
- 4. IBM® Cognos® Analytics is a platform that delivers the agility, confidence and performance you need to become a catalyst for an analytics-based culture: Deliver the self-service the business wants with the control you expect • Access to governed and external data for business users to create timely content • One integrated analytics platform connects all departments • Unlimited scalability lets your analytics system grow with you
- 5. Deliver powerful self-service capabilities, enabling users to: Agility: Create a more nimble, responsive organization • Have analytics at their fingertips—when and where they need them • Personalize interactive content to meet the unique needs of individuals • Create drag-and-drop dashboards quickly using desktops or mobile devices
- 6. Users can easily access, share and reuse content while IT maintains governance and control. Confidence: Connect people and data with assurance • Ensure data integrity regardless of deployment model • Allow access to personal and managed data without compromising governance • Capture and combine different types of data into reusable data modules
- 7. Powerful analytic capabilities help improve business decisions and outcomes. Performance: Amplify value • Take relevant findings and distribute and share them across the department, business or entire ecosystem • Build upon the insights of others by adding new data and analysis • Operationalize insights by driving them into your business processes and everyday actions S SS
- 8. With intelligent, intuitive self-service, users can: Deliver a personal approach to BI • Naturally progress along a graduated spectrum of BI capabilities • Easily create or customize dashboards and reports • Access and work with data sources on premises or on cloud
- 9. Infuse analytics across business functions and streamline administration. Manage users, teams and departments • Control access: Enable access to functionality based on user roles or needs • Empower departments: Allow teams to manage their own users and data connections • Centralize management: Consolidate disparate BI tools into a single, unified environment
- 10. One environment for teams, departments and large enterprises means no time-consuming and costly migrations in your future. • Reduce IT backlogs with guided data modeling, dashboard and report creation • Expose functionality in context to improve productivity • Roll out new user groups with minimal effort Optimize IT resources and improve efficiency
- 11. Make analytics the key to your business strategy. Reignite the role of IT • Increase user analytic skills while reducing training requirements • Eliminate role boundaries • Drive smarter business decisions
- 12. Analytics is no longer the domain of the few but the many. Drive intelligence deep into the enterprise • Put BI in the hands of everyone who needs it regardless of skill or experience • Give users a consistent web-based experience across devices • Expand your organization’s collective intelligence
- 13. ibm.biz/cognosanalytics 1 Nucleus Research, “Analytics Pays Back $13.01 for Every Dollar Spent,” September, 2014. © Copyright IBM Corporation 2015. IBM, the IBM logo, ibm.com, and Cognos are trademarks of IBM Corp. registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the web at “Copyright and trademark information” at ibm.com/legal/copytrade.shtml YTU12365-USEN-00 Learn more about IBM Cognos Analytics