IBM PureSystems

Editor's Notes

• #3: Main Point: The reality today is that IT is significantly constrained by the traditional computing model where the time, effort and money across the IT lifecycle is too high to meet business needs. Speaker Notes: But think about the barriers in our way today. Business wants to grow and to do that they have goals they need to achieve – within the context of the new landscape we’ve talked about. Yet IT is constrained traditional computing models. How can we continue to spend the time, effort and dollars on the things on the right when we have to meet today’s need? Getting Up & Running Specify/Design: Takes 30 days for an IT infrastructure system Procure: Software & hardware ordered separately taking 5-20 days Integrate: Components arrive as “ bag of parts ” – requiring optimization Deploy: Can take weeks to months Development Operations Provision: Takes 30-60 days for a development or test environment Configure: Modified and non-standard Dev/Test/Production configurations cause errors and delay production deployments by weeks Ongoing Effort Customize/Tune: Meeting SLAs requires customization and ongoing tuning Scale: Lack of dynamic elasticity results in cumbersome re-allocation of resources Manage: Managing and monitoring with multiple tools is time consuming Maintain: Separate fixes require separate testing Upgrade: Months to plan, procure and test; days of downtime
• #4: Main Point: The three approaches have emerged, client-tuned systems, appliances and cloud, all have benefits, but also have challenges – the question is how do you get the best of all three? Speaker Notes: Multiple approaches have emerged as we begin this shift. We are tuning our own systems – using the flexibility of general purpose systems to optimize them for their business environment. However, as we just saw - the time and effort to do this can be significant. Other approaches have emerged as well. We are taking advantage of the simplicity of appliances and the elasticity of cloud where those approaches make sense. The question is – how can organizations get the best of all three of these options in one system?
• #5: Main Point: Expert integrated systems are different because of the three unique attributes they have: built-in expertise, integration by design and simplified experience. Speaker Notes: Expert integrated systems are more than a static stack of self-tuned components—a server here, some database software there, serving a fixed application at the top. Instead, these systems have three truly unique attributes. The first is built-in expertise. Think of expert integrated systems as representing the collective knowledge of thousands of deployments, established best practices, innovative thinking, IT industry leadership, and the distilled expertise of business partners and solution providers. Captured into the system in a deployable form from the base system infrastructure through the application. The second is that expert integrated systems are integrated by design. All the hardware and software components are deeply integrated and tuned in the lab and packaged in the factory into a single ready-to-go system. All of the integration is done for you, by experts. The third is that the entire experience is much simpler – from the moment you start designing what you need to the time you purchase – to setting up the system – to operating, maintaining and upgrading it over time. This is done in an open manner enabling participation by a broad ecosystem of partners to bring their industry optimized solutions to bear.
• #11: Main Point: PureApplication System inherits the capabilities of PureFlex and adds, integrates and optimizes a complete application platform with them. Speaker Notes: You just heard Rod speak about the new IBM PureFlex capabilities. One of the important points I want to make about PureApplication system is that it inherits those capabilities and builds on them. We ’ ve added and integrated a complete application platform with the system infrastructure capabilities you get with PureFlex and then tuned and optimized the entire stack. Design matters here. Every piece of this was carefully selected to work optimally together and then the lab brought in all of our expertise for optimizing datacenters and application workload environments and tuned the system. You can see some of the key capabilities on the chart. Speaking of capabilities, let me bring you back for a second to cloud….
• #13: Main Point: This integrated system provides key value in a simple, efficient, flexible, and virtualized infrastructure for applications. Project PureApplication System is complete and ready to go. It is pre-optimized for highest workload performance, virtualized across the stack for efficiency, and built on a resilient, secure, scalable infrastructure. It is delivered simply, arriving pre-integrated with a single point of management and is easy to integrate within your existing IT environment. Finally, PureApplication System is ready for cloud and includes integrated middleware with elastic runtimes and data, and application-aware workload management.
• #14: Main Point: IBM has taken the collective knowledge of integrating and tuning servers, storage, networking, virtualization, management and middleware and used it to design the system from the ground up in optimized fashion. Speaker Notes: Project Puresystems are integrated by design. IBM has taken the collective knowledge of integrating and tuning servers, storage, networking, virtualization and management and used it to design the system from the ground up in optimized fashion. In the Project Pureapplication system, the middleware, development and deployment capabilities are also integrated and optimized.
• #15: Exadata Installation Experience Details: Team of 7 Oracle experts to install and configure on-site Four days to install (twice as long as quoted) Numerous OS, and DB configuration errors existed after system was configured and left to client to correct Technical Issues Out of the Box Faulty components when delivered Temperature thresholds exceeded causing hardware error messages Throttled CPU ’ s on data base nodes Shutdown of SSD on Storage nodes Disorganized and hard to find documentation 2-3 Weeks to find Best Practices Documents
• #16: Main Point: From design to purchase to install to operations to maintenance and upgrades, Project Pureuniquely simplifies the experience for the client. Speaker Notes: IBM Project Pureprovides a simplified experience across the entire lifecycle of the system. Design is taken care of. With a single entity to order and receive and a system ready to plug in out of the box, the experience from purchase to installation to operation couldn’t be easier. Management is integrated across the entire solution stack of hardware and software. With a single management console, a single point of contact for support and a single set of integrated patches - administration and maintenance is streamlined. The system structure itself allows upgrades to happen with zero downtime providing uninterrupted service. And the open standards foundation enables a broad ecosystem of solutions to simply optimized to the system.
• #18: Main Point: IBM ’ s secret sauce for the built-in expertise of PureSystems is the patterns of expertise learned from decades of client and partner engagements that are captured, tested and refined in the development lab and fully built-in to the system. Speaker Notes: IBM uniquely builds in expertise with patterns of expertise. What are patterns of expertise? They are proven best practices and expertise for complex tasks learned from decades of client and partner engagements that are captured, lab tested and optimized and then built into the system. This isn ’ t just a blueprint or set of instructions to help you – the expertise is built and executable already. Why is that important? Agility: Faster time-to-value – taking out the manual steps and automating delivery. Efficiency: Reduced costs and resources – growing the list of things you do NOT have to do anymore Simplicity: Simpler skills requirements – reducing the amount of in house expertise you need Control: Lower risk and errors – implemented in a repeatable, optimized fashion that significantly lowers the risk of human error.
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• #22: Main Point: IBM’s secret sauce for the built-in expertise of Project Pureare the patterns of expertise learned from decades of client and partner engagements that are captured, tested and refined in the development lab and fully built-in to the system. Speaker Notes: IBM uniquely builds in expertise with patterns of expertise. What are patterns of expertise? They are proven best practices and expertise for complex tasks learned from decades of client and partner engagements that are captured, lab tested and optimized and then built into the system. This isn’t just a blueprint or set of instructions to help you – the expertise is built and executable already. Why is that important? Agility: Faster time-to-value – taking out the manual steps and automating delivery. Efficiency: Reduced costs and resources – growing the list of things you do NOT have to do anymore Simplicity: Simpler skills requirements – reducing the amount of in house expertise you need Control: Lower risk and errors – implemented in a repeatable, optimized fashion that significantly lowers the risk of human error.
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• #29: If IBM does not provide a Hypervisor Edition image that contains your required combination of operating system and middleware components, one option you have is to build your own custom image using the IBM Image Construction and Composition Tool. This tool is currently available on alphaWorks, and you can use it to build Linux images that are deployable to VMware ESX hypervisors from Workload Deployer and other deployment tools. The Image Construction and Composition Tool exposes a modular approach to image building, allowing you to capture existing domain expertise for operating system and middleware installation, and then dynamically combine pre-defined components to build new image packages. These images contain all of the activation logic required to be deployed as virtual systems using the IBM Workload Deployer.
• #30: Main Point: IBM has the broadest open ecosystem of partners ready and able to provide industry expertise and solutions to clients and they now can take advantage of PureSystems Centre to deliver value even faster. Speaker Notes: IBM has the broadest open ecosystem of partners ready and able to provide industry expertise and solutions to clients. We have developed a PureSystems catalog and solution showcase that simplifies deployment of partner applications Clients will be able to access l inks to direct downloads and find such items as: ISVs application patterns Acquire licenses and download of code or fixes Partner “ PureSystems Ready” offerings A single entry is searchable under multiple IBM offerings  PureApplication System, SmartCloud Application Services… A repository of unified content with simple to find new content by category (industry, solution, geo etc)
• #31: Main Point: PureApplication System inherits the capabilities of PureFlex and adds, integrates and optimizes a complete application platform with them. Speaker Notes: You just heard Rod speak about the new IBM PureFlex capabilities. One of the important points I want to make about PureApplication system is that it inherits those capabilities and builds on them. We ’ ve added and integrated a complete application platform with the system infrastructure capabilities you get with PureFlex and then tuned and optimized the entire stack. Design matters here. Every piece of this was carefully selected to work optimally together and then the lab brought in all of our expertise for optimizing datacenters and application workload environments and tuned the system. You can see some of the key capabilities on the chart. Speaking of capabilities, let me bring you back for a second to cloud….
• #32: Main Point: xxx Speaker Notes: xxx. Attribution for RHS: This is an IBM internal study of IBM Troy AS solution designed to replicate actual IBM customer usage in the marketplace (correspond to a specific use case of 48 workloads running on the equivalent of a small TroyAS - 6 compute nodes - and an equivalent DIY rack of 6 nodes). It is not a benchmark application, nor is it based on a benchmark standard. As such, customer applications, differences in stack deployed and other systems variations may produce different results and may vary based on actual configuration, applications, specific queries and other variables in a production environment based on published standard labor rates for IT staff.
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• #34: 10U slots per chassis
• #36: 09/30/11 Main Point : The PureExperience offer is a selective offer to provide you an opportunity to gain the benefits of the Project Pure Application System early-on, and with SME guidance. You gain: IBM SWG and STG Services will perform: initial education on Application System's capabilities working with customer to identify and assess the application(s) that will serve as a customer proof point developing an agreed-to plan to deploy the proof point application(s) to Application System deploying the proof point application, including helping in the construction of virtual systems or virtual applications helping customer perform any necessary system optimization or system updates as needed to meet agreed-to performance goals of the proof-point application any additional follow-on education as necessary for the client's specific needs
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• #43: 09/30/11 06/05/12 *IBM Confidential* IPASv1_DeploymentModels.ppt Page of 33 The following points of customization are exposed: in the Virtual System Pattern UI Middleware version number Initial number of nodes Arbitrary script package execution