![Ranked Retrieval
• Often we want to rank results
• from the most relevant to the least relevant
• Users are lazy
• maybe only look at the first 10 results
• A good ranking is important
• Given a query q, and a set of documents D, the task is to rank those
documents based on a ranking score or relevance score:
• Score (q,di) in the range of [0,1]
• from the most relevant to the least relevant
• A lot of IR research is about to determine score (q,di)
26](https://image.slidesharecdn.com/afirm19-ir-190117025623/85/Information-Retrieval-Fundamentals-An-introduction-26-320.jpg)
![What is Behind Okapi?
• [Robertson and Walker 94 ]
• A two-Poisson document-likelihood Language model
• Models within-document term frequencies by means of a mixture of two Poisson
distributions
• Hypothesize that occurrences of a term in a document have a random or
stochastic element
• It reflects a real but hidden distinction between those documents which are “about” the concept
represented by the term and those which are not.
• Documents which are “about” this concept are described as “elite” for the term.
• Relevance to a query is related to eliteness rather than directly to term
frequency, which is assumed to depend only on eliteness.
47](https://image.slidesharecdn.com/afirm19-ir-190117025623/85/Information-Retrieval-Fundamentals-An-introduction-47-320.jpg)
![Poisson Query-likelihood LM
text
mining
model
mining
text
clustering
text
…
Query q :
“mining text mining systems”
/
/
Rates of
arrival :
text
mining
model
clustering
…
[ ]
[ ]
[ ]
[ ]
[ ]
Duration: |q|
Poisson:
Each term is written
Receiver: Query
3/7
2/7
1/7
1/7
1
2
0
0
1
=)|( dqp !1
|)|
7
3
( 1||7/3
qe q-
!2
|)|
7
2
( 2||7/2
qe q-
!0
|)|
7
1
( 0||7/1
qe q-
!0
|)|
7
1
( 0||7/1
qe q-
!1
|)|( 1||
qe i
qi
ll-
il
68Slides adapted from Mei, Fang and Zhai‘s “A study of poison query generation model in IR”](https://image.slidesharecdn.com/afirm19-ir-190117025623/85/Information-Retrieval-Fundamentals-An-introduction-68-320.jpg)
![Summary: Language Modeling
• LM vs. VSM:
• LM: based on probability theory
• VSM: based on similarity, a geometric/ linear algebra notion
• Modeling term frequency in LM is better than just modeling term presence/absence
• Multinomial model performs better than multi-Bernoulli
• Mixture of Multinomials for the background smoothing model has been shown to be
effective for IR
• LDA-based retrieval [Wei & Croft SIGIR 2006]
• PLSI [Hofmann SIGIR 99]
§ Probabilities are inherently length-normalized
§ When doing parameter estimation
§ Mixing document and collection frequencies has an effect similar to idf
§ Terms rare in the general collection, but common in some documents will have a
greater influence on the ranking.
70](https://image.slidesharecdn.com/afirm19-ir-190117025623/85/Information-Retrieval-Fundamentals-An-introduction-70-320.jpg)
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Information Retrieval Fundamentals - An introduction
- 1. Information Retrieval: An Introduction Dr. Grace Hui Yang InfoSense Department of Computer Science Georgetown University, USA [email protected] Jan 2019 @ Cape Town 1
- 2. A Quick Introduction • What do we do at InfoSense • Dynamic Search • IR and AI • Privacy and IR • Today’s lecture is on IR fundamentals • Textbooks and some of their slides are referenced and used here • Modern Information Retrieval: The Concepts and Technology behind Search. by Ricardo Baeza-Yates, Berthier Ribeiro-Neto. Second condition. 2011. • Introduction to Information Retrieval. C.D. Manning, P. Raghavan, H. Schütze. Cambridge UP, 2008. • Foundations of Statistical Natural Language Processing. Christopher D. Manning and Hinrich Schütze. • Search Engines: Information Retrieval in Practice. W. Bruce Croft, Donald Metzler, and Trevor Strohman. 2009. • Personal views are also presented here • Especially in the Introduction and Summary sections 2
- 3. Outline • What is Information Retrieval • Task, Scope, Relations to other disciplines • Process • Preprocessing, Indexing, Retrieval, Evaluation, Feedback • Retrieval Approaches • Boolean • Vector Space Model • BM25 • Language Modeling • Summary • What works • State-of-the-art retrieval effectiveness • Relation to the learning-based approaches 3
- 4. What is Information Retrieval (IR)? • Task: To find a few among many • It is probably motivated by the situation of information overload and acts as a remedy to it • When defining IR, we need to be aware that there is a broad sense and a narrow sense 4
- 5. Broad Sense of IR • It is a discipline that finds information that people want • The motivation behind would include • Humans’ desire to understand the world and to gain knowledge • Acquire sufficient and accurate information/answer to accomplish a task • Because finding information can be done in so many different ways, IR would involve: • Classification (Wednesday lecture by Fraizio Sabastiani and Alejandro Mereo)) • Clustering • Recommendation • Social network • Interpreting natural languages (Wednesday lecture by Fraizio Sabastiani and Alejandro Mereo)) • Question answering • Knowledge bases • Human-computer interaction (Friday lecture by Rishabh Mehrotra) • Psychology, Cognitive Science, (Thursday lecture by Joshua Kroll), … • Any topic that listed on IR conferences such as SIGIR/ICTIR/CHIIR/CIKM/WWW/WSDM… 5
- 6. Narrow Sense of IR • It is ‘search’ • Mostly searching for documents • It is a computer science discipline that designs and implements algorithms and tools to help people find information that they want • from one or multiple large collections of materials (text or multimedia, structured or unstructured, with or without hyperlinks, with or without metadata, in a foreign language or not – Monday Lecture Multilingual IR by Doug Oard), • where people can be a single user or a group • who initiate the search process by an information need, • and, the resulting information should be relevant to the information need (based on the judgement by the person who starts the search) 6
- 7. Narrowest Sense of IR • It helps people find relevant documents • from one large collection of material (which is the Web or a TREC collection), • where there is a single user, • who initiates the search process by a query driven by an information need, • and, the resulting documents should be ranked (from the most relevant to the least) and returned in a list 7
- 8. Players in Information Retrieval Information Need Corpus Metric Results User 8
- 9. A Brief Historical Line of Information Retrieval 0 1 2 3 4 5 6 7 8 1940s 1950s 1960s 1970s 1980s 1990s 2000 2005 2010 2015 2020 Memex Vector Space Model Probabilistic Theory Okapi BM25 TREC LM Learning to Rank Deep Learning QA Filtering Query User 9
- 10. Relationships to Sister Disciplines 10 IR Supervised ML AI DB NLP QA HCI Recommendation Information Seeking; Information exploration; sense-making Library Science tabulated data;Boolean queries Unstructured data; NL queries Humanissuedqueries; Non-exhaustivesearch Noquerybutuserprofile Returns answers instead of documents Understanding of data; Semantics Loss of semantics; only counting terms Intermediate step before answers extracted Large scale; use of algorithms Controlled vocabulary; browsing User-centeredstudy Data-driven; use of training data Expert-crafted models; no training data Interactive; complex information needs; Exploratory; curiosity-driven Single iteration; lookup Solid line: transformations or special cases Dashed line: overlap with UI/UXforIRsystems Big data; Distributed systems Inverted index
- 11. Outline • What is Information Retrieval • Task, Scope, Relations to other disciplines • Process • Preprocessing, Indexing, Retrieval, Evaluation, Feedback • Retrieval Approaches • Boolean • Vector Space Model • BM25 • Language Modeling • Summary • What works • State-of-the-art retrieval effectiveness • Relations to the learning-based approaches 11
- 12. Process of Information Retrieval 12 Query Representation Document Representation Indexing Information Need Retrieval Models Index Retrieval Results Corpus Evaluation/ Feedback
- 13. Terminology • Query: text to represent an information need • Document: a returned item in the index • Term/token: a word, a phrase, an index unit • Vocabulary: set of the unique tokens • Corpus/Text collection • Index/database: index built for a corpus • Relevance feedback: judgment from human • Evaluation Metrics: how good is a search system? • Precision, Recall, F1 13
- 14. 14 Query Representation Document Representation Indexing Information Need Retrieval Models Index Retrieval Results Corpus Querying Document Retrieval Process Evaluation/ Feedback
- 15. From Information Need to Query TASK Info Need Query Verbal form Get rid of mice in a politically correct way Info about removing mice without killing them How do I trap mice alive? mouse trap 15 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 1
- 16. Indexing 16 Query Representation Document Representation Indexing Information Need Retrieval Models Index Retrieval Results Corpus Document Retrieval Process Evaluation/ Feedback
- 17. Tokenizer Tokens Friends Romans Countrymen Inverted index construction Linguistic modules Normalized tokens friend roman countryman Indexer Inverted index friend roman countryman 2 4 2 13 16 1 Documents to be indexed Friends, Romans, countrymen. Sec. 1.2 17 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Ch 1
- 18. An Index • Sequence of (Normalized token, Document ID) pairs. I did enact Julius Caesar I was killed i' the Capitol; Brutus killed me. Doc 1 So let it be with Caesar. The noble Brutus hath told you Caesar was ambitious Doc 2 Sec. 1.2 18 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 1
- 19. 19 Query Representation Document Representation Indexing Information Need Retrieval Models Index Retrieval Results Evaluation/ Feedback Corpus Document Retrieval Process Evaluation
- 20. Evaluation • Implicit (clicks, time spent) vs. Explicit (yes/no, grades) • Done by the same user or by a third party (TREC-style) • Judgments can be binary (Yes/No) or graded • Assuming ranked or not • Dimensions under consideration • Relevance (Precision, nDCG) • Novelty/diversity • Usefulness • Effort/cost • Completeness/coverage (Recall) • Combinations of some of the above (F1), and many more • Relevance is the main consideration. It means • If a document (a result) can satisfy the information need • If a document contains the answer to my query • The evaluation lecture (Tuesday by Nicola Ferror and Maria Maistro) will share much more interesting details 20
- 21. Retrieval Query Representation Document Representation Indexing Information Need Retrieval Algorithms Index Retrieval Results Evaluation/ Feedback Corpus Document Retrieval Process 21
- 22. Outline • What is Information Retrieval • Task, Scope, Relations to other disciplines • Process • Preprocessing, Indexing, Retrieval, Evaluation, Feedback • Retrieval Approaches • Boolean • Vector Space Model • BM25 • Language Modeling • Summary • What works • State-of-the-art retrieval effectiveness • Relations to the learning-based approaches 22
- 23. How to find relevant documents for a query? • By keyword matching • boolean model • By similarity • vector space model • By imaging how to write out a query • how likely a query is written with this document in mind • generate with some randomness • query generation language model • By trusting how other web pages think about the web page • pagerank, hits • By trusting how other people find relevant documents for the same/similar query • Learning to rank 23
- 24. Boolean Retrieval • Views each document as a set of words • Boolean Queries use AND, OR and NOT to join query terms • Simple SQL-like queries • Sometimes with weights attached to each component • It is like exact match: document matches condition or not • Perhaps the simplest model to build an IR system • Many current search systems are still using Boolean • Professional searchers who want to under control of the search process • e.g. doctors and lawyers write very long and complex queries with Boolean operators 24 Sec. 1.3
- 25. Summary: Boolean Retrieval • Advantages: • Users are under control of the search results • The system is nearly transparent to the user • Disadvantages: • Only give inclusion or exclusion of docs, not rankings • Users would need to spend more effort in manually examining the returned sets; sometimes it is very labor intensive • No fuzziness allowed so the user must be very precise and good at writing their queries • However, in many cases users start a search because they don’t know the answer (document) 25
- 26. Ranked Retrieval • Often we want to rank results • from the most relevant to the least relevant • Users are lazy • maybe only look at the first 10 results • A good ranking is important • Given a query q, and a set of documents D, the task is to rank those documents based on a ranking score or relevance score: • Score (q,di) in the range of [0,1] • from the most relevant to the least relevant • A lot of IR research is about to determine score (q,di) 26
- 28. Vector Space Model • Treat the query as a tiny document • Represent the query and every document each as a word vector in a word space • Rank documents according to their proximity to the query in the word space Sec. 6.3 28
- 29. Represent Documents in a Space of Word Vectors 29 Sec. 6.3 Suppose the corpus only has two words: ’Jealous’ and ‘Gossip’ They form a space of “Jealous” and “Gossip” d1: gossip gossip jealous gossip gossip gossip gossip gossip gossip gossip gossip d2: gossip gossip jealous gossip gossip gossip gossip gossip gossip gossip jealous jealous jealous jealous jealous jealous jealous gossip jealous d3: jealous gossip jealous jealous jealous jealous jealous jealous jealous jealous jealous q: gossip gossip jealous gossip gossip gossip gossip gossip jealous jealous jealous jealous Adapted from textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 6
- 30. Euclidean Distance • If if p = (p1, p2,..., pn) and q = (q1, q2,..., qn) are two points in the Euclidean space, their Euclidean distance is 30
- 31. In a space of ‘Jealous’ and ‘Gossip’ 31 Sec. 6.3 d1: gossip gossip jealous gossip gossip gossip gossip gossip gossip gossip gossip d2: gossip gossip jealous gossip gossip gossip gossip gossip gossip gossip jealous jealous jealous jealous jealous jealous jealous gossip jealous d3: jealous gossip jealous jealous jealous jealous jealous jealous jealous jealous jealous q: gossip gossip jealous gossip gossip gossip gossip gossip jealous jealous jealous jealous Here, if you look at the content (or we say the word distributions) of each document, d2 is actually the most similar document to q However, d2 produces a bigger Eclidean distance score to q Adapted from textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 6
- 32. Use angle instead of distance • Short query and long documents will always have big Euclidean distance • Key idea: Rank documents according to their angles with query • The angle between similar vectors is small, between dissimilar vectors is large • This is equivalent to perform a document length normalization Sec. 6.3 32 Adapted from textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 6
- 33. Cosine Similarity qi is the tf-idf weight of term i in the query di is the tf-idf weight of term i in the document cos(q,d) is the cosine similarity of q and d … or, equivalently, the cosine of the angle between q and d. Sec. 6.3 33
- 34. Exercise: Cosine Similarity Consider two documents D1, D2 and a query Q, which document is more similar to the query? D1 = (0.5, 0.8, 0.3), D2 = (0.9, 0.4, 0.2), Q = (1.5, 1.0, 0) 34Example from textbook “Search Engines: Information Retrieval in Practice” Chap 7
- 35. Answers: 35
- 36. Answers: Consider two documents D1, D2 and a query Q D1 = (0.5, 0.8, 0.3), D2 = (0.9, 0.4, 0.2), Q = (1.5, 1.0, 0) 36Example from textbook “Search Engines: Information Retrieval in Practice” Chap 7
- 37. What are those numbers in a vector? • They are term weights • They are used to indicate the importance of a term in a document 37
- 38. Term Frequency • How many times a term appears in a document 38
- 39. • Some terms are common, • less common than the stop words • but still quite common • e.g. “Information Retrieval” is uniquely important in NBA.com • e.g. “Information Retrieval” appears at too many pages in SIGIR web site, so it is not a very important term in those pages. • How to discount their term weights? 39
- 40. Inverse Document Frequency (idf) • dft is the document frequency of t • the number of documents that contain t • it inversely measures how informative a term is • The IDF of a term t is defined as • Log is used here to “dampen” the effect of idf. • N is the total number of documents • Note it is a property of the term and it is query independent 40 Sec. 6.2.1
- 41. tf-idf weighting • Product of a term’s tf weight and idf weight regarding a document • Best known term weighting scheme in IR • Increases with the number of occurrences within a document • Increases with the rarity of the term in the collection • Note: term frequency takes two inputs (the term and the document) while IDF only takes one (the term) 41 Sec. 6.2.2
- 42. tf-idf weighting has many variants Sec. 6.4 42 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma. Chap 6
- 43. Standard tf-idf weighting scheme: Lnc.ltc • A very standard weighting scheme is: lnc.ltc • Document: • L: logarithmic tf (l as first character) • N: no idf • C: cosine normalization • Query: • L: logarithmic tf (l in leftmost column) • t: idf (t in second column) • C: cosine normalization … • Note: here the weightings differ in queries and in documents Sec. 6.4 43
- 44. Summary: Vector Space Model • Advantages • Simple computational framework for ranking documents given a query • Any similarity measure or term weighting scheme could be used • Disadvantages • Assumption of term independence • Ad hoc 44
- 45. BM25 45
- 46. 46 The (Magical) Okapi BM25 Model • BM25 is one of the most successful retrieval models • It is a special case of the Okapi models • Its full name is Okapi BM25 • It considers the length of documents and uses it to normalize the term frequency • It is virtually a probabilistic ranking algorithm though it looks very ad- hoc • It is intended to behave similarly to a two-Poisson model • We will talk about Okapi in general
- 47. What is Behind Okapi? • [Robertson and Walker 94 ] • A two-Poisson document-likelihood Language model • Models within-document term frequencies by means of a mixture of two Poisson distributions • Hypothesize that occurrences of a term in a document have a random or stochastic element • It reflects a real but hidden distinction between those documents which are “about” the concept represented by the term and those which are not. • Documents which are “about” this concept are described as “elite” for the term. • Relevance to a query is related to eliteness rather than directly to term frequency, which is assumed to depend only on eliteness. 47
- 48. Two-Poisson Model • Term weight for a term t: 48 Figure adapted from “Search Engines: Information Retrieval in Practice” Chap 7 where lambda and mu are the Poisson means for tf In the elite and non-elite sets for t p’ = P(document elite for t| R) q’ = P(document elite for t| NR)
- 49. Characteristics of Two-Poisson Model • It is zero for tf=0; • It increases monotonically with tf; • but to an asymptotic maximum; • The maximum approximates to the Robertson/Sparck-Jones weight that would be given to a direct indicator of eliteness. 49 p = P(term present| R) q = P(term present| NR)
- 50. Constructing a Function • Constructing a function • Such that tf/(constant + tf) increases from 0 to an asymptotic maximum • A rough estimation of 2-poisson 50 Robertson/Sparck-Jones weight; Becomes the idf component of Okapi Approximated term weight constant tf component of Okapi
- 51. 51 Okapi Model • The complete version of Okapi BMxx models idf (Robertson-Sparck Jones weight) tf user related weight Original Okapi: k1 = 2, b=0.75, k3 = 0 BM25: k1 = 1.2, b=0.75, k3 = a number from 0 to 1000
- 52. Exercise: Okapi BM25 • Query with two terms, “president lincoln”, (qtf = 1) • No relevance information (r and R are zero) • N = 500,000 documents • “president” occurs in 40,000 documents (df1 = 40, 000) • “lincoln” occurs in 300 documents (df2 = 300) • “president” occurs 15 times in the doc (tf1 = 15) • “lincoln” occurs 25 times in the doc (tf2 = 25) • document length is 90% of the average length (dl/avdl = .9) • k1 = 1.2, b = 0.75, and k3 = 100 • K = 1.2 · (0.25 + 0.75 · 0.9) = 1.11 52Example from textbook “Search Engines: Information Retrieval in Practice” Chap 7
- 53. Answer: 53
- 54. Answer: Okapi BM25 54Example from textbook “Search Engines: Information Retrieval in Practice” Chap 7
- 55. Effect of term frequencies in BM25 55Textbook slides from “Search Engines: Information Retrieval in Practice” Chap 7
- 57. Using language models in IR § Each document is treated as (the basis for) a language model § Given a query q, rank documents based on P(d|q) § P(q) is the same for all documents, so ignore § P(d) is the prior – often treated as the same for all d § But we can give a prior to high-quality documents, e.g., those with high PageRank. § P(q|d) is the probability of q given d § Ranking according to P(q|d) and P(d|q) is equivalent 57 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma.
- 58. Query-likelihood LM 1dθ Ndθ • Scoring documents with query likelihood • Known as the language modeling (LM) approach to IR d1 d2 Document Language Model Query Likelihood dN 2dθ q)|( 1dqp q )|( 2dqp q )|( Ndqp q 58 Adapted from Mei, Fang and Zhai‘s “A study of poison query generation model in IR”
- 59. String = frog said that toad likes frog STOP P(string|Md1 ) = 0.01 · 0.03 · 0.04 · 0.01 · 0.02 · 0.01 · 0.02 = 0.0000000000048 = 4.8 · 10-12 P(string|Md2 ) = 0.01 · 0.03 · 0.05 · 0.02 · 0.02 · 0.01 · 0.02 = 0.0000000000120 = 12 · 10-12 P(string|Md1 ) < P(string|Md2 ) Thus, document d2 is more relevant to the string frog said that toad likes frog STOP than d1 is. A different language model for each document 59 Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma.
- 60. Binomial Distribution • Discrete • Series of trials with only two outcomes, each trial being independent from all the others • Number r of successes out of n trials given that the probability of success in any trial is : 60 rnr r n nrb - -÷÷ ø ö çç è æ = )1(),;( qqq q
- 61. Multinomial Distribution • The multinomial distribution is a generalization of the binomial distribution. • The binomial distribution counts successes of an event (for example, heads in coin tosses). • The parameters: – N (number of trials) – (the probability of success of the event) • The multinomial counts the number of a set of events (for example, how many times each side of a die comes up in a set of rolls). – The parameters: – N (number of trials) – (the probability of success for each category) 61 q 1.. kq q
- 62. Multinomial Distribution • W1,W2,..Wk are variables 62 1 2 11 1 1 1 2 1 2 ! ( ,..., | , ,.., ) .. ! !.. ! knn n k k k k N P W n W n N n n n q q q q q= = = 1 k i i n N = =å 1 1 k i i q = =å Number of possible orderings of N balls order invariant selections Assume events (terms being generated ) are independent A binomial distribution is the multinomial distribution with k=2 and 1 2 2, 1q q q= - Each is estimated by Maximum Likelihood Estimation (MLE)
- 63. Multi-Bernoulli vs. Multinomial ÕÕ ÏÎ === qwqw dwpdwpdqp )|0()|1()|( text mining model clustering text model text … Doc: d text mining … model Multi-Bernoulli: Flip a coin for each word Multinomial: Roll a dice to choose a word text mining model H H T Query q: “text mining” text mining Query q: “text mining” Õ= = || 1 ),( )|()|( V j qwc j j dwpdqp 63 Adapted from Mei, Fang and Zhai‘s “A study of poison query generation model in IR”
- 64. § Issue: a single t with P(t|Md) = 0 will make zero § Smooth the estimates to avoid zeros 64 Issue
- 65. Dirichlet Distribution & Conjugate Prior 65 • If the prior and the posterior are the same distribution, the prior is called a conjugate prior for the likelihood • The Dirichlet distribution is the conjugate prior for the multinomial, just as beta is conjugate prior for the binomial. Gamma function
- 66. Dirichlet Smoothing • Let s say the prior for is • From observations to the data, we have the following counts • The posterior distribution for , given the data, is 66 1( ,.., )kDir a a 1 1( ,.., )k kDir n na a+ + 1,.., kq q 1,.., kn n 1,.., kq q • So the prior works like pseudo-counts • it can be used for smoothing
- 67. 67 JM Smoothing: § Also known as the Mixture Model § Mixes the probability from the document with the general collection frequency of the word. § Correctly setting λ is very important for good performance. § High value of λ: conjunctive-like search – tends to retrieve documents containing all query words. § Low value of λ: more disjunctive, suitable for long queries Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma.
- 68. Poisson Query-likelihood LM text mining model mining text clustering text … Query q : “mining text mining systems” / / Rates of arrival : text mining model clustering … [ ] [ ] [ ] [ ] [ ] Duration: |q| Poisson: Each term is written Receiver: Query 3/7 2/7 1/7 1/7 1 2 0 0 1 =)|( dqp !1 |)| 7 3 ( 1||7/3 qe q- !2 |)| 7 2 ( 2||7/2 qe q- !0 |)| 7 1 ( 0||7/1 qe q- !0 |)| 7 1 ( 0||7/1 qe q- !1 |)|( 1|| qe i qi ll- il 68Slides adapted from Mei, Fang and Zhai‘s “A study of poison query generation model in IR”
- 69. Comparison multi-Bernoulli multinomial Poisson Event space Appearance /absence Vocabulary frequency Model frequency? No Yes Yes Model length? (document/query) No Implicitly yes Yes w/o Sum-to-one constraint? Yes No Yes Per-Term Smoothing Easy Hard Easy Closed form solution for mixture of models? No No Yes 69 Õ= || 1 ),( )|( V j qwc j j dwpÕÕ ÏÎ == qwqw dwpdwp )|0()|1( Õ= || 1 )|),(( V j j dqwcp )|( dqp Slides adapted from Mei, Fang and Zhai‘s “A study of poison query generation model in IR”
- 70. Summary: Language Modeling • LM vs. VSM: • LM: based on probability theory • VSM: based on similarity, a geometric/ linear algebra notion • Modeling term frequency in LM is better than just modeling term presence/absence • Multinomial model performs better than multi-Bernoulli • Mixture of Multinomials for the background smoothing model has been shown to be effective for IR • LDA-based retrieval [Wei & Croft SIGIR 2006] • PLSI [Hofmann SIGIR 99] § Probabilities are inherently length-normalized § When doing parameter estimation § Mixing document and collection frequencies has an effect similar to idf § Terms rare in the general collection, but common in some documents will have a greater influence on the ranking. 70
- 71. Outline • What is Information Retrieval • Task, Scope, Relations to other disciplines • Process • Preprocessing, Indexing, Retrieval, Evaluation, Feedback • Retrieval Approaches • Boolean • Vector Space Model • BM25 • Language Modeling • Summary • What works? • State-of-the-art retrieval effectiveness – what should you expect? • Relations to the learning-based approaches 71
- 72. What works? • Term Frequency (tf) • Inverse Document Frequency (idf) • Document length normalization • Okapi BM25 • Seems ad-hoc but works so well (popularly used as a baseline) • Created by human experts, not by data • Other more justified methods could achieve similar effectiveness as BM25 • They help better deep understanding of IR, related disciplines 72
- 73. What might not work? • You might have heard of other topics/techniques, such as • Pseudo-relevance feedback • Query expansion • N-gram instead of unit gram • Semantically-heavy annotations • Sophisticated understanding of documents • Personalization (Read a lot into the user) • .. But they usually don’t work reliably (not as much as what we expect and sometimes worsen the performance) • Maybe more research needs to be done • Or, maybe they are not the right directions 73
- 74. At the heart is the metric • How our users feel good about the search results • Sometimes it could be subjective • The approaches that we discusses today do not directly optimize the metrics (P, R, nDCG, MAP etc) • These approaches are considered more conventional, without making use of large amount of data that can be learned models from • Instead, they are created by researchers based on their own understanding of IR and they hand-crafted or imagined most of the models • And these models work very well • Salute to the brilliant minds 74
- 75. Learning-based Approaches • More recently, learning-to-rank has become the dominating approach • Due to vast amount of logged data from Web search engines • The retrieval algorithm paradigm • Has become data-driven • Requires large amount of data from massive users • IR is formulated as a supervised learning problem • directly uses the metrics as the optimization objectives • No longer guess what a good model should be, but leave to the data to decide • The Deep learning lecture (Thursday by Bhaskar Mitra, Nick Craswell, and Emine Yilmaz) will introduce them in depth 75
- 76. References • IR Textbooks used for this talk: • Introduction to Information Retrieval. C.D. Manning, P. Raghavan, H. Schütze. Cambridge UP, 2008. • Foundations of Statistical Natural Language Processing. Christopher D. Manning and Hinrich Schütze. • Search Engines: Information Retrieval in Practice. W. Bruce Croft, Donald Metzler, and Trevor Strohman. 2009. • Modern Information Retrieval: The Concepts and Technology behind Search. by Ricardo Baeza-Yates, Berthier Ribeiro-Neto. Second condition. 2011. • Main IR research papers used for this talk: • Some Simple Effective Approximations to the 2-Poisson Model for Probabilistic Weighted Retrieval. Robertson, S. E., & Walker, S. SIGIR 1994. • Document Language Models, Query Models, and Risk Minimization for Information Retrieval. Lafferty, John and Zhai, Chengxiang. SIGIR 2001. • A study of Poisson query generation model for information retrieval. Qiaozhu Mei, Hui Fang, Chengxiang Zhai. SIGIR 2007. • Course Materials/presentation slides used in this talk: • Barbara Rosario’s “Mathematical Foundations” lecture notes for textbook “Statistical Natural Language Processing” • Textbook slides for “Search Engines: Information Retrieval in Practice” by its authors • Oznur Tastan s recitation for 10601 Machine Learning • Textbook slides for “Introduction to Information Retrieval” by Hinrich Schütze and Christina Lioma • CS276: Information Retrieval and Web Search by Pandu Nayak and Prabhakar Raghavan • 11-441: Information Retrieval by Jamie Callan • A study of Poisson query generation model for information retrieval. Qiaozhu Mei, Hui Fang, Chengxiang Zhai 76
- 77. Thank You 77 Dr. Grace Hui Yang InfoSense Department of Computer Science Georgetown University, USA Contact: [email protected]