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Integration with the
Salesforce App Cloud
Salesforce World Tour Amsterdam, April 14th 2016
Speaker
Samuel De Rycke
Technical Solution Architect
ABSI
@SamuelDeRycke
Statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize
or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the
forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any
projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies
or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology
developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for
our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of
growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed
and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand,
retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history
reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could
affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly
report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC
Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and
may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are
currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Forward-Looking Statement
Go Social!
@SalesforceDevs #SalesforceTour #Integration
Salesforce Developers
Salesforce Developers
Salesforce Developers
Go to Developer User Groups!
Belgium: http://bit.ly/1Xqlu5p
The Netherlands: http://bit.ly/1Sbdzuo
Agenda
1. Platform and Integration
2.Integration Overview
3.Dell Boomi - Salesforce App Cloud DEMO
Platform ?
Platform and Integration
Platform and Integration
ESB
ERP
Factory
Backup
HR Marketing
Comprehensive APIs, Dev. Toolkits and Standards
Integration Overview
Partner API Dynamic inspection of the Salesforce
Data Model
Enterprise SOAP API Exchange & modify data up to 200
records / call
Bulk API Exchange & modify data up to 10.000
records / call
REST API Query, modify & create individual
records quickly.
Integration Overview
Streaming API Send updates to subscribed apps
Salesforce “Lightning”
Connect
Read & write from & to external
systems through configuration & in the
standard UI
APEX HTTP callouts / host SOAP & REST
endpoints.
Outbound Messages Send data updates to SOAP services
Middleware
Dell Boomi
▪ IPaaS
▪ “Dataloader on steroids”
▪ “Points & Click Integration”
▪ Extract Transform Load
▪ 60< Application / Protocol connectors
Dell Boomi - DEMO
▪ Salesforce Partner API
▪ Salesforce BULK API
▪ BULK Data Load Jobs UI
Dell Boomi - DEMO
DEMO
Integration with the Salesforce App Cloud - Amsterdam 2016
Go to Developer User Groups!
Belgium: http://bit.ly/1Xqlu5p
The Netherlands: http://bit.ly/1Sbdzuo
Q&A
Thank You
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Integration with the Salesforce App Cloud - Amsterdam 2016

  • 1. Integration with the Salesforce App Cloud Salesforce World Tour Amsterdam, April 14th 2016
  • 2. Speaker Samuel De Rycke Technical Solution Architect ABSI @SamuelDeRycke
  • 3. Statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. Forward-Looking Statement
  • 4. Go Social! @SalesforceDevs #SalesforceTour #Integration Salesforce Developers Salesforce Developers Salesforce Developers
  • 5. Go to Developer User Groups! Belgium: http://bit.ly/1Xqlu5p The Netherlands: http://bit.ly/1Sbdzuo
  • 6. Agenda 1. Platform and Integration 2.Integration Overview 3.Dell Boomi - Salesforce App Cloud DEMO
  • 10. Comprehensive APIs, Dev. Toolkits and Standards
  • 11. Integration Overview Partner API Dynamic inspection of the Salesforce Data Model Enterprise SOAP API Exchange & modify data up to 200 records / call Bulk API Exchange & modify data up to 10.000 records / call REST API Query, modify & create individual records quickly.
  • 12. Integration Overview Streaming API Send updates to subscribed apps Salesforce “Lightning” Connect Read & write from & to external systems through configuration & in the standard UI APEX HTTP callouts / host SOAP & REST endpoints. Outbound Messages Send data updates to SOAP services
  • 14. Dell Boomi ▪ IPaaS ▪ “Dataloader on steroids” ▪ “Points & Click Integration” ▪ Extract Transform Load ▪ 60< Application / Protocol connectors
  • 15. Dell Boomi - DEMO ▪ Salesforce Partner API ▪ Salesforce BULK API ▪ BULK Data Load Jobs UI
  • 16. Dell Boomi - DEMO DEMO
  • 18. Go to Developer User Groups! Belgium: http://bit.ly/1Xqlu5p The Netherlands: http://bit.ly/1Sbdzuo
  • 19. Q&A

Editor's Notes

  • #6: BE: http://www.meetup.com/Belgium-Salesforce-Developer-Group/ NL: http://www.meetup.com/BeneluxSalesforceDUG/
  • #8: What is a platform ? We know and use the App Cloud platform as a combination of features over a combination of devices to access our data and do the things we want to get done professionally. That is the platform. We’ve so gotten used to this that many of us stop wondering how all this comes together, how the different parts integrate. You enter part of the data, some data is calculated and then there’s data that “just shows up”.
  • #9: Applications interact and communicate data through APIs. The goal is always to create and deliver more business value. To have integrated business processes, to have an integrated customer experience. Without issues, glitches, but a seamless experience and interaction. Eg: Belgian Police print online crime declarations and manually enter them in another system. = Exactly what could be bypassed by integrating their systems.
  • #10: If we zoom out to the full enterprise landscape we see that there are many integration needs with much different needs and reasons. There isn’t a single solution for all these needs. A feature-rich platform needs a rich toolset of integration capabilities. Salesforce has exactly that!
  • #11: Salesforce has an array of APIs and other integration possibilities. Some are passive and need to be initiated from the external application or middleware connecting the applications. Some can be initiated from salesforce to read external data or to send messages from configuration or apex. Custom APIs can easily be created by apex for both wsdl based SOAP or JSON based REST services. Salesforce doesn’t stop there, it also provides support for developers who want to integrate from their external application through several language specific SDKs that facilitate some of the integration aspects like authentication or local storage in the Mobile SDK. Graph Excludes the Marketing & Analytics Cloud !
  • #12: Loosely typed vs hard typed wsdl Synchronous vs Asynchronous Partner API -> client applications that are metadata-driven and dynamic in nature. Good to develop for multiple different orgs. https://help.salesforce.com/HTViewHelpDoc?id=integrate_what_is_api.htm
  • #14: Many applications and platforms exist that will help you integrate systems. Most of these offer connectivity to Salesforce through these various APIs. Boomi, Mulesoft, Jitterbit & Informatica have a booth in the Expo zone.
  • #15: Boomi -> What I use most personally http://www.boomi.com/products/evaluate/supported_applications
  • #18: Modules: Apex Integration Services, 2h: https://developer.salesforce.com/trailhead/module/apex_integration_services Lightning Connect, 1h: https://developer.salesforce.com/trailhead/module/lightning_connect
  • #19: BE: http://www.meetup.com/Belgium-Salesforce-Developer-Group/ NL: http://www.meetup.com/BeneluxSalesforceDUG/. And .. they have a booth right over there *point*