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Introducing: The Lightning Experience
​ Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
​ This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize
or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the
forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any
projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding
strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or
technology developments and customer contracts or use of our services.
​ The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for
our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate
of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with
completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our
ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment,
our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on
potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent
fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important
disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and
may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are
currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Safe Harbor
Introducing: the
Lightning
Experience
​ Greg Gsell
​ Director, Sales Cloud Product Marketing
​ @greggsell
Introducing: The Lightning Experience
A Multi-Year Mission to Reimagine CRM
Reimagined the
mobile experience
Reimagined
the Platform
2013 2014
APIs & Components Developer Framework
Introducing: Lightning Experience
A Whole New Way to Sell
Sell Faster
Modern experience to maximize rep productivity
from everywhere
Sell Smarter
Analytics and in-line intelligence to close
more deals
Sell the Way You Want
Powered by the #1 cloud platform and ecosystem
to customize to your sales process
NEW
Sell Faster with the Redesigned Opportunity Workspace
​ Quickly see best practices and deal
guidance with Sales Path
​ Timeline shows Past Activity and
what is coming up next so you
never miss a details
​ Collaborate with the extended
team using Files and Notes
Quickly Update Forecasts and Monitor Alerts
​ Keep deals up to date with drag
and drop functionality
​ Intelligent Alerts identify potential
trouble spots
​ Fully customizable list views with
dynamic charts
Drive Productivity with Tasks and Notes
​ Rich Task experience to quickly
track critical action items
​ Take Notes on every record and
share with your entire team
​ Work seamlessly across any device
Demonstration
Start Every Day Off Right with a Personalized Home Page
​ Track progress toward quota with
an interactive performance chart
​ Assistant shows where to focus:
open tasks, hot leads and potential
opportunity issues
​ Insights provides personal, relevant
news about top accounts and
industries
Assistant Helps Prioritize Your Day
Instant notifications of hot leads
Stay on top of important and
overdue tasks
Keep momentum strong with
opportunity updates and
notifications
Gain Deeper Insights to Your Top Customers
​ Personal, relevant news articles
about top customers
​ Industry insights give context to
have richer conversations with
customers.
Understand Your Business with Customizable Dashboards
​ Drag and drop dashboard
customization
​ Enhanced visuals create appealing
and simple graphics
​ Ultimate flexibility with 4+ column
dashboards - #1 customer request
Demonstration
Sell the Way You Want with App Cloud
App Builder
Drag and drop
customization
Components
Reusable and easily
customizable
Design System
Build pixel perfect apps
AppExchange
Easy to install partner
apps to meet every
business need
​ Salesforce Consultant
Matthew Morris
@matmorris
www.technologyflows.com
Lightning Experience at Dreamforce
LIGHTNING IN KEYNOTES
Sales Cloud Keynote
Moscone South
Thursday, Sept 17 10:30 AM
Also featured in
Salesforce, SMB, Platform and
Admin Keynotes
TRACK SESSIONS
Lightning Roadmap: The All New
Lightning Experience and Platform
Sales Cloud Deep Dive: Lightning
Experience Roadmap
Introduction to Lightning Experience
Lightning Experience Highlights
The Insightful Sales Person:
Intelligence in the Sales Cloud
Learn More About Lightning
Experience: The New CRM You Want
and Love
SALES ZONE in Moscone West 3
PRODUCT SHOWCASE in Expo
to get Hands On with Lightning
TRAILHEAD in Moscone West
the fun easy way to learn Lightning
Where to learn more about the all new Salesforce
Thank you
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Introducing: The Lightning Experience

  • 2. ​ Safe harbor statement under the Private Securities Litigation Reform Act of 1995: ​ This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. ​ The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. ​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. Safe Harbor
  • 3. Introducing: the Lightning Experience ​ Greg Gsell ​ Director, Sales Cloud Product Marketing ​ @greggsell
  • 5. A Multi-Year Mission to Reimagine CRM Reimagined the mobile experience Reimagined the Platform 2013 2014 APIs & Components Developer Framework
  • 6. Introducing: Lightning Experience A Whole New Way to Sell Sell Faster Modern experience to maximize rep productivity from everywhere Sell Smarter Analytics and in-line intelligence to close more deals Sell the Way You Want Powered by the #1 cloud platform and ecosystem to customize to your sales process NEW
  • 7. Sell Faster with the Redesigned Opportunity Workspace ​ Quickly see best practices and deal guidance with Sales Path ​ Timeline shows Past Activity and what is coming up next so you never miss a details ​ Collaborate with the extended team using Files and Notes
  • 8. Quickly Update Forecasts and Monitor Alerts ​ Keep deals up to date with drag and drop functionality ​ Intelligent Alerts identify potential trouble spots ​ Fully customizable list views with dynamic charts
  • 9. Drive Productivity with Tasks and Notes ​ Rich Task experience to quickly track critical action items ​ Take Notes on every record and share with your entire team ​ Work seamlessly across any device
  • 11. Start Every Day Off Right with a Personalized Home Page ​ Track progress toward quota with an interactive performance chart ​ Assistant shows where to focus: open tasks, hot leads and potential opportunity issues ​ Insights provides personal, relevant news about top accounts and industries
  • 12. Assistant Helps Prioritize Your Day Instant notifications of hot leads Stay on top of important and overdue tasks Keep momentum strong with opportunity updates and notifications
  • 13. Gain Deeper Insights to Your Top Customers ​ Personal, relevant news articles about top customers ​ Industry insights give context to have richer conversations with customers.
  • 14. Understand Your Business with Customizable Dashboards ​ Drag and drop dashboard customization ​ Enhanced visuals create appealing and simple graphics ​ Ultimate flexibility with 4+ column dashboards - #1 customer request
  • 16. Sell the Way You Want with App Cloud App Builder Drag and drop customization Components Reusable and easily customizable Design System Build pixel perfect apps AppExchange Easy to install partner apps to meet every business need
  • 18. Lightning Experience at Dreamforce LIGHTNING IN KEYNOTES Sales Cloud Keynote Moscone South Thursday, Sept 17 10:30 AM Also featured in Salesforce, SMB, Platform and Admin Keynotes TRACK SESSIONS Lightning Roadmap: The All New Lightning Experience and Platform Sales Cloud Deep Dive: Lightning Experience Roadmap Introduction to Lightning Experience Lightning Experience Highlights The Insightful Sales Person: Intelligence in the Sales Cloud Learn More About Lightning Experience: The New CRM You Want and Love SALES ZONE in Moscone West 3 PRODUCT SHOWCASE in Expo to get Hands On with Lightning TRAILHEAD in Moscone West the fun easy way to learn Lightning Where to learn more about the all new Salesforce