The document discusses the challenges of evaluating information in the context of social media, emphasizing the need for new skills in information literacy amidst user-generated content. It explores various types of social influence, such as normative and informational influence, particularly related to the engagement and behavior of individuals on platforms like Twitter and Facebook. The study also aims to understand the effects of selective exposure to information on public opinion and agenda setting, analyzing the implications of misinformation and user interactions within digital environments.