This document discusses trends in cloud computing platforms and provides guidance on cloud architecture. It notes that current views of cloud computing are too broad and lack definition of patterns and future directions. The document outlines reference architectures for migrating business systems to the cloud, including models for data, services, processes, and governance. It provides examples of multitenant architectures and general rules for building clouds, such as focusing on primitive services and leveraging distributed components with centralized control. The document emphasizes that security and governance are systemic issues that must be addressed for successful cloud architectures.