The document contains important dates for assignments and exams. The midterm is scheduled for February 15th, 2024 and the final exam is February 27th, 2024. There are also assignments due on February 13th and 22nd, 2024.
1. Important Dates
▶ Assignment 2/13/2024
▶ Midterm 2/15/2024
▶ Assignment 2/22/2024
▶ Final 2/27/2024
This Photo by Unknown Author is licensed under CC BY-SA-NC
3. Logistics Economic
Impact
▶ An effective logistics system is one that meets
the desired objectives and goals of the
organization. On the other hand, an efficient
logistics system is one that achieves these
objectives and goals with minimal waste of
resources such as time, money, and effort.
Therefore, a logistics system can be effective but
not efficient if it meets the desired objectives and
goals but does so with a significant waste of
resources. For example, a company may use
premium and expedited methods of transportation
to meet customer delivery requirements, which
increases transportation costs.
Logistics is the process of planning, implementing,
and controlling the movement of goods and
services from the point of origin to the point of
consumption. Logistics contributes to time utility by
recognizing that different products have different
sensitivities to time. For example, a three-day- late
delivery of bananas likely has more serious
consequences than a three-day late delivery of a
box of pencils. As for place utility, logistics
contributes by making products or services
available in locations that allow consumers to easily
access them. Transportation adds value to the
goods by providing time and place utility.
4. Possession, Form,
Time, and Place Utility.
• Possession utility: This refers to
the value or usefulness that comes
from a customer being able to take
possession of a product and can be
influenced by the relevant payment
terms.
• Form utility: This refers to a
product’s being in a form that (1)
can be used by the customer and
(2) is of value to the customer.
• Time utility: This refers to having
products available when they are
needed by customers.
• Place utility: This refers to having
products available where they are
needed by customers.
5. The Purpose of
Logistics Is To Meet
Customer
Requirements.
▶ Logistics management is the process of
managing the activities that are required to
transport goods from its source to the final
customer. The purpose of logistics
management is to find more efficient and
effective ways to move resources and
products from conception to completion and,
finally, to the customer. The driving force of
these actions is to meet customer demand
and provide the best service possible to
retain customers and maintain their
satisfaction by meeting their requirements.
Therefore, meeting customer requirements
is a crucial aspect of logistics management
as it ensures that the right product is
delivered at the right time, in the right
quantity, and at the right place. By meeting
customer requirements, logistics
management can help businesses gain a
competitive advantage by providing better
customer service, reducing costs, and
improving efficiency.
6. Logistics Management
– Charitable
Organizations
▶ Logistics management is the process of
planning, implementing, and controlling
the movement of goods and services
from the point of origin to the point of
consumption. It is a critical component of
supply chain management that ensures
that products are delivered to customers
in a timely, efficient, and cost-effective
manner.
For charitable organizations, logistics
management can be relevant in several
ways. For instance, it can help them to
manage their inventory more effectively,
reduce waste, and ensure that donations
are distributed to those who need them
most. Additionally, logistics management
can help charitable organizations to
optimize their transportation networks,
reduce shipping costs, and improve
delivery times.
7. Logistics Management
– Charitable
Organizations
▶ One example of how logistics
management can be relevant to
charitable organizations is through
product philanthropy. This is a process of
donating unwanted items to nonprofits
that can also result in significant tax
deductions for companies with a lot of
excess inventory. Companies such as
Walmart are known for delivering
truckloads of overstocked goods to
nonprofits with which they work.
Another way logistics management can
be relevant to charitable organizations is
through charitable supply logistics.
Logistics companies can do charity work
in a more direct way by pairing up with
organizations who need their support.
American Logistics Aid Network (ALAN)
is a supply chain network that connects
disaster relief organizations with
providers of the services they needed
8. Economic Regulations
▶ First, it provided companies
with the ability to implement
the tailored logistics
approach in the sense that
companies could specify
different logistics service
levels and prices could be
adjusted
accordingly. Second, the
increased pricing flexibility
allowed large buyers of
transportation services to
reduce their transportation
costs by leveraging large
amounts of freight with a
limited number of carriers.
9. Logistical Implications
▶ The increased emphasis on convenience
in a family’s shopping experience has
several logistical implications. For
instance, retailers need to ensure that
they have adequate inventory to meet the
demand for products. This requires
efficient supply chain management, which
involves coordinating with suppliers,
distributors, and other stakeholders to
ensure that products are delivered on
time and in the right quantities.
Moreover, retailers need to ensure that
they have the necessary infrastructure to
support the convenience of their
customers. This includes having
extended store hours, home delivery of
purchased items, and ready-to-eat or
ready-to-cook food product. However,
these conveniences can also create
logistical complexities. for example,
retailers need to deal with issues such as
the optimal delivery period for
replenishment vehicles and when to
replenish products.
10. Logistical Implications
▶ In addition, retailers need to
ensure that they have the
necessary technology to support
their logistics operations. This
includes using logistics software
to manage inventory levels,
track shipments, and optimize
delivery routes.
Overall, the increased emphasis
on convenience in a family’s
shopping experience requires
retailers to adopt a more
customer-centric approach to
their logistics operations. This
involves investing in technology
and infrastructure that can
support the convenience of their
customers while also ensuring
that their logistics operations are
efficient and cost effective.
11. Logistical
Management
Technology
• Shipment tracking system Customers
can now access shipping and tracking
systems 24/7, which enhances the
user experience and saves time and
money for the company.
• Internet of Things (IoT) and Radio
Frequency Identification (RFID): IoT is
opening many opportunities for the
supply chain, such as reducing costs
and delays by avoiding risks. Sensors
are built into cabs, cargo ships, trains,
etc., and connect to an alarm system
or dispatcher that is monitoring and
tracking. These sensors process and
transmit the information to the crew
who then gain insight into hidden risks
and knowledge. RFID technology is a
popular labor-saving way companies
can track their inventory.
12. Logistical
Management
Technology
• Artificial intelligence: AI can help
optimize logistics operations by
predicting demand, optimizing
routes, and reducing delivery
times.
• Blockchain: Blockchain
technology can help improve
transparency in the supply chain
by providing a secure and
tamper-proof record of
transactions.
• Automation: Automation can
help reduce errors, increase
efficiency, and lower cost in
logistics management.
13. Logistical Trendsetters
▶ Big-box retailers are considered
as logistical trendsetters
because they explicitly
recognize superior logistics as a
critical component of their
corporate strategy. Brands that
sell inside big-box retailers must
adhere to strict logistical
practices, which often
necessitate the use of electronic
data interchange (EDI) for
invoices and documents. Big-
box retailers are also turning
into warehouses, which has led
to the development of new
logistics strategies. Small
companies must elevate their
logistics to provide a sufficient
supply of their products to their
big-box retailer partner.
14. Systems Approach
▶ The system's approach to problem
solving is an approach that considers a
situation or problem holistically and as
part of an overall system which is more
than the sum of its parts. It seeks to
understand the underlying structure of the
system, the interrelationships between its
components, and how it functions as a
whole. This approach is used in various
fields such as environmental science,
organizational change management, and
geopolitics.
In logistics management, the systems
approach can be applied to identify and
address problems in the supply chain. It
recognizes that logistics is a complex
system with many interdependent parts,
including transportation, warehousing,
inventory management, and information
technology. By taking a system thinking
perspective, logistics managers can
identify the root causes of problems and
develop long-term solutions that address
the entire system rather than just
individual components.
15. Materials Management
and Physical
Distribution
• Materials management refers to
the movement and storage of
materials into a firm.
• Physical distribution refers to
the storage of finished product
and movement to the customer.
• Physical distribution focuses on
the outbound side of logistics
(plant to market).
• Materials management focuses
on inbound logistics.
• Movement and storage of raw
materials is different from the
movement and storage of
finished goods.
16. Total Cost Approach
▶ The total cost approach is a logistics
management strategy that aims to
minimize the overall cost of the supply
chain while maintaining the desired
level of customer service. It involves
analyzing all the costs associated with
the logistics process, including
transportation, inventory, warehousing,
and packaging. By taking a holistic view
of the supply chain, companies can
identify areas where they can reduce
costs without compromising on quality
or service.
For example, a company may choose to
use a more expensive mode of
transportation that reduces inventory
holding costs and improves delivery
times. Alternatively, they may decide to
invest in better packaging materials that
reduce damage rates during
transportation and storage. By
considering all the costs associated with
logistics, companies can make informed
decisions that optimize their supply
chain and improve their bottom line.
17. Cost Trade-Off
▶ Cost trade-off is defined as changes to one
logistics activity, causing some costs to
increase and others to decrease. This concept
is workable because the correlation of two
activities could bring more success to a
company. Sometimes you have to lose one to
gain a few more.
This concept is commonly used in business,
engineering, and project management, where
it is necessary to consider the impact of a
decision on all relevant variables. The
interrelationship among system variables in a
cost trade-off is crucial. In most systems, there
are multiple variables that can be adjusted to
achieve a desired outcome. For instance, in
manufacturing, the production output can be
increased by either adding more labor or
investing in more advanced equipment.
However, each of these options has different
costs associated with it. Adding more labor
may be cheaper initially, but it may increase
costs in the long run due to training and
management costs. On the other hand,
investing in more advanced equipment may be
expensive initially, but it may reduce costs in
the long run by increasing efficiency and
reducing the need for manual labor. The
decision to choose between the two options
above involves a cost trade-off
18. Cost Trade-Off
▶ Whether this concept is workable or
not depends on various factors such
as the nature of the problem,
available resources, and the goals
of the decision-maker. In general,
cost trade-offs are workable when
they are based on accurate data
and analysis of all relevant
variables. However, if the data used
for analysis is inaccurate or
incomplete, or if some variables are
ignored, then the cost trade-off may
not be workable. Additionally, if
there are external factors that affect
the outcome of a decision, such as
changes in market conditions or
regulations, then a cost trade-off
may not be workable. Therefore, it is
important to consider all relevant
factors before making a decision
based on a cost trade-off analysis.
19. Finance and Logistics
▶ The finance department is
often in charge of capital
budgeting decisions that
would affect logistics, such
as materials handling and
packaging equipment.
Another potential area of
finance and logistics
interface is with respect to
inventory.
20. Finance and Logistics
▶ Finance tends to view.
• Capital budgeting decisions: The
finance department is often responsible
for making capital budgeting decisions
that would affect logistics, such as
materials handling and packaging
equipment.
• Inventory management: Finance tends
to view inventory as a liability, while
logistics views it as an asset. Therefore,
finance and logistics departments can
work together to optimize inventory
levels.
• Transportation costs: Finance can help
logistics departments reduce
transportation costs by identifying
opportunities for cutting costs through
discounts or less expensive vendors.
• Freight payment processes: Freight
payment processes, services, and
technology can be used to streamline the
supply chain and reduce costs.
21. Postponement
Concept
▶ The postponement concept is a supply
chain strategy that involves delaying
the final stages of production until the
product is purchased by the customer.
This strategy is used to reduce
uncertainty and operational risk by
delaying the differentiation of products
until customer commitments have
been obtained. There are five types of
postponement: labelling, packaging,
assembly, manufacturing, and time.
Each type donates the point in the
process at which postponement
occurs. Example, manufacturing
postponement for a car manufacturer
would mean that a basic model of the
car would be produced. The car was
left in that state until it was ready to be
customized at another point in the
supply chain. The car would be
shipped out in its state to its market
and customized according to customer
requirement.
22. Postponement
Concept
▶ Postponement can be used to
reduce inventory levels by only
producing and stocking the
components and raw materials
needed to meet current demand. It
is an alternative logistics strategy to
the more traditional strategy of
forecasting demand. Firms
manufacture identical standardized
products, like blank picture frames,
which are shipped out. Once an
order is made, the product is
customized according to the
specifications of the customer and
shipped to the customer.
Postponement can also be used to
reduce costs by allowing firms to
take advantage of economies of
scale while still meeting customer
demand for customized products.
23. Landed Cost
▶ A landed cost is the total cost
incurred while transporting a
product from the supplier to its
intended destination. This cost
includes the product’s price and
any other expenses incurred
directly in obtaining the product,
including the shipping and freight
charges. If you are importing
goods, the landed cost will also
include expenses such as costs
involved in customs clearance,
duties, insurance, taxes, storage
requirements, and others. In this
case, the landed cost is the total of
all these additional expenses and
fees. The land cost is calculated
per unit and reflects the total cost
of each unit instead of the entire
shipment. The unit can be defined
as per the individual products,
volume, and weight of the items.
24. Landed Cost
▶ The landed cost is important for
pricing decisions because it helps
entrepreneurs have a clear idea
about the landed cost of their
products in advance. This can help
them make the right business
decisions. If entrepreneurs plan to
import products and sell them in the
local market, they must have clarity
on the landed cost of the products to
affix their selling price and make a
decent profit. Understanding the
landed cost of imported products will
also allow entrepreneurs to take a
call on the capital that has to be
invested in purchasing and
delivering the goods to the desired
location. When entrepreneurs have
an exact figure that include all
expenses and other components,
they can calculate the total cost
price and then decide on applying
the right selling price to avail
maximum profits.
25. Marketing and
Logistics
▶ The interface between marketing and
logistics is critical for any business. The
two departments need to work together to
ensure that products are designed,
packaged, distributed, and sold efficiently
and effectively. Logistics plays a unique
role as a boundary spinning interfaces
between marketing, production, and new
product development, which can be a
potential source of competitive advantage.
One possible interface between marketing
and logistics in terms of product decisions
is the marked increase in product offerings.
Marketers like this increase because it
allows for more customers choice, but
these additional choices create logistical
challenges in terms of identification,
storage, and tracking. Another possible
interface is the use of logistics to support
marketing efforts. For example, logistics
can be used to ensure that products are
delivered on time and and in good
condition to customer.
26. Marketing and
Logistics
▶ In addition, logistics can help
marketing by providing information
about customer preferences and
behavior. this information can be
used to develop new product or
improve existing ones. Logistics
can be also help marketing by
providing information about the
availability of products and the
status of orders
Overall, the relationship between
marketing and logistics is complex
and multifaceted. It requires close
collaboration between the two
departments to ensure that
products are designed, produced,
and delivered in a way that meets
customer needs while maximizing
profitability.
27. Ownership,
Negotiations,
Financing, Promotions,
and Logistics
Channels
• Ownership: Ownership refers to the legal
rights and responsibilities of owning a
business or property. It can be owned by an
individual, a group of individuals, or a
corporation. The owner has the right to make
decisions about the business or property and
is responsible for its success or failure.
• Negotiations: Negotiations are discussions
between two or more parties to reach an
agreement. It can be used in various contexts
such as business, politics, and personal
relationships. Negotiations involve give-and-
take, compromise, and finding common
ground.
• Financing: Financing refers to the process of
obtaining funds for a business or project. It
can be done through various means such as
loans, investments, and crowdfunding.
Financing is essential for businesses to start,
grow, and expand
28. Company Logistic
Department Activities
1. Order processing: This involves
receiving and processing orders
from customers, ensuring that
payment and delivery terms are
met, and placing orders with the
warehouse. The commercial team
is usually responsible for this
activity.
2. Material Handling: This involves
the movement of goods within the
warehouse can process order
efficiently
3. Warehousing: This involves
managing inventory in the
warehousing, ensuring that goods
are stored safely and securely, and
tracking inventory levels.
29. Company Logistic
Department Activities
4. Inventory control: This
involves managing inventory
levels, ensuring that there is
enough inventory to meet
demand, and minimizing excess
inventory.
5. Transportation: This involves
the movement of goods from the
warehouse to the customer or
distributor, ensuring that goods
are delivered on time and in
good condition.
31. Terminal Learning
Objectives
▶ To compare and contrast
transportation infrastructures in
several countries
▶ To identify the five modes of
transportation and learn about
their respective characteristics
▶ To discuss intermodal
transportation
▶ To describe several types of
transportation specialists
▶ To explain how different types of
regulation impact transportation
▶ To identify the legal classification
of transportation carriers
32. Transportation
▶ Transportation, which can be
defined as the actual,
physical movement of goods
and people between two
points, is pivotal to the
successful operation of any
supply chain because it
carries the goods, literally, as
they move along the chain.
Transportation influences, or
is influenced by, the logistics
activities discussed in
previous chapters.
33. Transportation
▶ These include:
1. Transportation costs are directly affected by
the location of the firm’s plants, warehouses,
vendors, retail locations, and customers.
2. Inventory requirements are influenced by the
mode of transport used. High-speed, high-
priced transportation systems require
smaller amounts of inventories in a logistics
system, whereas slower, less-expensive
transportation requires larger amounts of
systemwide inventory.
3. The transport mode selected influences the
packaging required, and carrier classification
rules dictate package choice.
4. The type of carrier used dictates a
manufacturing plant’s materials handling
equipment, such as loading and unloading
equipment and the design of the receiving
and shipping docks.
5. An order-management philosophy that
encourages maximum consolidation of
shipments between common points enables
a company to give larger shipments to its
carriers and take advantage of volume
discounts.
6. Customer service goals influence the type
and quality of carrier and carrier service
selected by the seller.
34. Introduction
Transportation involves the physical movement of goods
between origin and destination points.
The transportation system links geographically separated
partners and facilities in a company’s supply.
Transportation facilitates the creation of time and place
utility in the supply chain.
Transportation also has a major economic impact on the
financial performance of businesses.
35. Role of Transportation in Supply Chain Management
Transportation provides the critical links between these organizations,
permitting goods to flow between their facilities.
Transportation service availability is critical to demand fulfillment in the
supply chain.
Transportation efficiency promotes the competitiveness of a supply chain
36. Challenges to Carrying out This Role
supply chain complexity
competing goals among supply chain partners
changing customer requirements
limited information availability
synchronizing transportation with other supply chain activities
37. Challenges to Carrying out This Role
Transportation capacity constraints pose a challenge.
Rising transportation rates present another major concern for
organizations.
The transportation industry is impacted by governmental
requirements that affect cost structures and service capabilities.
Regulation is growing in areas where the transportation industry has
the potential to impact the quality of life, the safety of citizens, and
the growth of commerce.
38. Comparing and
Contrasting
Transportation
Infrastructure
▶ Because many readers of this
text reside outside the United
States, it would be helpful to
present a brief comparison of
the transportation infrastructure
that exists in five highly
populated countries located on
various continents. These
infrastructure data, shown in
Table 12.1, indicate wide
disparities in the various
infrastructures; at a minimum, a
lack of infrastructure makes it
difficult to use that mode in
domestic (within-country)
transportation.
39. Comparing and
Contrasting
Transportation
Infrastructure
▶ The relevant infrastructure statistic for
air transportation in Table 12.1 is the
number of paved runways over 3,047
meters (approximately 10,000 feet).
This length is significant because a
10,000-foot runway has generally been
viewed as adequate for accommodating
the largest existing wide-body aircraft;
wide-body aircraft are essential to long-
haul international movements of both
freight and passengers. According to
Table 12.1, the United States by far has
the most airports with paved runways of
at least 10,000 feet, an indication that
the United States is well positioned to
participate in long-haul international
movements. Although China currently
reports over 70 airports with 10,000 foot
runways, this number is expected to
increase because the country plans to
construct nearly 40 new commercial
airports by 2020.
40. Comparing and
Contrasting
Transportation
Infrastructure
▶ The infrastructure statistics for
highway, pipeline, and water,
presented in kilometers (1 kilometer
is equivalent to approximately .62
miles), provide some interesting
findings. For example, although
Brazil and China are approximately
the same geographic size, China
currently has about 16 times more
paved highway kilometers than
Brazil. (It’s worth noting that China
has added over 1,800,000
kilometers of paved highways since
2010.) The data also indicate that oil
pipelines are much more prevalent
in the United States, and that China
has much more extensive inland
waterways, relative to the four other
countries listed in Table 12.1
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41. Comparing and
Contrasting
Transportation
Infrastructure
▶ The Table 12.1 information on rail gauge
(the distance between the inner sides of two
parallel rail tracks) is also enlightening. The
United States uses only one size—
standard—rail gauge (1.435 meters) in its
rail infrastructure. Brazil and China, by
contrast, use broad gauge (1.676 meters),
standard gauge, and narrow gauge (1.000
meter) in their rail infrastructure, whereas
Nigeria primarily uses narrow gauge rail—
with Nigeria’s narrow gauge measured at
1.067 meters rather than 1.000 meter. The
data on rail gauge are important because
nonuniform rail gauge within a country, or
between neighboring countries, means that
shipments moving by rail will need to be
transferred from one vehicle to another,
which adds to both delivery time and costs.
For example, China and India share a
common border; while China primarily uses
standard rail gauge, India, by contrast,
primarily uses broad rail gauge
42. Transportation Modes
▶ Each of the five modes of
transportation exists because of
certain attributes that provide one
or more advantages over the
other modes of transportation.
The attractiveness of a particular
mode depends on the following
attributes:
• Cost (price that a carrier charges
to transport a shipment)
• Speed (elapsed transit time from
pickup to delivery)
• Reliability (consistency of
delivery)
• Capability (amount of different
types of product that can be
transported)
• Capacity (volume that can be
carried at one time)
• Flexibility (ability to deliver the
product to the customer)
44. Modes of Transportation
moves approximately 19.5 billion tons valued at nearly $13 trillion
Modal breakdown:
Trucking 80.0 %
Rail 06.7%
Air 04.7%
Water 04.6%
Pipeline 01.2%
46. Modes of Transportation
Motor Carriers
widely used mode of transportation in the domestic supply chain
573,469 private, for hire, and other U.S. interstate motor carriers
economic structure of the motor carrier industry contributes to the vast
number of carriers in the industry
comprised of for-hire and private fleet operations
Truckload carriers.
Less-than-truckload (LTL)
Small package carriers
Low fixed cost, high variable
48. Modes of Transportation
Railroads
7 Class I railroads revenues in excess of $290 million
Activity levels have been achieved despite a lack of direct accessibility to all
parts of the supply chain
Railroads are “natural monopolies”
Two carrier types:
Linehaul
Shortline carriers
High fixed, low variable
49. Modes of Transportation
Water
Major facilitator of international trade
81% international freight movement
19% coastal, inland, and Great Lakes traffic
High variable and low fixed cost
Two primary carrier types
Liner
Charter
Options include
Container ships
Bulk carriers
Tankers
General cargo ships
Roll-on, roll-off (RO–RO) vessels
50. Modes of Transportation
Air Carriers
491 air cargo carriers
Combination carriers
Air cargo carriers
Integrated carriers
Nonintegrated carriers
Domestic market is dominated by 14 major carriers
High variable and low fixed cost
51. Modes of Transportation
Pipeline
Unique mode of transportation as the equipment is fixed in place
and the product moves through it in high volume
174 operators of hazardous liquid pipelines that primarily carry
crude oil and petroleum products
Three primary types
Gathering lines
Trunk lines
Refined product pipelines
High fixed versus low variable
52. Modes of Transportation
Intermodal Transportation
Use of two or more different modes in movement
Greater accessibility
Overall cost efficiency
Facilitates global trade
Development of standardized containers that are compatible with
multiple modes.
Product-handling characteristics
Containerized freight
Transload freight
56. Decision to Outsource Transportation
Firms choose between “make” or “buy”
Commercial carriers “buy”
Private fleets “make”
External experts move the freight and/or manage the transportation
process “buy”
Third-party logistics (3PL) “buy”
58. Modal Selection
Accessibility
Accessibility advantage: Motor carriage
Accessibility disadvantage: Air, rail, and water
Transit Time
Transit time advantage: Air and motor carriage
Transit time disadvantage: Rail, water, and pipeline
Reliability
Reliability advantage: Motor carriers and air carriers
Reliability disadvantage: Water carriers and rail carriers
59. Modal Selection
Product Safety
Safety advantage: Air transportation and motor carriage
Safety disadvantage: Rail and water
Cost
Cost advantage: The cost of transportation service varies greatly between
and within the modes
Cost disadvantage: Motor carriage and air transportation
61. Modal Selection
The nature of a product—size, durability, and value
Durability
Product value
Shipment characteristics—size, route, and required speed
62. Modal Selection
Modal selection refers to the process of choosing the most appropriate
transportation mode or combination of modes to move goods or people
from one location to another. This decision involves considering various
factors such as cost, transit time, distance, cargo characteristics,
infrastructure availability, environmental impact, and specific logistical
requirements.
63. Modal Selection
Here's a breakdown of the steps involved in modal selection:
1. Define Transportation Needs: Clearly outline the requirements of the transportation task,
including the type of goods or passengers, volume, weight, dimensions, origin, destination, and
any special handling or delivery considerations.
2. Identify Available Modes: Determine the transportation modes that are suitable for the given
task. Common modes include road, rail, water (maritime or inland), air, pipeline, and
intermodal combinations.
3. Evaluate Mode Characteristics: Assess the characteristics and capabilities of each
transportation mode based on the following criteria:
• Cost: Consider transportation costs, including freight rates, fuel expenses, tolls, and other
associated fees.
• Transit Time: Evaluate the speed of each mode and its ability to meet delivery deadlines.
• Reliability: Assess the mode's reliability in terms of scheduling, frequency, and on-time
performance.
• Capacity: Determine the mode's capacity to handle the volume and size of the shipment or
passenger demand.
• Accessibility: Consider the accessibility of transportation infrastructure at both origin and
destination points.
• Flexibility: Evaluate the mode's flexibility to accommodate changes in demand, routing, or
scheduling.
• Environmental Impact: Assess the environmental footprint of each mode, including emissions,
energy consumption, and sustainability considerations.
4. Analyze Trade-offs: Compare the advantages and disadvantages of each transportation mode,
considering factors such as cost-effectiveness, speed, reliability, and environmental impact.
64. Modal Selection
Here's a breakdown of the steps involved in modal selection:
5. Consider Intermodal Options: Explore the possibility of using multiple transportation
modes in combination (intermodal or multimodal transport) to leverage the strengths
of each mode while minimizing weaknesses. This could involve a combination of road,
rail, water, or air transport depending on the specific requirements of the shipment or
passenger movement.
6. Evaluate Risk Factors: Assess potential risks associated with each transportation
mode, such as weather-related disruptions, infrastructure constraints, security
concerns, and regulatory compliance issues.
7. Select Optimal Mode: Based on the evaluation criteria and trade-offs, determine the
most suitable transportation mode or combination of modes that best aligns with the
transportation needs, budgetary constraints, and logistical requirements.
8. Plan and Coordinate: Develop a transportation plan that outlines the chosen mode(s),
route(s), scheduling, and other logistics. Coordinate with transportation providers,
suppliers, and other stakeholders to ensure smooth execution of the transportation
task.
9. Monitor and Adjust: Continuously monitor the performance of the chosen
transportation mode(s) and make adjustments as necessary to optimize efficiency,
address any issues, and adapt to changing conditions or requirements.
65. Carrier Selection
selecting the individual transportation service providers within the mode
major difference between modal and carrier selection is the number of options
difference is the frequency of the decision
type of service provided within a mode impacts carrier selection
most carriers have the capabilities to provide a similar level of service
Core carrier
limited number of carriers
leverage its purchasing dollars
66. Carrier Selection
Carrier selection refers to the process of choosing the most suitable
transportation or shipping company to transport goods from one location to
another. This process involves evaluating various carriers based on factors such
as cost, reliability, transit time, service quality, coverage area, and specific
transportation requirements.
67. Carrier Selection
Here are some key steps involved in carrier selection:
1. Identify Transportation Needs: Determine the specific requirements of the shipment,
including the type of goods being transported, dimensions, weight, and any special
handling or delivery instructions.
2. Research Carriers: Research and compile a list of potential carriers that operate in the
relevant geographic area and offer the services needed. This research can be
conducted through online searches, industry directories, referrals, and trade
associations.
3. Evaluate Carrier Options: Assess each carrier based on factors such as:
• Cost: Compare rates, fees, and surcharges to ensure competitiveness.
• Reliability: Consider the carrier's track record for on-time deliveries, transit time
consistency, and handling of cargo.
• Service Quality: Evaluate customer reviews, testimonials, and reputation for customer
service.
• Coverage Area: Verify that the carrier serves the desired origin and destination
locations.
• Specialized Services: Determine if the carrier offers any specialized services required
for the shipment, such as temperature-controlled transport or hazardous materials
handling.
4. Request Quotes: Contact selected carriers to request quotes for the transportation
services needed. Provide detailed information about the shipment to ensure accurate
pricing.
5. Negotiate Terms: Negotiate pricing, service levels, payment terms, and any other
relevant terms and conditions with the carriers to secure the best possible
arrangement.
68. Carrier Selection
Here are some key steps involved in carrier selection:
6. Review Contracts: Carefully review the terms of the contract or
service agreement provided by the selected carrier to ensure
alignment with expectations and requirements. Pay attention to
liability limits, insurance coverage, and dispute resolution
procedures.
7. Perform Due Diligence: Verify the carrier's credentials, licenses,
insurance coverage, and compliance with relevant regulations and
industry standards.
8. Select Carrier: Based on the evaluation criteria and negotiations,
choose the carrier that best meets the transportation needs while
providing the optimal balance of cost, reliability, and service quality.
9. Establish Communication: Maintain open communication with the
selected carrier throughout the shipping process to address any
issues, provide instructions, and ensure smooth coordination.
10.Monitor Performance: Continuously monitor the carrier's
performance to assess adherence to service levels, identify any
areas for improvement, and make adjustments as needed.
69. Rate Negotiations
centralized freight rate negotiations
developing contracts with carriers for a tailored set of transportation
services at a specific price
leveraging volume with a small set of carriers
70. Rate Negotiations
Rate negotiations refer to the process of discussing and agreeing
upon the price or rates for goods or services between two parties.
This process commonly occurs between buyers and sellers,
service providers and clients, or employers and employees.
Successful rate negotiations require preparation, effective
communication, flexibility, and a focus on creating value for both
parties. By approaching negotiations with a collaborative mindset
and a willingness to explore creative solutions, you can increase
the likelihood of achieving a favorable outcome.
71. Rate Negotiations
Effective rate negotiations involve several key steps:
1. Preparation: Before entering negotiations, it's essential to thoroughly
research market rates, understand the value of the goods or services
being provided, and clarify your own objectives and constraints.
2. Setting Goals: Determine your ideal outcome and your bottom line.
Define what you are willing to accept and what you consider a fair price or
rate based on your research and analysis.
3. Understanding the Other Party's Perspective: Consider the needs,
priorities, and constraints of the other party. Understanding their
perspective allows you to tailor your negotiation strategy and find mutually
beneficial solutions.
4. Effective Communication: Clearly articulate your position, including the
value you provide and any relevant factors that support your desired rate.
Listen actively to the other party's concerns and interests and address
them thoughtfully.
5. Creative Problem-Solving: Explore alternative solutions or concessions
that could satisfy both parties' interests. This might include adjusting
72. Rate Negotiations
Effective rate negotiations involve several key steps:
6. Building Rapport: Establishing a positive and respectful relationship with
the other party can facilitate negotiations and increase the likelihood of
reaching a mutually satisfactory agreement.
7. Flexibility: Be open to compromise and flexible in your approach. While
it's important to advocate for your interests, rigid positions can impede
progress and lead to a breakdown in negotiations.
8. Negotiating Tactics: Employ negotiation tactics such as anchoring
(setting the initial offer), making concessions strategically, and using time
pressure judiciously to influence the negotiation process.
9. Documenting Agreements: Once an agreement is reached, ensure that
the terms are clearly documented in a written contract or agreement to
avoid misunderstandings or disputes in the future.
10. Follow-Up: After reaching an agreement, maintain open communication
and fulfill your commitments promptly. Building trust through reliable
performance can lay the foundation for future negotiations.
73. Shipment Preparation
corporate transportation routing guide
last-minute, cost-saving decisions
consolidate freight
coordinate shipment deliveries
take full advantage of container capacity
an accurate freight count should be taken
74. Freight Documentation
bill of lading
originates the shipment
provides all the information the carrier needs
stipulates the contract terms, including carrier’s liability for loss
and damage
acts as a receipt for the goods the shipper tenders to the carrier
in some cases, shows certificate of title to the goods
76. Freight bill
carrier’s invoice for carrier charges
lists:
shipment
origin and destination
consignee
items
total weight
total charges
78. Freight claims form
Filed with the carrier to recoup monetary losses resulting if carrier fails
to protect the shipment.
Carriers are not liable for freight claims if the damage is attributable to:
Natural disaster or some other “act of God”
Military attack or similar “act of public enemy”
Government seizure of freight or “act of public authority”
Failure to adequately package the freight or other negligent “act of the
shipper”
Extreme fragility, perishability, or similarly problematic “inherent nature of
the goods”
79. Maintain In-Transit Visibility
manage key events as product moves across the supply chain
technology facilitates the ability to monitor product
visibility tools must be linked to other capabilities and processes to have
an impact on supply chain event management
80. Monitor Service Quality
analyze the outcome of all their transportation strategy, planning, and
decision-making
key requirement for service quality monitoring is information
82. Transportation Metrics
key performance indicators (KPIs)
can be used to evaluate
current performance versus historical results
internal goals
carrier commitments
challenge lies in narrowing down metrics available to monitor performance
to a manageable number of KPIs
primary categories of transportation KPIs include service quality and
efficiency
83. Transportation Management Systems (TMS)
Critical applications include the following:
Routing and scheduling
proper planning of delivery routes has a major impact on customer
satisfaction, supply chain performance, and organizational success
Load planning
effective preparation of safe, efficient deliveries
Load tendering
Status tracking
Appointment scheduling
84. Without question, transportation is a very dynamic activity and a critical supply chain
process. Not only is it the largest logistics cost component in most supply chains, but it
also directly impacts fulfillment speed and service quality. By providing the physical links
between key participants across domestic and global supply chains, transportation
facilitates the creation of time and place utilities. Organizations with highly efficient and
effective transportation processes can differentiate their product in the marketplace
through lower landed costs and greater inventory availability.
Managing the transportation process for maximum supply chain impact requires
considerable knowledge of transportation options, planning, decision making, analytical
skills, and information sharing capabilities.
Transportation is a key supply chain process and must be included in supply chain strategy
development, network design, and total cost management.
Numerous obstacles—global expansion of supply chains, rising costs, limited capacity, and
government regulation—must be overcome to synchronize transportation with other
supply chain processes.
Fulfillment of supply chain demand can be accomplished through five modal options or
the intermodal use of truck, rail, air, water, and pipeline transportation.
85. Multiple planning activities occur prior to carrier and mode selection: who will be
responsible for managing the transportation function within the organization, what terms
of sale and payment will be used, and how goods will be transported must all be
determined with a strategic supply chain focus.
Mode selection is based on the relative strengths of each modal/intermodal option in
terms of accessibility, transit time, reliability, safety and security, transportation cost, and
the nature of the product being transported.
Carrier selection focuses on the type of service required (direct or indirect), geographic
coverage, service levels, and carrier willingness to negotiate reasonable rates.
Most commercial freight moves under contractual rates that are negotiated directly
between freight buyers and transportation companies for specific volumes of tailored
services at mutually agreed-upon prices.
86. Shipment routing guides help organizations ensure internal compliance with service contracts
and maintain centralized control over freight tendering decisions.
Freight documentation provides the details of each shipment, sharing critical information that
promotes uninterrupted flows of goods through the supply chain. Domestic transportation
documents include the bill of lading, freight bill, and freight claims, while international freight
requires additional paperwork such as a commercial invoice, shipper’s letter of instructions,
certificate of origin, and insurance certificates.
Organizations must continue to manage freight after it has been tendered to carriers by
maintaining in-transit visibility of shipments and monitoring carrier performance.
Numerous metrics are available to evaluate transportation service quality in terms of carrier
timeliness, freight protection, accuracy, and perfect deliveries. Service efficiency measures
focus on spending proficiency, asset utilization, and labor productivity.
87. Transportation management systems are widely used information
technologies that support the effective planning, execution, and analysis of
transportation processes. Emerging tools such as event management and RFID
have the potential to improve supply chain visibility and dynamic response to
potential challenges.
88. Transportation Modes
▶ It is important to recognize that public policy
can affect a mode’s performance on these
attributes. Railroads, for example, were the
dominant mode, as measured by ton miles
(the number of tons multiplied by the number
of miles transported) and revenues, in the
United States from the nineteenth century
through the middle part of the twentieth
century.
From a public policy perspective,
construction costs of the Interstate Highway
System were primarily paid for by the U.S.
government (90 percent), with the remaining
construction costs paid for by state
governments. This funding by both the
federal and state governments is significant
because U.S. railroads have been
responsible for the construction costs of their
track systems, whereas rail construction
costs in other nations are often covered by
the national government. As such, the U.S.
railroads have a substantial cost
disadvantage relative to motor carriers, and
this cost disadvantage must be captured in
railroad pricing practices.
89. Airfreight
▶ When one thinks of air transportation, one
immediately thinks of speed, particularly on
the line-haul (terminal-to-terminal movement
of freight or passengers); modern jet aircraft
can travel between 500 and 600 miles per
hour, a speed that far exceeds any other
form of transportation. Indeed, air is
generally the fastest mode of transportation
for shipments exceeding 600 miles although
some motor carriers now offer overnight
service of between 600 and 700 miles.
However, air transportation is a quite
expensive form of transportation, and the
line-haul cost of airfreight service is regarded
as its primary disadvantage; many
companies simply cannot afford to have their
shipments travel by air. Moreover, because
most shippers and consignees (receivers of
freight) are not located at an airport, this
requires transportation from the shipper to
the origin airport as well as from the
destination airport to the consignee. This
accessorial service (transportation service
that is supplemental to the line-haul) adds to
both transportation costs and transit time
and also increases the number of times a
shipment is handled (thus increasing
handling costs and the opportunities for loss
and damage).
This Photo by Unknown Author is licensed under CC BY-SA
90. Airfreight
▶ Examples of products that move by air
include:
• Auto parts and accessories
• Cut flowers and nursery stock
• Electronic or electrical equipment, such
as cell phones and iPods
• Fruits and vegetables
• Machinery and parts
• Metal products
• Photographic equipment, parts, and film
• Printed matter
• Wearing apparel
The reliability of airfreight is somewhat
problematic. On the one hand, air’s
tremendous speed relative to the other
modes offers the potential to “make up
lost time” that isn’t possible with the other
modes. Alternatively, because so much
airfreight is belly freight, the increasing
congestion and resultant delays
associated with air passenger
transportation mean congestion and
delays for airfreight. This Photo by Unknown Author is licensed under CC BY-SA
91. Motor Carriers
▶ The backbone of the U.S. highway
system is the Interstate Highway
System (its formal name is the
Dwight D. Eisenhower System of
Interstate and Defense Highways),
which was approved by federal
legislation in 1956. This nearly
47,000-mile, high-speed, limited-
access highway system has had a
profound impact on economic
development in the United States.
From a logistics perspective, many
companies began to locate
manufacturing, assembly, and
distribution facilities in close
proximity to interstate highways.
Indeed, accessibility to highways
consistently ranks as the most
important factor in annual surveys of
corporate location decisions.
This Photo by Unknown Author is licensed under CC BY-ND
92. Motor Carriers
▶ The most important business user of the
highway system is the motor carrier
(trucking) industry. One way of classifying
motor carriers is according to whether they
carry less-than-truckload (LTL) or truckload
(TL) traffic. Less-than-truckload (LTL)
shipments range from about 150 to 10,000
pounds; they are often too big to be
handled manually, yet they do not fill an
entire truck. Trucks that carry LTL freight
have space for and plan to carry shipments
of many other customers simultaneously.
Unlike TL carriers, LTL carriers operate
through a system of terminals (a facility
where freight is shifted between vehicles),
and from each terminal small trucks go out
to customers, delivering and picking up
shipments. These shipments are then
taken to a terminal, where they are loaded
aboard line-haul trucks, which are driven to
a terminal near the freight’s destination.
The goods are unloaded from the line-haul
carrier, move through the terminal, and are
loaded aboard a small truck for local
delivery. Prominent LTL carriers include
ABF Freight, FedEx Freight, UPS Freight,
and YRC Freight.
93. Motor Carriers
▶ Truckload (TL) carriers focus on
shipments of greater than 10,000 pounds,
and although the exact weight depends
on the product, it is close to the amount
that would physically fill a truck trailer. For
glassware, this might be 18,000 pounds;
for canned goods, it might be 40,000
pounds. Although LTL companies tend to
be limited in the type of freight that they
haul—primarily dry freight such as
apparel, books, and greeting cards,
among others—TL companies can carry
a plethora of freight types. Although U.S.
motor carriers can travel wherever there
are roads, their length of haul is mitigated
by several factors, such as speed limits
and hours-of-service (HOS) rules. Both
HOS and highway speed limits have long
been justified on the basis of safety
concerns, and several states (e.g.,
California, Oregon, Washington) mandate
a two-tier speed limit policy in which the
maximum speed for motor carriers is
lower than for automotive vehicles. This Photo by Unknown Author is licensed under CC BY
94. Motor Carriers
▶ Without question, the primary advantage
for motor carriers is flexibility, or the
ability to deliver the product to the
customer (or where the customer has
relatively easy access to it). For example,
if you bought this textbook at your
university’s bookstore, this book was
delivered there by some type of motor
carrier, perhaps an LTL carrier. As was
the case with airfreight, weather
considerations also affect the reliability of
motor carrier delivery, and relevant
weather considerations include ice, fog,
snow, flooding, and high winds (which
can affect bridge crossings). Although the
cost of motor carrier service is lower than
for airfreight, motor carriers tend to be
more costly than the remaining modes of
transportation. These cost variations
highlight the importance of understanding
the trade-offs between logistical
activities that have been discussed
throughout the text. For example,
suppose an organization manufactures
8,000 pounds of cat litter per day.
This Photo by Unknown Author is licensed under CC BY-SA
95. Pipelines
▶ Pipelines are a unique mode of
transportation because it is the only one
without vehicles, and this is significant
for several reasons. First, there is no
need for vehicle operators, an important
consideration given that some vehicle
operators, such as airplane pilots and
ship captains, can achieve annual
compensation in excess of $200,000. In
addition, vehicle operators sometimes
engage in work stoppages (e.g., strikes)
and can be the cause of accidents. The
lack of vehicles also means that
pipeline transportation is one way; other
modes have two-way transportation, a
fronthaul and a backhaul. The backhaul
is often a significant source of excess
capacity, or unused available space.
Pipelines’ lack of vehicles means that it
is the most reliable form of
transportation in part because there
aren’t vehicle-related disruptions (such
as accidents), and pipelines are virtually
unaffected by adverse weather
conditions.
96. Pipelines
▶ From a capability perspective, pipelines
are quite limited in the sense that
products must be liquid, liquefiable, or
gaseous in nature. Indeed, pipelines are
probably best known for transporting
petroleum products, and petroleum
pipelines are characterized as either
crude oil or product pipelines. Gathering
lines, which are 6 inches or smaller in
diameter, start at each well and carry
crude oil to concentration points. Trunk
lines carry crude oil from gathering-line
concentration points to the oil refineries.
Their diameter varies from 3 to 48
inches; 8- to 10-inch pipe is the most
common size. Product pipelines carry
products such as gasoline or aviation
fuel from the refineries to tank farms
(storage tanks) located nearer to
customers. These products are stored
at the tank farms and then delivered to
customers by truck or by rail, an
indication that pipelines have limited
delivery flexibility.
This Photo by Unknown Author is licensed under CC BY-SA-NC
97. Pipelines
▶ Slurry systems allow bulk commodities to
become liquefiable by grinding the solid
material to a certain particle size, mixing it
with a liquid to form a fluid muddy
substance, pumping that substance through
a pipeline, and then decanting the liquid and
removing it, leaving the solid material.
Although water is the most common liquid
used in slurry systems, other liquids, such as
methanol, can be used. The Black Mesa
pipeline, which transports pulverized coal
from northern Arizona to an electric-
generating station, is probably the best-
known slurry pipeline currently in operation;
other slurry pipelines in current operation
transport phosphate, limestone, copper
concentrate, and iron concentrate.
Although pipelines tend to have limited
capabilities with respect to the products that
can be transported, pipelines are capable of
transporting very large product volumes. For
example, the 48-inch Trans-Alaska pipeline,
which is 789 miles long, has a discharge
capacity of two million barrels of oil per day.
Moreover, pipelines are quite costly to
construct and thus have high fixed costs;
however, because these fixed costs can be
spread over rather large capacities, pipelines
offer their users a relatively low cost per unit.
This Photo by Unknown Author is licensed under CC BY-SA
98. Railroads
▶ Although more than 550 freight railroads
operate in the United States, over 90 percent
of the rail industry’s revenues and ton-miles
are accounted for by the seven Class I (2015
revenues of approximately $450 million)
freight railroads. This level of market
concentration and domination is not found in
the other modes, and from a practical
perspective it can create limited service and
pricing options for potential customers. U.S.
freight railroads present an intriguing paradox
in the sense that they are not either the “best”
or “worst” on any of the six attributes
(capability, capacity, cost, flexibility, reliability,
speed) that we’re using as a basis of
comparison for the five transport modes.
Similarly, rails possess less flexibility (ability to
deliver the product to the customer) than
motor carriers, unless the customer is located
on a rail line or has a rail siding (a track that
runs from a main line to a particular facility).
Freight railroads are also right in the middle of
the five modes when it comes to cost (price
that a carrier charges to transport a shipment)
and speed (elapsed transit time from pickup to
delivery) considerations. Although railroads
are less expensive than air and motor, they
are more expensive than pipeline and water.
Alternatively, railroads are faster than both
pipeline and water, but slower than air and
truck.
This Photo by Unknown Author is licensed under CC BY
99. Water
▶ Freight moves by water on the Great Lakes,
using vessels called lake freighters (lakers), as
well as on inland waterways, using barges.
Drought creates problems because when water
levels drop below acceptable levels, barges are
forced to reduce their loads, or barge traffic
might be halted altogether, situations that require
alternate means of transportation. However, not
all of the unreliability associated with U.S. inland
water transportation is weather related. More
specifically, the waterways’ lock system (a lock
raises or lowers barges so they can meet the
river’s level as they move upstream or
downstream) also contributes to transport
unreliability. Many locks on the U.S. inland
waterway system are quite old, with some locks
dating to the 1930s, and their maintenance
needs tend to increase as a function of age.
With preventive maintenance of locks currently
the exception rather than the rule, when a lock
malfunctions the related repairs can take months
to complete—a situation with potentially adverse
consequences for shippers and barge operators.
Inland water transportation in the United States
is also characterized by slow average speeds of
approximately six miles per hour. In terms of
positive attributes, inland water transportation is
relatively inexpensive to users. Although inland
water carriers tend to focus on lower-value bulk
commodities that can be handled by mechanical
means such as pumps, scoops, and conveyors,
many different kinds of products can be carried.
100. Intermodal
Transportation
▶ We have discussed each mode as if each acts in
isolation from the others, but in an increasingly
global economy, multiple modes are used to
transport a shipment from its origin to its
destination. For our purposes, intermodal
transportation refers to transportation when
using a container or other equipment that can be
transferred from the vehicle of one mode to the
vehicle of another mode without the contents
being reloaded or disturbed.10 With intermodal
transportation, two or more modes work closely
together in an attempt to utilize the advantages
of each mode while at the same time minimizing
their disadvantages. For example, a company
might use piggyback transportation, that is,
either truck trailer-on-flatcar or container-on-
flatcar, to take advantage of rail’s low
transportation costs on the line-haul along with
truck’s ability to provide door-to-door service. As
evident in our definition, the container is an
important type of equipment in intermodal
transportation. Containers are generally 8 feet
wide, 8 feet high, and between 10 and 53 feet
long. Most containers are dry-cargo boxes,
although some are insulated and come with
temperature-controlling devices.
101. Various Types of
Intermodal Surface
Containers
▶ Specialized intermodal containers
are also available that carry tanks
for holding liquids or gases as well
as containers that hold insulated or
refrigerated cargo. Figure 12.1
shows several different types of
containers.
Figure 12.1 Various Types of
Intermodal Surface Containers
Air freight containers, often referred
to as unit load devices (ULDs), are
constructed of lightweight metals
and come in different sizes. Unlike
the containers in Figure 12.1, air
freight ULDs have somewhat
irregular shapes, dictated by the
contours of the fuselage into which
they must fit.
102. Intermodal
Transportation
▶ Although intermodal containers can range between
10 and 53 feet in length, a commonly used metric is
twenty-foot equivalent unit (TEU), which stands for
20-foot equivalent unit. Volumes of intermodal traffic
are commonly expressed as so many TEUs,
meaning they would fill that many 20-foot containers.
Not only did the container revolutionize freight
handling, it also spurred cooperation between
various modes to develop more effective and efficient
transport offerings, such as land bridge services.
Rather than all water service between two ports, land
bridge services involve the use of surface
transportation—usually rail transportation—between
the origin and destination port. Consider, for
example, a shipment of pineapples from Hawaii to
Europe. Rather than the shipment going by water
from Hawaii through the Panama Canal and then on
to Europe, under land bridge service, the pineapples
would move by containership from Hawaii to a U.S.
West Coast water port. From this port, the containers
of pineapple would be placed on railcars and shipped
across the United States to an East Coast port,
where the containers would be loaded onto a vessel
for continuation of the shipment to Europe. Although
the land bridge adds to total transportation costs, the
primary advantage to land bridge service is the
reduction in total transit time from the origin to
destination port.
This Photo by Unknown Author is licensed under CC BY-SA
103. Transportation
Specialists
▶ In addition to the five basic modes and
intermodal transportation, a number of different
transportation specialists can provide value-
added services to prospective customers. We
will discuss several transportation specialists in
the paragraphs that follow. Freight forwarders
are not modes, but from the shipper’s viewpoint,
they are analogous to other carriers. There are
two types of domestic freight forwarders—
surface and air—and they can best be thought of
as consolidators of freight.
Surface carriers give volume discounts to
customers shipping large quantities of freight at
one time. For example, the LTL rate from city A
to city B might be $5 per 100 pounds for
shipments less than 20,000 pounds, whereas
the TL rate might be $2 per 100 pounds when
shipments of 20,000 pounds or more are
tendered. Truckload rates are lower than LTL
rates for three reasons: (1) the shipper loads the
goods, and the consignee unloads the trailer; (2)
the load goes directly from shipper to consignee
without passing through terminals; and (3)
paperwork, billing, and other administrative costs
are little more for a 25,000-pound shipment than
they would be for a 250-pound shipment.
104. Transportation
Specialists
▶ The freight forwarder exists by offering a service
to shippers that use LTL rates because they do
not generate enough volume to use TL rates.
Without the freight forwarder, the shipper has to
use the $5 LTL rate. The freight forwarder,
however, offers the same transportation service
for a rate between the LTL and TL rate—say, $4
per 100 pounds. The air forwarding industry
works with the air carriers and air forwarders to
consolidate shipments and tender them in
containers that are ready for aircraft loading.
This results in significant ground-handling
savings for the airlines. Some forwarders
specialize in certain cargoes. A common
example is in the garment industry, in which
many small garment firms send large numbers of
a few garments each to retail shops in most
large cities. Shippers’ associations perform
basically the same function as surface and air
freight forwarders, except that they do not
operate as profit-making organizations. Brokers
are another type of transportation specialist; they
are companies that look to match a shipper’s
freight with a carrier to transport it. In some
cases, third-party logistics (3PL) companies are
involved in arranging transportation services.
Parcel carriers, companies that specialize in
transporting parcels, which are often referred to
as packages that weigh up to 150 pounds.
105. Transportation
Specialists
▶ Another option for parcel shippers is
United Parcel Service (UPS), which
financially dwarfs any other transportation
company in the United States (2015
revenues of approximately $49 billion
from package operations). Whereas UPS
started as a package delivery company
that emphasized line-haul movement by
truck and in the 1980s expanded into air
transportation, Federal Express (now
FedEx Express) started as a package
delivery company that emphasized
service by air transportation and later
expanded into line-haul movement by
truck. Both UPS and FedEx now offer
package shippers service options that
include same-day service involving air
transportation, next-day service involving
air or truck, and second-day service
involving air or truck, among others.
Package services are also available from
Greyhound Lines (called Greyhound
Package Express), which is the primary
intercity bus company in the United
States.
This Photo by Unknown Author is licensed under CC BY-NC-ND
106. Transportation
Regulation
▶ The five modes of transportation have been
influenced, and continue to be influenced, by
various types of regulation by federal, state,
and local governments. Our discussion in
this section will focus on federal regulation of
transportation in the United States. We will
look at environmental, safety, and economic
regulation. However, before proceeding with
this discussion, readers should recognize
that the level and degree of transportation
regulation varies from country to country. For
example, many of the world’s more
industrialized economies have instituted
fairly stringent regulations with respect to
vehicle emissions (air pollution) from
transportation equipment. In lesser
economically developed countries,
emissions regulations are much less
stringent—if they exist at all. We are not
here to judge the appropriateness or
inappropriateness of transportation
regulation in individual countries; rather,
logisticians need to understand the relevant
transportation regulations of the countries in
which they conduct business as well as the
cost and service implications of these
regulations.
107. Environmental
Regulation
▶ The Environmental Protection Agency (EPA), a
U.S. federal regulatory agency that was
established to protect human health and the
environment, influences transportation in a number
of different ways. A major transportation-related
concern of the EPA involves various types of
pollution such as noise and air pollution. With
respect to noise, the EPA is responsible for
enforcing noise emissions from transportation
equipment such as rail locomotives and truck
tractors. In terms of air pollution, the EPA has
mandated that rail locomotives and truck tractors
must meet stringent emissions standards. With
respect to locomotives, for example, EPA Tier 4
emission standards, which went into effect in
2015, required new locomotive engines to lower
nitrous oxides emissions by approximately 75%
compared to locomotive engines that went into
service in 2005.
The EPA is also quite concerned with resource
conservation, and this is particularly germane in
that transportation accounts for approximately two-
thirds of the petroleum consumption in the United
States. As such, improved fuel efficiency and
reduced consumption of petroleum have become
important issues for many transportation
companies. For example, United Airlines has
improved its aircraft fuel efficiency by over 33%
since 1994 and in 2016 began a three-year trial of
sustainable aviation biofuel at Los Angeles
International Airport.
108. Safety Regulation
▶ The Department of Transportation (DOT)
is the U.S. federal government body with
primary responsibility for transportation
safety regulation. Although the DOT’s
safety responsibilities encompass all five
modes of transportation, safety regulation
of inland water carriers is primarily the
responsibility of the U.S. Coast Guard,
which is now part of the U.S. Department
of Homeland Security. The Federal
Aviation Administration (FAA) has primary
responsibility for air transportation safety
and strives to improve the safety and
efficiency of aviation. One of the FAA’s
primary roles involves airspace and air
traffic management and to this end the
FAA operates airport towers and air traffic
control centers. The Office of Pipeline
Safety (OPS), which is part of the
Pipeline and Hazardous Materials Safety
Administration, is responsible for safety
considerations for natural gas and liquid
pipelines.
109. Economic Regulation
▶ Economic regulation in transportation
refers to control over business practices
and activities such as entry and exit,
pricing, service, accounting and financial
issues, and mergers and acquisitions.
Although a comprehensive discussion of
the economic regulation of transportation
is beyond the scope of this book, one of
the authors worked for an LTL company
while the LTL industry was economically
regulated, and his experiences offer
insight into the challenges presented by
economic regulation. Beginning in the late
1970s, various sectors of the
transportation industry experienced a
reduction in economic regulation (also
referred to as deregulation), and in 1985
the CAB went out of existence. From a
logistics perspective, the economic
deregulation of transportation is important
because it has allowed transportation
companies much greater freedom with
respect to pricing and service options—
two attributes that are at the heart of the
tailored logistics.
110. Economic Regulation
▶ Transportation economic regulation
refers to government policies and
regulations that govern the
operations, pricing, and competition
within the transportation industry.
These regulations are designed to
ensure the efficient and fair
provision of transportation services,
protect consumers, promote safety,
and address other public interest
concerns. Transportation economic
regulation can apply to various
modes of transportation, including
air, rail, road, water, and pipelines.
Overall, transportation economic
regulation aims to balance the
interests of industry stakeholders,
consumers, and the broader public
by promoting efficiency, safety,
fairness, and sustainability within the
transportation sector.
111. Economic Regulation
▶ Here are some key aspects of transportation
economic regulation:
1. Market Entry and Licensing: Government agencies
may require transportation companies to obtain
licenses, permits, or operating authorities before
entering the market. These requirements help ensure
that companies meet certain standards of safety,
financial responsibility, and operational competence.
2. Tariff Regulation: In industries such as rail and
maritime shipping, carriers may be required to file
tariffs with regulatory agencies detailing their rates,
charges, and terms of service. Regulatory oversight
of tariffs helps prevent discrimination, price gouging,
and unfair practices.
3. Rate Regulation: Some transportation sectors, such
as trucking and airlines, have historically been
subject to rate regulation to prevent monopolistic
pricing or price discrimination. While rate regulation
has become less common in recent years, regulatory
agencies may still review and approve certain rate
changes or monitor pricing practices for
anticompetitive behavior.
4. Service Standards and Quality Control:
Regulatory agencies may establish standards for
service quality, safety, and performance within the
transportation industry. These standards may cover
aspects such as on-time performance, vehicle
maintenance, customer service, and accessibility for
passengers with disabilities.
112. Economic Regulation
▶ Here are some key aspects of transportation
economic regulation:
5. Competition Policy: Antitrust laws and
competition policy play a role in regulating
competition within the transportation industry.
Regulatory agencies may review mergers,
acquisitions, and anticompetitive practices to
ensure that they do not harm consumers or
inhibit competition.
6. Safety Regulation: Ensuring the safety of
transportation operations is a critical aspect of
regulatory oversight. Regulatory agencies
establish and enforce safety standards for
vehicles, infrastructure, operations, and
personnel to minimize the risk of accidents,
injuries, and fatalities.
7. Environmental Regulation: Environmental
regulations may apply to transportation activities
to mitigate the industry's impact on air and water
quality, noise pollution, habitat destruction, and
greenhouse gas emissions. These regulations
may include emissions standards, fuel efficiency
requirements, and environmental impact
assessments for infrastructure projects.
113. Economic Regulation
▶ Here are some key aspects of
transportation economic regulation:
8. Consumer Protection: Regulatory
agencies may enforce consumer
protection laws and regulations to
safeguard the rights and interests of
transportation users. This may
include requirements for transparent
pricing, accurate advertising,
dispute resolution mechanisms, and
compensation for service
disruptions or losses.
9. International Regulation:
Transportation economic regulation
may also involve international
agreements, treaties, and
organizations that govern cross-
border transportation activities, such
as customs procedures, safety
standards, and competition policy.
114. Legal Classification of
Carriers
▶ Although there has been a dramatic
reduction in U.S. economic regulation
since the late 1970s, the legal
classification of carriers continues to be
relevant. The key factor that separates a
common carrier from other forms of
transportation is that the common carrier
has agreed to serve the general public.
The obligation to deliver requires that a
carrier provide timely pickup and delivery
as well as ensuring that the delivered
shipment is in the same condition as the
picked-up shipment (i.e., the avoidance of
lost or damaged freight). A contract
carrier offers a specialized service to
customers on a contractual basis.
Exempt carriers are for-hire carriers that
have been exempted from economic
regulation through provisions in various
pieces of legislation; the appropriate rates
and services must be negotiated directly
between the carrier and user. Private
carriers, which are exempt from any
economic regulation, are companies
whose primary business is other than
transportation.
115. Conclusion
▶ Transportation, the actual, physical movement
of goods and people between two points, is
pivotal to the success of any logistics or supply
chain operation. The chapter began by
comparing transportation infrastructures in
several different countries and found distinct
infrastructural differences across the countries.
The chapter then discussed the five modes of
transportation in terms of each mode’s
capability, capacity, cost, flexibility, reliability,
and speed. This mode-by-mode discussion
was followed by a look at intermodal
transportation, with a particular focus on
containerization. The roles that can be played
by transportation specialists such as freight
forwarders and brokers were also examined.
The chapter discussed environmental
regulation, safety regulation, and economic
regulation as they apply to transportation. We
learned that a number of U.S. federal agencies
are responsible for transportation and also that
the levels and types of regulation may not be
consistent across modes. The chapter
concluded with a look at the four legal
classifications of carriers—common, contract,
exempt, and private.
116. Important Dates
▶ Assignment 2/13/2024
▶ Midterm 2/15/2024
▶ Assignment 2/22/2024
▶ Final 2/27/2024
This Photo by Unknown Author is licensed under CC BY-SA-NC
118. 118
International Logistics
International logistics is the
design and management of a
system that controls the forward
and reverse flow of materials,
services, and information into,
through, and out of the international
corporation.
119. 119
International Logistics (cont.)
Through the implementation of international logistics,
the firm can implement cost-saving programs such as
just-in-time (JIT), electronic data interchange (EDI),
and early supplier involvement (ESI).
The two phases of the movement of materials include:
materials management, or the timely movement of
materials, parts, and supplies.
physical distribution, or the movement of the firm’s physical
product to its customers.
120. 120
Three Concepts of Business Logistics
Total Cost Concept Trade-off Concept
Systems Concept
121. 121
Supply-Chain Management
Supply-chain management is the integration
of business processes from end user through
original suppliers, that provide products,
services, and information that add value for
customers.
Supply-chain management connects a company’s supply
side with its demand side.
It opens up supplier relationships for companies outside of
the buyer’s domestic market.
122. 122
The International Supply
Chain
Physical
Distribution
Management
Transportatio
n
Corporation
Suppliers Customers
Domestic/Impo
rt
Sourcing
Domestic/Export
Distribution
Throughflow
Inbound
Materials
Outbound
Materials
Forward and Reverse Flow of Information, Products, and Funds
Physical
Distribution
Management
Transportation
Transportation Transportation
Order
Processing
Order
Processing
Order
Processing
Order
Placement
Inventory
Management
Materials
Management
Customer
Service
Storage Storage
Storage Inventory
Management
Inventory
Management
Costumer-Firm
Interface
Supplier-Firm
Interface
123. 123
Transportation Infrastructure
A firm’s logistics platform is determined by a
location’s ease and convenience of market reach
under favorable cost circumstances.
The public sector’s investment priorities, safety
regulations, tax incentives, and transport policies
can have major effects on the logistics decisions of
firms.
The logistics manager must learn about existing and
planned infrastructures abroad and at home and
factor them into the firm’s strategy.
124. 124
Vessels Used in Ocean Shipping
Liner Service
Bulk Service Tramp Service
125. 125
Airfreight
Airfreight is available to and from most countries,
including the developing world.
International airfreight is expected to grow to 190
billion tons in 2005, compared to only 70 billion tons
in 1995.
Forty percent of the world’s manufactured travel by
air.
Items that are high-value or high in density tend to
travel by air.
127. 127
Export Documentation
A bill of lading is a contract between the exporter and
the carrier indicating that the carrier has accepted
responsibility for the goods and will provide transportation
in return for payment.
A commercial invoice is a bill for the goods stating basic
information about the transaction, including a description
of the merchandise, total cost of the goods sold,
addresses of the shipper and seller, and delivery and
payment terms.
A freight forwarder specializes in handling export
documentation.
128. 128
International Inventory Issues
Inventories tie up a major portion of corporate funds,
therefore proper inventory policies should be a major
concern to the international logistician.
Just-in-time inventory policies minimize the volume
of inventory by making it available only when
needed.
The purpose of establishing inventory systems are:
to maintain product movement in the delivery pipeline
to have a cushion to absorb demand fluctuations
129. 129
Three Factors that Decide the Level of Inventory
Order Cycle Time
Desired Customer
Service Levels
Use of Inventories as
a Strategic Tool
130. 130
International Packaging Issues
Packaging is instrumental in getting the merchandise to
the destination in a safe, presentable condition.
Because of the added stress of international shipping,
packaging that is adequate for domestic shipping may be
inadequate for international shipping.
Packaging considerations that should be taken into
account are environmental conditions and weight.
One solution to the packaging problem has been the
development of inter-modal containers.
Cost attention must be paid to international packaging.
131. 131
Storage Facilities
A stationary period is involved when merchandise
becomes inventory stored in warehouses.
The location decision addresses how many
distribution centers to have and where to locate them.
Storage facilities abroad can differ in availability and
quality.
The logistician should analyze international product
sales and then rank order products according to
warehousing needs.
132. 132
Special Trade Zones
Foreign trade zones are areas where
foreign goods may be held or processed
and then re-exported without incurring
duties.
Trade zones can be useful as
transshipment points to reduce logistics
cost and redesign marketing approaches.
Governments and firms benefit from
foreign trade zones.
133. 133
Export Processing Zones and Economic Zones
In export processing zones, special rules apply that are
different in other regions of the country.
These zones usually provide tax-free and duty-free
treatment for production facilities whose output is
destined abroad.
The maquiladoras of Mexico are one example of a
program that permits firms to take advantage of sharp
differentials in labor costs.
Through the creation of special economic zones, the
Chinese government has attracted many foreign
investors bringing in millions of dollars.
134. 134
Centralized Logistics Management
In international logistics, the existence of a
headquarters staff that retains decision-making
power over logistics is important.
To avoid internal problems, both headquarters staff
and local management should report to one person.
This individual can contribute an objective view
when inevitable conflicts arise in international
logistics coordination.
135. 135
Decentralized Logistics Management
When a firm serves many diverse international markets,
total centralization might leave the firm unresponsive to
local adaptation needs.
If each subsidiary is made a profit center in itself, each
one carries the full responsibility for its performance.
Once products are within a specific market, increased
input from local logistics operations should be expected
and encouraged.
136. 136
Outsourcing Logistics Services
The systematic outsourcing of logistics
capabilities is a third option.
By collaborating with transportation
firms, private warehouses, or other
specialists, corporate resources can be
concentrated on the firm’s core product.
One-stop logistics allows shippers to
buy all the transportation modes and
functional services from a single carrier.
137. 137
The Supply Chain and the
Internet
Because of the internet, firms are able to conduct
many more global comparisons among suppliers and
select from a wider variety of choices.
When customers have the ability to access a
company through the internet, the company must be
prepared for 24-hour order-taking and customer
service.
For all countries, but particularly in developing
nations, the issue of universal access to the internet
is crucial.
138. 138
Logistics and Security
After the terrorist attacks of 2001, companies have to
deal with the fact that the pace of international
transactions has slowed down and that formerly
routine steps will now take longer.
Logistics systems and modern transportation
systems are often the targets of attacks.
The need to institute new safeguards for international
shipments will affect the ability of firms to efficiently
plan their international shipments.
139. 139
Logistics and the Environment
Since environmental laws and regulations differ
across the globe, the firm’s efforts need to be
responsive to a wide variety of requirements.
Reverse distribution systems are instrumental in
ensuring that the firm not only delivers the product
to the market, but also can retrieve it from the
market for subsequent use, recycling, or disposal.
Companies need to learn how to simultaneously
achieve environmental and economic goals.
146. 3- 146
Trends in Logistics
• Visibility
• Globalization
• Fast Cycle Logistics
Radio Frequency Identification
Tag Applications
147. 3- 147
Globalization: Trade Percent of US GDP
3%
6%
9%
12%
15%
18%
21%
1975 1980 1985 1990 1995 2000 2005 2010 2015
Imports Exports
148. 3- 148
Traditional Logistics
METHOD OF CONTROL SUPPLY CHAIN
MATERIAL
OWNERSHIP
TRANSPORT
SYSTEM
INFO
SYSTEM
MATERIAL
FLOW
WHOLESALE
RETAIL
INTEGRATED
MANUFACTURER
PUSH TO
CUSTOMER
149. 3- 149
Fast Cycle Logistics
KEY: MATERIAL FLOW
INFORMATION FLOW
MATERIAL
OWNERSHIP
TRANSPORT
SYSTEM
INFO
SYSTEM
METHOD OF CONTROL
SUPPLY CHAIN
GLOBAL LOCATION
KNOWLEDGE SPECIALISTS
INTEGRATOR
INTEGRATOR
PULL FROM
CUSTOMER
STAGING POINT
150. 3- 150
Supply Chain
Management
Transforms non-valued added activities into
strategic management functions
“Just-in-time” transit replaces inventory
Reliability surpasses cost as most important
transportation consideration
155. 3- 155
Global Supply Chain: High Tech
SPECIAL
PRODUCT & DC
ASSEMBLY
& DC
PARTS
DC
URGENT
DC
URGENT
DC
BUSINESS
CONSUMER
CONSUMER
BUSINESS
IMPORT
AIR
HUB
IMPORT
SEAPORT
Modal Key
Truckload
Intermodal
Less Than
Load (LTL)
Air
Package
COMPANY CONTROL
COMPANY OWNERSHIP
156. 3- 156
Global Supply Chain:
Retail Office
RETAIL
OUTLETS
LOCAL MARKET DIRECT
WAREHOUSE
RETAIL
OUTLETS
WAREHOUSE
RETAIL
OUTLETS
REVERSE LOGISTICS
( Multi-stop Loop )
PORT
EXTRA-
REGIONAL
VENDOR
REGIONAL
VENDOR
Truck – Dray
Truck – LTL/Pkg.
Modal Key
STAGING
WHOLESALE
REGIONAL
DC
EXTRA-
REGIONAL
DC
Truckload
Intermodal rail
157. 3- 157
Regional Chain:
Consumer Beverages
CLUB
MULTIPLE TRIPS
BULK ORDER DELIVERY
1 – 3 Stops per Trip
To Clubs & Grocery Stores
SMALL ORDER DELIVERY
10 – 30 Stops per Trip
To Convenience Stores, Hotels
Restaurants, Bars, Offices
GROCERY
GROCERY
MULTIPLE STOPS MULTISTOP
POCKET
(3 Mile Radius)
STEM ( 5 – 15 Miles)
EXTERNAL
MARKETS
LOCAL
PLANT & DC
EXTERNAL
PLANT & DC
Production Flow
Local Receivers
Modal Key
Production & Wholesale Flow
159. 3- 159
Planning
Considerations
The Supply Chain = the Business Enterprise
Business competitiveness depends on transportation
performance
Chains are sensitive to time and disruption
Chains cross jurisdictions
Needs vary by chain
160. 3- 160
Fuse information with
technology
Demand high performance
transportation system
Impacts supply chains and
business models
Businesses
Compete on
Logistics Costs