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Magazine advert
- 1. Magazine Advert Analysis Kings of Leon – Only By The Night Michael Odish
- 2. The image dominates the magazine advert taking up roughly ¾ of the advert. It consists of a quarter of each band members face mixed in with the image of an eagle. This symbolizes the band as a close family as there are three brothers and one cousin in the band. This is a really unique idea from the band and this will attract audience’s who don’t even listen to or know who the band are. The image suggests that the band wanted to give a serious effect on its viewers as the eyes of two artists and the owl are staring directly at you.
- 3. The advert includes the distributor’s logo ‘play.com’. This has been done in hope of increasing sales for both the distributor and the band. If a viewer is interested in the album, wants to find out more information or purchase the album they can access this website online. ‘OUT NOW’ in a striking red to achieve the aim of informing viewers that the album can be purchased now. The band have opted for a normal font rather than curly text which shows the album’s seriousness. Unsurprisingly, the name of the band is in the largest font and is at the top of the magazine advert in capital letters so the audience are aware. This is informing the reader of brand new tracks released within the album.
- 4. The colours of the advert are quite gloomy, the main image appears to have had a ‘sepia’ effect added to it to emphasize the seriousness of the advert. The use of an ‘underscore’ after every word helps to separate and make the text clearer and perhaps more viewable from further distances. The only flashy colour used is red and is the font colour of ‘OUT NOW’. That’s something the band wanted its viewers to particularly recognize as they have completed the recorded of their album and their audience can now purchase, download and listen to their new album.