Making Big Data Easy for Everyone
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Caserta Concepts, Datameer and Microsoft shared their combined knowledge and a use case on big data, the cloud and deep analytics. Attendes learned how a global leader in the test, measurement and control systems market reduced their big data implementations from 18 months to just a few. Speakers shared how to provide a business user-friendly, self-service environment for data discovery and analytics, and focus on how to extend and optimize Hadoop based analytics, highlighting the advantages and practical applications of deploying on the cloud for enhanced performance, scalability and lower TCO. Agenda included: - Pizza and Networking - Joe Caserta, President, Caserta Concepts - Why are we here? - Nikhil Kumar, Sr. Solutions Engineer, Datameer - Solution use cases and technical demonstration - Stefan Groschupf, CEO & Chairman, Datameer - The evolving Hadoop-based analytics trends and the role of cloud computing - James Serra, Data Platform Solution Architect, Microsoft, Benefits of the Azure Cloud Service - Q&A, Networking For more information on Caserta Concepts, visit our website: http://casertaconcepts.com/
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Making Big Data Easy for Everyone
- 1. Add your sub title, name, position, @twitterhandle Double click to edit title Second line when a title is long © 2016 Datameer, Inc. All rights reserved. Make Big Data Easy for Everyone. Stefan Groschupf, CEO Nikhil Kumar, Solutions Engineer
- 2. © 2016 Datameer, Inc. All rights reserved. Agenda • Who is Datameer? • Datameer Architecture • Datameer Demo • Case Study Review
- 3. © 2016 Datameer, Inc. All rights reserved. About Datameer INVESTORS AWARDS Germany/EMEA: Berlin, Halle United States: San Francisco, New York Asia Pacific: Singapore/HongKong Turkey/Middle East Istanbul United Kingdom London
- 4. © 2016 Datameer, Inc. All rights reserved. More than 200 Deployments N D A
- 5. © 2016 Datameer, Inc. All rights reserved. End-to-end Big Data Analytics for Hadoop Integrate • 70+ Connectors • Wizard-led • Unstructured data • High Performance Prepare/Analyze • 250+ Functions • Instant Profiling • Familiar Spreadsheet UI Visualize • 30+ Widgets • Infographics • HTML 5 Operationalize • Security • Governance • Process integration
- 6. © 2016 Datameer, Inc. All rights reserved. Comparison to Traditional Solutions Slow Static/Rigid Complex 18 Months Less than 2 months Fast Dynamic Simple ETL Data Warehouse Reporting Raw Data Hadoop Drag & Drop Spreadsheet
- 7. © 2016 Datameer, Inc. All rights reserved. Datameer Schema-on-Read Architecture Raw Data Datameer Views of the Data
- 8. © 2016 Datameer, Inc. All rights reserved. Enterprise Ecosystem Integration Social Media RSS/Web RDBMS Hive HBase Cassandra Spark Web Logs/ Application Logs Java Data Sources Modeling Virtualization Security Monitoring Scheduling Application LDAP
- 9. © 2016 Datameer, Inc. All rights reserved. Deployment architecture of Datameer on Azure • Compute: Provided by HDInsight (aka HDI) • Storage: Provided by Azure Storage Services
- 10. © 2016 Datameer, Inc. All rights reserved. Keeping Up With a Rapidly Evolving Ecosystem 2006 2008 2009 2010 2011 2012 2013 2014 Present Future ? Samza / Kudu / Samsara / Atlas / Apex / NiFi / Flink / Drill / Ranger / Ambari / Ignite / Storm / Parquet / Sentry / Spark / Impala / Solr / Kafka / Elastic Search / Flume / Bigtop / Oozie / MRUn it / HCatalog / Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Flink / Drill / Ranger / Ambari / Ignite / Storm / Parquet / Sentry / Spark / Impala / Solr / Kafka / Elastic Search / Flume / Bigtop / Oozie / MRUn it / HCatalog / Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Storm / Parquet / Sentry / Spark / Impala / Solr / Kafka / Elastic Search / Flume / Bigtop / Oozie / MRUn it / HCatalog / Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Spark / Impala / Solr / Kafka / Elastic Search / Flume / Bigtop / Oozie / MRUn it / HCatalog / Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Flume / Bigtop / Oozie / MRUn it / HCatalog / Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Sqoop / Whirr / Avro / Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop Hive / Pig / Mahout / HBase / ZooKeeper / Core Hadoop HBase / ZooKeeper / Core Hadoop Core Hadoop / HDFS, MR
- 11. © 2016 Datameer, Inc. All rights reserved. Datameer Architecture
- 12. © 2016 Datameer, Inc. All rights reserved. Smart Execution Data Sets System Resources Optimized MapReduce (Tez) Spark Single node Future Technology Analytics
- 13. © 2016 Datameer, Inc. All rights reserved. Demo
- 14. © 2016 Datameer, Inc. All rights reserved.Datameer Incredible short term success with Microsoft - Leading National Retailer: • Customer in April on Azure HDI • Historically spending 60% to 80% of their calendar time and effort with Data Ingest, Data Prep, and Data Analytics. • Setup geofencing technology in a select few stores to enhance in-store mobile experience • Identify if the push experience increased basket size or value. • Compare Beacon Enabled Sales vs. non Beacon Enabled Sales. - Global leader in the test, measurement and control systems market: • Customer in January on HDI • Rapidly implemented a number of Datameer uses cases to include Web Analytics, Customer Segmentation, Funnel Metrics and more. • Data Analysts producing analytics datasets for marketing business analysts at breakneck speeds • Collapsed disparate data silos into a centralized analytics platform to drive revenue - Crossmark: • First Datameer Customer on Azure HDI • Operates sales/marketing services for consumer goods • Uses Datameer to combine POS data, Web Logs, Email • Enable rapid data discovery on customer loyalty site and enabled store location optimization • Saved ~ $1Million by accelerating time to insights
- 15. © 2016 Datameer, Inc. All rights reserved.Datameer “If we had planned to do the pilot on premise it would not be until this time next year that we would be ready for Datameer” Head of Global BI
- 16. © 2016 Datameer, Inc. All rights reserved.Datameer Datameer Customers Achieve Incredible ROI $150M Savings in Cell Tower Optimization Customer acquisition costs reduced 30% - 60% of ad budget was focused on 4% of its customers Customer churn reduced by 50% Saved $20M in unnecessary truck rolls
- 17. © 2016 Datameer, Inc. All rights reserved. Thank you!