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Food for Thought
A man walks into a pet store looking to buy a monkey. The proprietor takes him to the back
of the store and shows him three identical looking monkeys.

"This one costs $600," says the owner. "Why so much?" asks the customer. "Because it can
sing and play the Banjo" answers the owner.

The customer asks about the next monkey and is told, "That one costs $1,200, because it
can talk, translate 20 languages and mix cocktails."

The man is astonished and asks about the third monkey. "That one costs $4,000," answers
the proprietor. "4,000 dollars!" exclaims the man. "What can that one do?" To which the
owner replies, "To be frank, I've never seen it do anything, but it calls itself a consultant."
Managing your Metadata
 with SharePoint 2010
About Me


From the great State of Alaska
Masters in Instructional Design (from
UAB)
Working with SharePoint since v.1
User Experience Enthusiast
Certified Athletic Trainer
Blog:
http://bananablog.highmonkey.com
Twitter: @vman916
About HMC


High Monkey Consulting is a biz-tech    SERVICES:
consulting company with a sense of      Three core competencies -
humor. We specialize in planning,          Collaboration
management, and delivery of biz-
                                           Interface Design
tech projects. With over a decade of
service in challenging and diverse         Usability Analysis
markets, we are versatile and able to   Other services -
adapt to the demands of our clients.       Analysis & Planning
Our consultants are well-versed in
                                           Content Management Systems
business, technology, training, and
communication. We provide our              E-Learning
clients with common sense solutions        .NET development
crafted with one eye on their              Software Integration/Development
business strategy and the other on         Training
delivering cost-effective results.
Managing Metadata
The New Managed Metadata Service


• In 2007 managing metadata was complicated
  – Sometimes more a hazard than a feature
  – Create choice fields or lookups
  – Custom fields
  – Buy a vendor solution
  – Use search in hopes the content contains what users are looking
    for
The New Managed Metadata Service


• 2010 brings managing metadata out-of-the-box
  (SharePoint Server Only – as of now)
  – Truly centralized storage of terms
  – Terms available for use…ANYWHERE
  – Social / User tagging
  – Integration with BCS
  – Navigation / Search
The New Managed Metadata Service




                         Source: CMS Wire
The New Managed Metadata Service


• Taxonomy
   – Managed Terms
• Folksonomy
   – Managed Keywords
   – Tagging
Let’s play
The New Managed Metadata Service


• Virgil’s 2010 MMS Greats
  – Managing term store across site collections
  – Importing of structured metadata
  – Metadata navigation
  – Search
  – Everything you can do with terms
The New Managed Metadata Service


• Virgil’s 2010 MMS Gotchas
  – Setting up MMS (must be an MMS admin, even if farm)
  – Separating terms by commas
  – Term suggestion gotchas
      • Must be disciplined in planning
      • Misspellings
      • Managed Keywords
How do we figure out our
 metadata (taxonomy)
    in the first place
How we think
How We Think



• Information architecture starts with the user and
  why one comes to a site in the first place:
   – they have an information need
• Information needs can vary and each need can cause
  users to exhibit specific information-seeking
  behaviors
How We Think


The too-easy information seeking model
                User asks
                question



                MAGIC
               HAPPENS



              User received
                 answer
How We Think



     Why doesn’t this model work?
• Users may not know what they are looking for
• User may not know the term to look for
• User may just want to explore
Typical Information Needs

• Sometimes you’re just looking for one answer
  (known-item)
Typical Information Needs

• Sometimes you want to investigate
  (exploratory)
Typical Information Needs

• Sometimes you want to find everything
  (Don’t know what you need)
Typical Information Needs

• Sometimes you need to find it again
  (Re-finding)
Info-Seeking Models

• Berry picking model
1. Search
2. View results
3. Use results to enhance search
4. Repeat until end result is found
What is information architecture?
• The structural design of shared information environments.
• The combination of organization, labeling, search, and
  navigation systems within web sites and intranets.
• The art and science of shaping information products and
  experiences to support usability and findability.
• An emerging discipline and community of practice focused
  on bringing principles of design and architecture to the
  digital landscape.
What is information architecture?
4 basic IA concepts
• Information
• Structuring, organizing, and labeling
• Finding and managing
• Art and science
Why IA Matters


• The cost of finding information
• The cost of not finding information
• The value of education
• The cost of construction
• The cost of maintenance
• The cost of training
• The value of the brand
The 3 Circles of IA


Business goals, funding,
politics, culture, technology,
resources and constraints
                                              Audience, tasks, needs,
                                 Context      information seeking
                                              behavior, experience




                            Content        Users
Document / data types,
content objects, volume,
existing structure
The 3 Circles of IA

                                                 Context
Context
• All web sites and intranets exist
                                            Content        Users
  within a particular business or
  organizational context
• Each organization has a mission, goals, strategy, staff,
  processes and procedures, physical and technology
  infrastructure, budget, and culture
• the key to success is understanding and alignment
The 3 Circles of IA

                                                 Context
Content
• Includes documents, applications,
                                            Content        Users
  services, schema, and metadata that
  people need to use or find on your site
   – How much content do you have?
   – What are the formats your content is in?
   – Who owns your content?
The 3 Circles of IA

                                               Context
Users
• Every user has different experiences               Users
                                         Content
  and abilities to draw from
• Every user has different needs and wants
• Do you know how your users use your site now?
So…
What is taxonomy?
What is taxonomy?



• The science of categorization, or classification, of
  things based on a predetermined system.
• In reference to web sites and portals, a site’s
  taxonomy is the way it organizes its data into
  categories and subcategories.
BMB Taxonomy
SharePoint 2010
Gives us new ways to better manage
          our taxonomies
How to find out what your
       taxonomy is
How to find out?


• Research
• Bring in an information architect
• Just ask
Card Sorting
What is Card Sorting?


• Card sorting is a technique that many
  information architects (and related
  professionals.) use as an input to the
  structure of a site or product.
Why use Card Sorting?


• Card sorting can help you identify trends
  – Do the users want to see the information grouped
    by subject, process, business group, or
    information type?
  – How similar are the needs of the different user
    groups?
  – How many potential main categories are there?
     • What should those groups be called?
Types of Card Sorting



• Open Card Sorting
  – Participants are given cards showing site content
    with no pre-established groupings.
• Closed Card Sorting
  – Participants are given cards showing site content
    with an established initial set of primary groups.
Don’t make your structure a
       scavenger hunt
Challenges of Organizing Info
• Ambiguity
   – What kind of language is being used
   – i.e. BSE vs Bovine Spongiform Encephalopathy
• Heterogeneity / Homogeneous
   – i.e. storing all project documents vs. storing project plans
• Differences in perspectives
   – i.e. Looking for invoice by client vs. by project
• Internal politics
   – Mine, mine, mine!!!
Types of Organizing Schemes
• Objective organizational schemes
   – Alphabetical
   – Chronological
   – Geographical
• Subjective organizational schemes
   – Topic
   – Task
   – Audience
   – Metaphor
• Hybrids
In summary
• To be successful in making information findable, we need to:
   – First, understand how people find information
   – Provide users with a consistent navigation experience (don’t stray
     from the natural patterns if possible)
   – Learn from your users (Don’t be afraid to test them)
   – Decide what organizational needs are most important, and provide
     users options
HMC 2007 Document Library Planning Worksheet
Setting up security around versioning can allow editors to work on new
versions of documents / items while allowing other users to see the
latest approved version
HMC 2007 Content Type Planning Worksheet
Tying metadata to content types can allow for storage of multiple types
of information in one location, while enabling ease of differentiation and
search
HMC 2010 Documentation 2.0
        Join our beta test
www.Week3.org
• About the business side of collaboration
• Reaching a global audience
• Sharing ideas about why we do things the way we do
QUESTIONS??
          Virgil Carroll, President
         High Monkey Consulting
         virgil@highmonkey.com
               763-201-6040
Blog: http://bananablog.highmonkey.com
            Twitter: @vman916
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Managing your Metadata w/ SharePoint 2010

  • 1. Food for Thought A man walks into a pet store looking to buy a monkey. The proprietor takes him to the back of the store and shows him three identical looking monkeys. "This one costs $600," says the owner. "Why so much?" asks the customer. "Because it can sing and play the Banjo" answers the owner. The customer asks about the next monkey and is told, "That one costs $1,200, because it can talk, translate 20 languages and mix cocktails." The man is astonished and asks about the third monkey. "That one costs $4,000," answers the proprietor. "4,000 dollars!" exclaims the man. "What can that one do?" To which the owner replies, "To be frank, I've never seen it do anything, but it calls itself a consultant."
  • 2. Managing your Metadata with SharePoint 2010
  • 3. About Me From the great State of Alaska Masters in Instructional Design (from UAB) Working with SharePoint since v.1 User Experience Enthusiast Certified Athletic Trainer Blog: http://bananablog.highmonkey.com Twitter: @vman916
  • 4. About HMC High Monkey Consulting is a biz-tech SERVICES: consulting company with a sense of Three core competencies - humor. We specialize in planning, Collaboration management, and delivery of biz- Interface Design tech projects. With over a decade of service in challenging and diverse Usability Analysis markets, we are versatile and able to Other services - adapt to the demands of our clients. Analysis & Planning Our consultants are well-versed in Content Management Systems business, technology, training, and communication. We provide our E-Learning clients with common sense solutions .NET development crafted with one eye on their Software Integration/Development business strategy and the other on Training delivering cost-effective results.
  • 6. The New Managed Metadata Service • In 2007 managing metadata was complicated – Sometimes more a hazard than a feature – Create choice fields or lookups – Custom fields – Buy a vendor solution – Use search in hopes the content contains what users are looking for
  • 7. The New Managed Metadata Service • 2010 brings managing metadata out-of-the-box (SharePoint Server Only – as of now) – Truly centralized storage of terms – Terms available for use…ANYWHERE – Social / User tagging – Integration with BCS – Navigation / Search
  • 8. The New Managed Metadata Service Source: CMS Wire
  • 9. The New Managed Metadata Service • Taxonomy – Managed Terms • Folksonomy – Managed Keywords – Tagging
  • 11. The New Managed Metadata Service • Virgil’s 2010 MMS Greats – Managing term store across site collections – Importing of structured metadata – Metadata navigation – Search – Everything you can do with terms
  • 12. The New Managed Metadata Service • Virgil’s 2010 MMS Gotchas – Setting up MMS (must be an MMS admin, even if farm) – Separating terms by commas – Term suggestion gotchas • Must be disciplined in planning • Misspellings • Managed Keywords
  • 13. How do we figure out our metadata (taxonomy) in the first place
  • 15. How We Think • Information architecture starts with the user and why one comes to a site in the first place: – they have an information need • Information needs can vary and each need can cause users to exhibit specific information-seeking behaviors
  • 16. How We Think The too-easy information seeking model User asks question MAGIC HAPPENS User received answer
  • 17. How We Think Why doesn’t this model work? • Users may not know what they are looking for • User may not know the term to look for • User may just want to explore
  • 18. Typical Information Needs • Sometimes you’re just looking for one answer (known-item)
  • 19. Typical Information Needs • Sometimes you want to investigate (exploratory)
  • 20. Typical Information Needs • Sometimes you want to find everything (Don’t know what you need)
  • 21. Typical Information Needs • Sometimes you need to find it again (Re-finding)
  • 22. Info-Seeking Models • Berry picking model 1. Search 2. View results 3. Use results to enhance search 4. Repeat until end result is found
  • 23. What is information architecture? • The structural design of shared information environments. • The combination of organization, labeling, search, and navigation systems within web sites and intranets. • The art and science of shaping information products and experiences to support usability and findability. • An emerging discipline and community of practice focused on bringing principles of design and architecture to the digital landscape.
  • 24. What is information architecture? 4 basic IA concepts • Information • Structuring, organizing, and labeling • Finding and managing • Art and science
  • 25. Why IA Matters • The cost of finding information • The cost of not finding information • The value of education • The cost of construction • The cost of maintenance • The cost of training • The value of the brand
  • 26. The 3 Circles of IA Business goals, funding, politics, culture, technology, resources and constraints Audience, tasks, needs, Context information seeking behavior, experience Content Users Document / data types, content objects, volume, existing structure
  • 27. The 3 Circles of IA Context Context • All web sites and intranets exist Content Users within a particular business or organizational context • Each organization has a mission, goals, strategy, staff, processes and procedures, physical and technology infrastructure, budget, and culture • the key to success is understanding and alignment
  • 28. The 3 Circles of IA Context Content • Includes documents, applications, Content Users services, schema, and metadata that people need to use or find on your site – How much content do you have? – What are the formats your content is in? – Who owns your content?
  • 29. The 3 Circles of IA Context Users • Every user has different experiences Users Content and abilities to draw from • Every user has different needs and wants • Do you know how your users use your site now?
  • 31. What is taxonomy? • The science of categorization, or classification, of things based on a predetermined system. • In reference to web sites and portals, a site’s taxonomy is the way it organizes its data into categories and subcategories.
  • 33. SharePoint 2010 Gives us new ways to better manage our taxonomies
  • 34. How to find out what your taxonomy is
  • 35. How to find out? • Research • Bring in an information architect • Just ask
  • 37. What is Card Sorting? • Card sorting is a technique that many information architects (and related professionals.) use as an input to the structure of a site or product.
  • 38. Why use Card Sorting? • Card sorting can help you identify trends – Do the users want to see the information grouped by subject, process, business group, or information type? – How similar are the needs of the different user groups? – How many potential main categories are there? • What should those groups be called?
  • 39. Types of Card Sorting • Open Card Sorting – Participants are given cards showing site content with no pre-established groupings. • Closed Card Sorting – Participants are given cards showing site content with an established initial set of primary groups.
  • 40. Don’t make your structure a scavenger hunt
  • 41. Challenges of Organizing Info • Ambiguity – What kind of language is being used – i.e. BSE vs Bovine Spongiform Encephalopathy • Heterogeneity / Homogeneous – i.e. storing all project documents vs. storing project plans • Differences in perspectives – i.e. Looking for invoice by client vs. by project • Internal politics – Mine, mine, mine!!!
  • 42. Types of Organizing Schemes • Objective organizational schemes – Alphabetical – Chronological – Geographical • Subjective organizational schemes – Topic – Task – Audience – Metaphor • Hybrids
  • 43. In summary • To be successful in making information findable, we need to: – First, understand how people find information – Provide users with a consistent navigation experience (don’t stray from the natural patterns if possible) – Learn from your users (Don’t be afraid to test them) – Decide what organizational needs are most important, and provide users options
  • 44. HMC 2007 Document Library Planning Worksheet Setting up security around versioning can allow editors to work on new versions of documents / items while allowing other users to see the latest approved version
  • 45. HMC 2007 Content Type Planning Worksheet Tying metadata to content types can allow for storage of multiple types of information in one location, while enabling ease of differentiation and search
  • 46. HMC 2010 Documentation 2.0 Join our beta test
  • 47. www.Week3.org • About the business side of collaboration • Reaching a global audience • Sharing ideas about why we do things the way we do
  • 48. QUESTIONS?? Virgil Carroll, President High Monkey Consulting [email protected] 763-201-6040 Blog: http://bananablog.highmonkey.com Twitter: @vman916