Newgen A Fortune 500 Global Banking Leader Upgrades its Customer Service Request Management with Newgen (1).pdf
1. A Fortune 500
Global Banking
Leader Upgrades
its Customer
Service Request
Management
with Newgen
Transforms service delivery across
600+ request types, spanning 30+
lines of business
2. Overview
Our customer is a global leader in financial services, operating across multiple
geographies and serving 40 million customers worldwide. The organization offers a
wide gamut of services, including personal, commercial, global, and private banking.
Despite its strong market presence, the bank faced challenges in efficiently managing
the large volume of service requests and customer complaints. To address these
challenges and transform its operations, the bank selected Newgen as its digital,
dynamic, and dependable technology partner.
3. Challenges Faced by the Bank
The financial institution faced several challenges due to limitations in its existing
tech infrastructure. The key concerns included difficulties in storage,
management, and effective utilization of diverse requests and complaints.
Additionally, the bank’s conventional approach led to other barriers, including:
No automated workflows
Manual request
processing
Multi-channel
integration
Core system
limitations
No real-time request tracking or turnaround
time (TAT) function
Incomplete information or delayed processing
Requests being assigned and sent to
inaccurate back-office departments
Inconsistent experience across contact centers,
in-branch services, social media, and digital mediums
Lack of consistent service across all customer
touchpoints
System
complexities
Multiple systems (ERP, CRM) with no
unified work-desk interface
High IT dependency for addition/changes
in service processes
Transparency
& agility
Non-transparent workflows and manual
hand-offs
Limited real-time visibility into
request status
4. Regular Industry Approach
Newgen implemented a unified, platform-based approach with its Financial
Service Request Management Solution (SRM) solution for tracking both
complaints and requests. Built on an AI-enabled low-code platform, the
solution combined the capabilities of business process management (BPM)
and enterprise content management (ECM). This enabled the institution to
streamline, track, and resolve service requests/complaints seamlessly from
customers and internal stakeholders.
Transformative Steps Taken by Newgen
delayed
response
time
inconsistent
customer
experience
escalation in
number of
complaints
increased IT
dependency
Many financial institutions have tried to ‘slay the beast’ of service inefficiencies with
point solutions. While these disparate solutions automate specific tasks, such as
processing simple inquiries and resolving transaction disputes, they result in
disjointed systems with scalability and integration issues.
The consequences are:
To overcome these roadblocks, a future-proof, unified system that combines robust
automation capabilities across all service areas is essential. Such platforms allow
banks to integrate and modernize end-to-end workflows—from customer inquiries
to compliance processes, enabling faster response time and a digital-first customer
journey.
5. Dynamic Customer Service Desktop: A personalized single-screen admin module
was implemented, providing a holistic view of each customer
Dedicated Portal: RMS requests were exclusively raised by in-house users via a
dedicated RMS portal hosted internally
Intelligent Routing and Prioritization: Routing was streamlined with a business
rule management system, ensuring accurate and efficient handling of requests
Real-time Analytics and Transparency: Users could monitor request statuses and
performance in real-time, delivering faster resolutions and ensuring proactive
management
Multi-level Escalationss: The system triggered burst notifications for pre-TAT and
post-TAT escalations
Compliance and Reporting: Compliance with service-level agreements was
maintained, while improving TAT management through MIS reports and alerts
Solution
Highlights
The solution delivered agility, scalability, and seamless integration
with the bank’s existing system. Key features included:
7. About Newgen
Newgen is the leading provider of a unified digital transformation platform
with native process automation, content services, communication
management, and AI/ML capabilities. Globally, successful enterprises rely on
Newgen’s industry-recognized low code application platform to develop and
deploy complex, content-driven, and customer-engaging business
applications on the cloud. From onboarding to service requests, lending to
underwriting, and for many more use cases across industries, Newgen
unlocks simple with speed and agility.
For Sales Query
AMERICAS: +1 (202) 800 77 83
CANADA: +1 (202) 800 77 83
AUSTRALIA: +61 290 537174
INDIA: +91 11 407 73769
APAC: +65 3157 6189
MEA: +973 1 619 8002, +971 445 41365
EUROPE: +44 (0) 2036 514805
[email protected]
www.newgensoft.com
https://newgensoft.com/platform/omnichannel-customer-engagement/
https://newgensoft.com/platform/omnichannel-customer-engagement/
https://newgensoft.com/platform/content-services-platform/
Dec
2024
Quantitative
Business Impact
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Streamlined
Processing Volume
30,000
cases/month
1,751 active users,
covering 26 request
types in 203
categories and 233
subcategories
Scalable Support
3,000 call center
agents and
back-office users
Coverage Offered
Empowered
Engagement
600+ request
types across 30+
LOBs (deposits,
lending, wealth
management,
etc.)
Conclusion
Newgen's integrated solution transformed the bank's approach to customer service,
addressing inefficiencies and enhancing operational performance. By streamlining
workflows and integrating multiple channels, the deployed solution significantly
improved customer satisfaction and simplified service delivery. The deployment
optimized the bank’s day-to-day operations and provided a scalable foundation for
future growth.