The document describes Quality on Submit (QOS), an end-to-end software development quality process that provides instant feedback through continuous integration. QOS integrates code checking, automated building, testing, static analysis, security scanning, and data collection into a single workflow. When changes are committed to the source code management system, builds are deployed and all automated tests, analyses, and scans run in parallel. Results are stored in a database and developers are notified, with optional gamification to increase quality awareness. The process aims to find issues early at low cost while increasing transparency. SAP has implemented QOS successfully in its products.