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Online marketing
- 2. INTRODUCTION Marketing is the social process by which individuals and organizations obtain what they need and want through creating and exchanging value with others. Online marketing's development since the 1990s and 2000s has changed the way brands and businesses utilize technology for marketing.
- 4. ONLINE MARKETING Internet marketing, or online marketing, refers to advertising and marketing efforts that use the web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising such as radio, television, newspapers and magazines.
- 6. ADVANTAGES OF ONLINE MARKETING TIME AND EFFORT SAVING ECONO- MICAL IMPACT- FULL REAL TIME ANALYSIS INSTANT FEEDBACK FLEXIBLITY
- 7. DISADVANTAGES OF ONLINE MARKETING MESSAGE NOT DELIVERED TO EVERYONE CONSUMER CAN’T TOUCH, SMELL OR TASTE LACK OF TRUST ON INTERNETLACK OF TRUST ON INTERNET SPAM