Workshop: Google Analytics for DSpace

Jul 12, 20131 like2,285 views

40 minute presentation meant as an introduction to an active workshop where participants can try out different ways of using Google Analytics with DSpace. The presentation covers: - standard reports - custom reports - campaigns - tracking file downloads - limitations of Google Analytics - @mire content and usage analysis module

www.atmire.com
Slice and Dice
your repository stats
A workshop on using Google Analytics with DSpace
Bram Luyten

OUTLINE
Introduction to Google Analytics (GA)
GA Standard Reports
GA Custom Reports
Campaigns
Tracking ﬁle downloads
Limitations

HOW DOES ANALYTICS GET THE DATA?
Javascript added to repository page
A unique identiﬁer associates the
execution of the script with your website
proﬁle on Google Analytics

UTM.GIF
1 pixel by 1 pixel
Is requested by the GA Javascript
Parameters associated with the request
transfer actual usage data to Google

IDENTIFYING SOCIAL SUCCESS STORIES
Traffic Sources > Social

IDENTIFYING SOCIAL SUCCESS STORIES
Which social network is the traffic coming from?

IDENTIFYING SOCIAL SUCCESS STORIES
What item is this about?

IDENTIFYING SOCIAL SUCCESS STORIES
Google: “site:wordpress.com Heleen Touquet”

WHY DO I NEED CUSTOM REPORTS
Storing custom settings for easy reuse
More valuable information
More granular ﬁltering

DOES IT GET ANY MORE AWESOME THAN THIS?
Press here

INCREASING THE USE OF YOUR REPOSITORY
Increase new visits
Increase returning visits
Decrease bounce rate
Increase visits coming from particular
sources
Increase visits from a particular location
From data to actions

TAGGING YOUR URLS
Add campaign parameters to the landing
urls you want to use.
Example:
The core of campaign tracking
more info: https://support.google.com/analytics/answer/1033867?hl=en
dspace.myuni.edu/handle/1/213&utm_campaign=item_of_the_week

URL SHORTENERS
aka “Wow, those are some ugly long links”
http://Bit.ly

BACK IN GOOGLE ANALYTICS
1414 people visited this site

TRACKING FILE DOWNLOADS
Problem
Javascript does not get executed.
Approach
Building our own request for utm.gif, the smallest picture in the
world, and manually adding the parameters.
Where can you do this?
BitstreamServlet.java (JSP), BitstreamReader.java (XMLUI) or in
SolrLogger.java.
Caveat
Passing an IP requires you to “mask” your usage as mobile
usage, by changing UA- to MO- in your GA ID

TRACKING FILE DOWNLOADS
https://code.google.com/p/php-ga/
http://www.lunametrics.com/blog/
2011/10/04/utmgif-request-parameters/
https://developers.google.com/analytics/
devguides/collection/other/mobileWebsites
Specific links about this

GOOGLE ANALYTICS LIMITATIONS
You don’t have the data on local servers
Customization required for integration in
the DSpace user interface
No aggregations by collection or community
Measuring web usage is not an exact
science just yet
Having multiple data points is not a luxury
Some implementation details are unknown
Bot ﬁltering

DSPACE STATS AND @MIRE MODULE
http://atmire.com/website/?q=modules/cua
Complementary to your use of Google Analytics

www.atmire.com
Let’s get to work!
More info:
http://www.google.be/analytics/iq.html

IMAGE CREDITS
Question Mark:
http://www.ﬂickr.com/photos/ogil/
Victory Baby/I hate sandcastles:
http://www.ﬂickr.com/photos/sammyjammy/1285612321/in/set-72157620597747933
Controls:
http://www.ﬂickr.com/photos/artemisia_owl/
Screenshots Google inc.

1. The document discusses reference services in academic libraries and how they are changing in the shifting information landscape. 2. It was written by Julie Piacentine, a reference librarian and instruction specialist at the University of Chicago Library. 3. The document covers topics like the iSchool movement, usability, gender trends in library and information science education, and assessment of reference services.

Digital Content CreationDept of Library and Information Science Tumkur University

ACADEMIC AND PUBLIC LIBRARY A COMPARATIVE STUDY WITH SPECIAL EMPHASIS ON PUB...Jackie Gold

This document is a dissertation submitted by Mridu Pavan Sarmah to Dibrugarh University in partial fulfillment of the requirements for the award of Master of Library and Information Science degree. The dissertation is a comparative study of academic and public libraries with special emphasis on public libraries in some selected districts of Upper Assam. It contains chapters on introduction, literature review, analysis of academic and public libraries, data analysis and interpretation from the survey conducted, results and findings, suggestions and conclusion. The survey was conducted among academic libraries of colleges and public libraries of some districts in Upper Assam through questionnaires and interviews of librarians.

Institutional Repositories.pptxSheejamolMathew

Institutional repositories capture, preserve, and provide access to the intellectual output of an institution. They consist of formally organized and managed collections of digital content generated by faculty, staff, and students. Institutional repositories allow for the dissemination of knowledge outside the institution, complement traditional forms of publication, and make works visible to colleagues and potential employers or funders. They contribute to an institution's prestige by managing and preserving relevant information that would otherwise remain scattered or inaccessible.

Introduction to linked dataOpen Data Support

This document provides an introduction to linked data and open data. It discusses the evolution of the web from documents to interconnected data. The four principles of linked data are explained: using URIs to identify things, making URIs accessible, providing useful information about the URI, and including links to other URIs. The differences between open data and linked data are outlined. Key milestones in linked government data are presented. Formats for publishing linked data like RDF and SPARQL are introduced. Finally, the 5 star scheme for publishing open data as linked data is described.

Digital preservationSarika Sawant

Introduction to MetadataEUDAT

Mike Thelwall: Introduction to WebometricsLibrary and Information Science Research Coalition

This document provides an overview of webometrics and sentiment analysis techniques. It discusses using tools like Webometric Analyst to gather data from sites like YouTube, Twitter, and blogs. Sentiment analysis can study sentiment in YouTube comments and major media events on Twitter. Networks of YouTube video replies can reveal discussion patterns and demographic information. Large-scale YouTube analysis can discover usage patterns and behaviors.

#Aprender3c - Metadatos en los sistemas de gestión bibliotecariaAprender 3C

DIGITAL ARCHIVAL INITIATIVE OF LIBRARY by Niranjan MohapatraNIRANJAN MOHAPATRA

This document presents information on digital archiving. It defines digital archiving as organizing, preserving, and providing access to information and materials in a digital form. Digital archiving allows for information to be stored digitally and served digitally, similar to digitization. It discusses how digital archiving applies to libraries and their functions of preserving information through both print and electronic formats. It also addresses the history of archives and different types of archives like national archives, academic archives, and digital libraries as a form of digital archive.

Data ManagementJackie Wirz, PhD

Introduction to Persistent Identifiers| www.eudat.eu | EUDAT

This document provides an introduction to persistent identifiers (PIDs) and their use in the EUDAT system. It defines PIDs as globally unique identifiers that can be used to persistently identify digital objects. The document discusses why PIDs are useful, describing problems with URLs like link rot. It then covers different PID systems like Handle and DOI, as well as EUDAT's use of Handle through the B2HANDLE service. The document also discusses PID policies, use cases, and the B2HANDLE Python library for programmatic PID management.

Building Data Quality pipelines with Apache Spark and Delta LakeDatabricks

Technical Leads and Databricks Champions Darren Fuller & Sandy May will give a fast paced view of how they have productionised Data Quality Pipelines across multiple enterprise customers. Their vision to empower business decisions on data remediation actions and self healing of Data Pipelines led them to build a library of Data Quality rule templates and accompanying reporting Data Model and PowerBI reports. With the drive for more and more intelligence driven from the Lake and less from the Warehouse, also known as the Lakehouse pattern, Data Quality at the Lake layer becomes pivotal. Tools like Delta Lake become building blocks for Data Quality with Schema protection and simple column checking, however, for larger customers they often do not go far enough. Notebooks will be shown in quick fire demos how Spark can be leverage at point of Staging or Curation to apply rules over data. Expect to see simple rules such as Net sales = Gross sales + Tax, or values existing with in a list. As well as complex rules such as validation of statistical distributions and complex pattern matching. Ending with a quick view into future work in the realm of Data Compliance for PII data with generations of rules using regex patterns and Machine Learning rules based on transfer learning.

FAIR Data in Trustworthy Data Repositories Webinar - 12-13 December 2016| www...EUDAT

| www.eudat.eu | This webinar was co-organised by DANS, EUDAT and OpenAIRE and was held on 12th and 13th December 2016. Everybody wants to play FAIR, but how do we put the principles into practice? There is a growing demand for quality criteria for research datasets. In this webinar we will argue that the DSA (Data Seal of Approval for data repositories) and FAIR principles get as close as possible to giving quality criteria for research data. They do not do this by trying to make value judgements about the content of datasets, but rather by qualifying the fitness for data reuse in an impartial and measurable way. By bringing the ideas of the DSA and FAIR together, we will be able to offer an operationalization that can be implemented in any certified Trustworthy Digital Repository. In 2014 the FAIR Guiding Principles (Findable, Accessible, Interoperable and Reusable) were formulated. The well-chosen FAIR acronym is highly attractive: it is one of these ideas that almost automatically get stuck in your mind once you have heard it. In a relatively short term, the FAIR data principles have been adopted by many stakeholder groups, including research funders. The FAIR principles are remarkably similar to the underlying principles of DSA (2005): the data can be found on the Internet, are accessible (clear rights and licenses), in a usable format, reliable and are identified in a unique and persistent way so that they can be referred to. Essentially, the DSA presents quality criteria for digital repositories, whereas the FAIR principles target individual datasets. In this webinar the two sets of principles will be discussed and compared and a tangible operationalization will be presented.

Introduction to Information ProcessingDenise Garofalo

This document provides an overview and introduction to an Information Processing course being offered in the fall of 2006. It outlines the class meeting times and dates, prerequisites, course objectives and competencies, required text, performance evaluation criteria including assignments, exams and grading scale. An course outline is also provided listing the topics to be covered in each class. Basic background information on concepts of bibliographic control such as bibliographic records, files, catalogs and authority control is briefly introduced.

Introduction To RDF and RDFSNilesh Wagmare

Dublin Core IntroRich Wisneski

Library Databases TutorialAmberPierdinock

Promoting Your LibrarySandra Fernandez

The document discusses how libraries and librarians promote their value in the digital age. It notes that librarians have become teachers of digital literacy and help patrons access electronic resources. It provides tips on how libraries can effectively communicate their value to the public, including knowing their brand and goals, having a clear message, identifying staff to spearhead promotional efforts, and developing relationships with local media.

Las bibliotecas en el siglo xxrodriguez carvajal

El documento describe la evolución y diversificación de las bibliotecas en el siglo XX. Se destaca que hubo grandes avances tecnológicos que afectaron el formato físico del libro y surgieron nuevos soportes como el microfilm y la microficha. También se diversificaron los tipos de bibliotecas como las bibliotecas nacionales, escolares, públicas, especializadas y universitarias. Asimismo, se desarrollaron programas de cooperación internacional y se implantaron la automatización y nuevas tecnologías en las bibli

Classification challenge part IAnnette Moore

This document provides an overview of a workshop on library classification systems, specifically comparing Dewey Decimal Classification (DDC), Universal Decimal Classification (UDC), and Library of Congress Classification (LCC). It defines classification and describes features of classification systems like schedules, notation, indexes, and number building. The three systems are then compared in terms of these features, advantages, and disadvantages. Finally, examples of call numbers for the same book are shown for each system.

Glosario de términos relacionados con las ticsVane Haro

Este documento proporciona una lista de 27 términos relacionados con las nuevas tecnologías de información y comunicación. Define conceptos clave como dirección IP, ancho de banda, copia de seguridad, DNS, dominio, encriptación, software libre, protocolos FTP e HTTP, internauta, Internet, lenguaje de programación Java, marcadores, navegador web, complementos, proveedor de servicios de Internet, software compartido, URL, World Wide Web, Web 2.0, podcasts, Flickr, RSS, repositorios web, correo web y form

The Role of Libraries and Librarians in Information LiteracyPLAI STRLC

Azure Data Engineering.pptxpriyadharshini626440

This document provides an overview of using Azure Data Factory (ADF) for ETL workflows. It discusses the components of modern data engineering, how to design ETL processes in Azure, an overview of ADF and its components. It also previews a demo on creating an ADF pipeline to copy data into Azure Synapse Analytics. The agenda includes discussions of data ingestion techniques in ADF, components of ADF like linked services, datasets, pipelines and triggers. It concludes with references, a Q&A section and a request for feedback.

Greenstone Digital Library SoftwareMINTUMATHEW8

Greenstone is open source software for building and distributing digital library collections. It provides a comprehensive system for constructing and presenting collections of documents in various formats, including text, images, audio and video. Greenstone allows users to organize information and publish it on the internet or CD-ROM as a fully searchable digital library. It was developed by the University of Waikato in New Zealand with the aim of empowering organizations to build their own digital libraries.

Introduction into Search Engines and Information RetrievalA. LE

Hybrid Data Platform DataWorks Summit/Hadoop Summit

The document discusses the need for a hybrid data platform that combines on-premise and cloud-based infrastructure. A hybrid data platform can address issues like mixed workloads, long-tail data usage, and data movement costs. It also allows tapping into the scale of cloud while keeping some data and workloads on-premise. The proposed architecture shows data integration between on-premise Hadoop and cloud services like S3, Redshift, and EMR through private tunnels and security measures. Case studies demonstrate how a large commodities producer built a hybrid analytics environment for productivity, supply chain, and operations.

Sistema de clasificación de la biblioteca del congresoElena Ospina Salazar

La Biblioteca del Congreso fue establecida en 1800 durante la presidencia de John Adams, pero Thomas Jefferson en 1802 creó el puesto vitalicio de bibliotecario del Congreso. El sistema de clasificación fue sustituido en 1804 por el sistema de clasificación de Thomas Jefferson e influenciado posteriormente por la Clasificación de Cutter y el Sistema Dewey. Actualmente es uno de los sistemas de clasificación más utilizados a nivel mundial.

Módulo 11 Estatísticas DSpace e Google AnalyticsRodrigo Prado

Este documento discute as estatísticas coletadas pelo DSpace e Google Analytics para fornecer insights sobre o uso de um repositório digital. Ele explica como as estatísticas do DSpace são geradas e disponibilizadas e quais informações podem ser coletadas, como visualizações de itens e termos de pesquisa. Também discute como configurar o Google Analytics para fornecer estatísticas adicionais sobre visitantes do site.

Monalisa aryaMonalisa_Arya

More Related Content

What's hot (20)

#Aprender3c - Metadatos en los sistemas de gestión bibliotecariaAprender 3C

DIGITAL ARCHIVAL INITIATIVE OF LIBRARY by Niranjan MohapatraNIRANJAN MOHAPATRA

Data ManagementJackie Wirz, PhD

Introduction to Persistent Identifiers| www.eudat.eu | EUDAT

Building Data Quality pipelines with Apache Spark and Delta LakeDatabricks

FAIR Data in Trustworthy Data Repositories Webinar - 12-13 December 2016| www...EUDAT

Introduction to Information ProcessingDenise Garofalo

Introduction To RDF and RDFSNilesh Wagmare

Dublin Core IntroRich Wisneski

Library Databases TutorialAmberPierdinock

Promoting Your LibrarySandra Fernandez

Las bibliotecas en el siglo xxrodriguez carvajal

Classification challenge part IAnnette Moore

Glosario de términos relacionados con las ticsVane Haro

The Role of Libraries and Librarians in Information LiteracyPLAI STRLC

Azure Data Engineering.pptxpriyadharshini626440

Greenstone Digital Library SoftwareMINTUMATHEW8

Introduction into Search Engines and Information RetrievalA. LE

Hybrid Data Platform DataWorks Summit/Hadoop Summit

Sistema de clasificación de la biblioteca del congresoElena Ospina Salazar

#Aprender3c - Metadatos en los sistemas de gestión bibliotecariaAprender 3C

DIGITAL ARCHIVAL INITIATIVE OF LIBRARY by Niranjan MohapatraNIRANJAN MOHAPATRA

Data ManagementJackie Wirz, PhD

Introduction to Persistent Identifiers| www.eudat.eu | EUDAT

Building Data Quality pipelines with Apache Spark and Delta LakeDatabricks

FAIR Data in Trustworthy Data Repositories Webinar - 12-13 December 2016| www...EUDAT

Introduction to Information ProcessingDenise Garofalo

Introduction To RDF and RDFSNilesh Wagmare

Dublin Core IntroRich Wisneski

Library Databases TutorialAmberPierdinock

Promoting Your LibrarySandra Fernandez

Las bibliotecas en el siglo xxrodriguez carvajal

Classification challenge part IAnnette Moore

Glosario de términos relacionados con las ticsVane Haro

The Role of Libraries and Librarians in Information LiteracyPLAI STRLC

Azure Data Engineering.pptxpriyadharshini626440

Greenstone Digital Library SoftwareMINTUMATHEW8

Introduction into Search Engines and Information RetrievalA. LE

Hybrid Data Platform DataWorks Summit/Hadoop Summit

Sistema de clasificación de la biblioteca del congresoElena Ospina Salazar

Viewers also liked (20)

Módulo 11 Estatísticas DSpace e Google AnalyticsRodrigo Prado

Monalisa aryaMonalisa_Arya

Садовый измельчитель веток Bosch AXT 25 DAl Maks

Pdf online (6)Stefiizhiitaa Wait

Evaluation 3 2eoinb

The document discusses the evaluation of a film production and its ancillary materials. It describes how the production achieved its objective of entertaining crime thriller fans through implementing genre conventions. Storyboards and plans were closely followed during filming. Synergy was created across the film, website, and poster through consistent imagery and branding. Distribution and advertising strategies aimed to maximize the film's effectiveness. Mise-en-scene and shot choices matched the production. An urban soundtrack and chiaroscuro lighting style supported the trailer and maintained an uneasy tone.

Romanian traditions - Mos Nicolae (Saint Nicholas)Grigore Gheorghita

Grammar book#2Sadiaa24

Chapter1 20pagesCatherine McLean

Chapter6 36pagesCatherine McLean

策展時代 2013-01-16Douny Yang

C рвением к знанием, с уважением к профессии, с гордостью за выпускников!prasu1995

An approach for integrating legacy systems in the manufacturing industryFAST-Lab. Factory Automation Systems and Technologies Laboratory, Tampere University of Technology

Informe ciudadkode99

Target audience aa 1nctcmedia12

The document discusses conducting a survey of a target audience for a metal music magazine. Responses were received from 3 candidates via Facebook messenger. All 3 candidates enjoyed magazines like Kerrang and Rocksound and mentioned metalcore/screamo bands as their musical interests. Candidate 1 and 2 suggested taking inspiration from layout/content of those magazines. Candidate 3 provided most useful response, wanting album reviews and artist information. Red and black was a preferred color scheme. The survey provided valuable pricing information. The target audience was identified as ages 16-18 interested primarily in modern metalcore/screamo acts like Asking Alexandria.

1ο μέροςgeorgiaba

20 slidesmidwestmissiondc

Informe sucursalkode99

Miscellaneous-Animesh chandraAnimesh Chandra

Statystyczniemediadiscourse

Dbh ondoren 2015 16arbelar

Módulo 11 Estatísticas DSpace e Google AnalyticsRodrigo Prado

Monalisa aryaMonalisa_Arya

Садовый измельчитель веток Bosch AXT 25 DAl Maks

Pdf online (6)Stefiizhiitaa Wait

Evaluation 3 2eoinb

Romanian traditions - Mos Nicolae (Saint Nicholas)Grigore Gheorghita

Grammar book#2Sadiaa24

Chapter1 20pagesCatherine McLean

Chapter6 36pagesCatherine McLean

策展時代 2013-01-16Douny Yang

C рвением к знанием, с уважением к профессии, с гордостью за выпускников!prasu1995

An approach for integrating legacy systems in the manufacturing industryFAST-Lab. Factory Automation Systems and Technologies Laboratory, Tampere University of Technology

Informe ciudadkode99

Target audience aa 1nctcmedia12

1ο μέροςgeorgiaba

20 slidesmidwestmissiondc

Informe sucursalkode99

Miscellaneous-Animesh chandraAnimesh Chandra

Statystyczniemediadiscourse

Dbh ondoren 2015 16arbelar

Similar to Workshop: Google Analytics for DSpace (20)

Google Analytics with an Intro to Google Tag Manager for Austin WordPress MeetupRich Plakas

Google analytics and google data studioBrian Pichman

This webinar introduces the basics of Google Analytics – from getting started and understanding how it works so you can get your website running with the powerful tools offered through Google Analytics. This webinar highlights the importance of using it for tracking of your website or marketing campaigns so you can make better informed decisions, understand your users, and use that data to provide a better digital experience. We will also explore how you can incorporate Google Data Studio with your Analytics for amazing interactive reports that are sure to impress any board meeting.

Web Analytics and Wordpress - Wordcamp Chicago 2011fendmark

Presentation from 7/30 at the 2011 Wordcamp Chicago Conference Web Analytics is a critical tool for discovering opportunities for growth and determining the success of your WordPress blog/website This session will explore: *Why you should use Web Analytics. *What you should be measuring, what is important, what is not *Using leading web analytics solutions with WordPress (free, open source and enterprise solutions) *WordPress plugins for getting the most out of analytics as well as streamlining installation and setup on your site

Google Analytics OverviewAnvil Media, Inc.

Is your company starting to implement online marketing strategies such as SEO, PPC or social media? If this is the case, are you tracking your efforts through a web analytics platform like Google Analytics? If not, you may be wasting your time as you have no idea which strategies are driving traffic and converting visitors to leads or sales. If you are utilizing Google Analytics, what metrics are you looking at to determine campaign effectiveness? This presentation will provide info on the following: Google Analytics setup, advanced reporting features and reports offered by Google's free analytics platform. Learn how to measure your efforts, and better understand what success looks like.

Google Analytics Implementation ChecklistPadiCode

Understanding Google Analytics: Who's Oggling My CompanyKimberly Swetland

Google Analytics is a web analytics service that provides statistics about visitors to websites. It was created when Google acquired Urchin Software Corp. in 2005 and uses JavaScript code added to websites to collect visitor data and send it to Google servers. The service provides key metrics about site usage including traffic sources, top pages, keywords, and mobile usage. It also allows customizing dashboards and setting goals. The data can help optimize websites and measure marketing campaign effectiveness. However, analytics data is collected without user permission raising privacy concerns.

Track Report & Optimize Your Web CreationsEmpirical Path

Google Analytics Training Seminar - Vorian AgencyVorian Agency

This document provides information about a Google Analytics training seminar to be held on September 3rd, 2014 from 10:00am to 12:00pm. It will be presented by Matt Lynch, General Manager of Vorian Agency, and will cover using Google Analytics to gain insights from website data, including traffic sources, user behavior, and conversions. The document also includes details about the presenter and contact information for Vorian Agency.

Case V Web AnalyticsKyle James

This document provides an overview of key analytics terminology and metrics, recommendations for installing and configuring Google Analytics, and tips for setting goals and testing to improve website performance. It discusses metrics like pageviews, bounce rate, exit rate, and traffic types, and recommends segmenting, filtering, and standardizing data. The document also covers tracking links, flash, audiences and offline campaigns, and concludes with four rules for web analytics focusing on setting goals, always testing, looking at trends over time, and establishing a reporting schedule.

Web analytics masterclass HowestEvelien De Mey

This document provides an agenda for a web analytics academy covering Google Analytics. It includes an overview of Google Analytics and how to set it up. Key sections cover understanding visitors, traffic sources and content. It also reviews how to use filters, set goals and funnels, and analyze e-commerce data. The agenda concludes with recommendations for customizing dashboards and highlights 10 key takeaways, such as checking traffic sources, goals/funnels, and keywords. Recommended reading on web analytics is also provided.

Navigating GA4 Google AnalyticsLaura Lee Dooley

The document provides an overview of setting up and using Google Analytics 4 (GA4). It discusses the GA4 naming convention, implementation using Google Tag Manager, integrations with other Google services like Google Ads and Search Console, and key changes from Universal Analytics including how active users are tracked. The document also gives guidance on scopes for dimensions in GA4 reporting and provides examples of reports in the GA4 interface like acquisition, real-time, life cycle, and users reports.

Getting Started With Google Analytics - Jon Hibbitt SiteVisibility

Content Marketing Retreat: Measurement with Google Analytics Mightybytes

This document summarizes a content marketing retreat focused on using Google Analytics to measure content marketing efforts. The retreat covers measuring key metrics, establishing benchmarks, determining important metrics to track, iterating measurement based on insights, and new Google Analytics features for social media analytics, custom dashboards, and multi-channel attribution. Attendees are encouraged to ask questions about how their efforts are affecting customer behavior and business objectives in order to continuously improve performance.

Google Analytics for Beginners - TrainingRuben Vezzoli

06 GoMeasure (sg and kl) - measuring social - john jersin - googleVinoaj Vijeyakumaar

Bridging google analytics & tag manager #melbseo meetupDaniel Wild

Stephan Spencer - SMX Advanced: Rich Snippets, Schema & MicroformatsSearch Marketing Expo - SMX

Google Analytics - Tool to Track and Analyze the Performanece of Your Inbound...Birgit Pauli-Haack

Google Analytics Conference and Product ReleasesBen Brooks

The document summarizes the agenda and key topics from the 2013 Google Analytics Partner Conference. It discusses expanding access to analytics through tools that more easily capture data, attribute conversions across devices and channels, and provide deeper analysis through features like content grouping, segmentation, and demographic data. New opportunities mentioned include using multichannel attribution modeling, automatic link tracking, and the updated mobile SDK to improve analytics across devices and platforms.

Attribution 101Jason Packer

Google Analytics with an Intro to Google Tag Manager for Austin WordPress MeetupRich Plakas

Google analytics and google data studioBrian Pichman

Web Analytics and Wordpress - Wordcamp Chicago 2011fendmark

Google Analytics OverviewAnvil Media, Inc.

Google Analytics Implementation ChecklistPadiCode

Understanding Google Analytics: Who's Oggling My CompanyKimberly Swetland

Track Report & Optimize Your Web CreationsEmpirical Path

Google Analytics Training Seminar - Vorian AgencyVorian Agency

Case V Web AnalyticsKyle James

Web analytics masterclass HowestEvelien De Mey

Navigating GA4 Google AnalyticsLaura Lee Dooley

Getting Started With Google Analytics - Jon Hibbitt SiteVisibility

Content Marketing Retreat: Measurement with Google Analytics Mightybytes

Google Analytics for Beginners - TrainingRuben Vezzoli

06 GoMeasure (sg and kl) - measuring social - john jersin - googleVinoaj Vijeyakumaar

Bridging google analytics & tag manager #melbseo meetupDaniel Wild

Stephan Spencer - SMX Advanced: Rich Snippets, Schema & MicroformatsSearch Marketing Expo - SMX

Google Analytics - Tool to Track and Analyze the Performanece of Your Inbound...Birgit Pauli-Haack

Google Analytics Conference and Product ReleasesBen Brooks

Attribution 101Jason Packer

More from Bram Luyten (20)

Archiving Sensitive DataBram Luyten

June 29th presentation at the session "Extending DSpace" of the Open Repositories conference 2017. The presentation covers the Metadata Based Access control feature, publicly available in the following codebase: https://github.com/milieuinfo/dspace54-atmire The talk gives general insights in how the probability and impact can be assessed on two examples of risk: unauthorized access and losing all your data.

Update on DSpace 7Bram Luyten

DSpace 5.7 and 6.1 PreviewBram Luyten

This document summarizes a DSpace UK User Group Meeting presentation about upcoming versions of DSpace. DSpace 5.7 and 6.1 will be released by the end of June 2017, with DSpace 5.7 providing improvements and bugfixes for the 5.x line and DSpace 6.1 doing the same for major upgrades from 4.x versions. The presentation covered upgrade considerations between versions and highlighted new features and fixes in each upcoming release.

Working for AtmireBram Luyten

DSpace repositories today and tomorrowBram Luyten

DSpace UI prototype dsemberBram Luyten

Metadata based statistics for DSpaceBram Luyten

The DSpace infrastructure for logging page-views and downloads has been limited to aggregations on communities, collections and items. While this already provides a wealth of aggregated information that is impossible to retrieve using Google Analytics, it still does not assist a repository manager in addressing questions such as: “How many downloads did Professor X get through Google Scholar last month?” Because authors are represented as metadata on items, tackling this challenge effectively means opening the potential to aggregate pageview and download statistics on any metadata field in the repository. By the time of the conference, functionality that addresses this need will be available as part of @mire’s Content and Usage analysis module. The metadata based usage statistics were realized in co-development with the World Bank. Presentation created by Lieven Droogmans, Art Lowel and Ignace Deroost. Presented at Open Repositories 2015 by Ignace Deroost.

Durable Item Relations for DSpaceBram Luyten

This document discusses revising the approach for modeling relationships between items in DSpace to make it more flexible and extensible. The initial approach involved new DSpace object types for different relationship types, but this would require a new code release each time a new type of complex object was supported. The revised approach uses generic relationship types of "hasPart" and "isPartOf" that can connect any kind of items. Relationships can be created and exposed via the user interface and APIs to provide a flexible way to model complex archival objects and collections in DSpace.

Email depositBram Luyten

The document proposes an "Email Deposit" solution to streamline self-submission of works to repositories by automating ingestion of metadata from third-party sources and sending authors an email with a link to attach full-text files, rather than requiring manual submission through web forms. This would reduce paperwork and barriers by retrieving metadata like author information and bibliographic data from databases and asking authors to complete submissions by attaching files to emailed requests linked to automatically generated workspace items.

So we all have ORCID integrations, now what?Bram Luyten

In the past year, the major groundwork has been laid for repository systems to support ORCID identifiers. DSpace, Hydra, and EPrints all have support for storing and managing ORCIDs. However, we are still in the early stages of ORCID adoption. Only a small fraction of repository content is annotated with ORCIDs, and most end-users have not yet realized any benefit from the features based on ORCID. This panel will bring together representatives of major repository systems to relate the current status of ORCID implementations, discuss plans for future work, and identify shared goals and challenges. The panelists will discuss how ORCID support provides practical benefits both to repository staff and end-users, with a focus on features that exist now or will exist in the next year. Rick Johnson (1), Hardy Pottinger (2), Ryan Scherle (3), Peter West (4), Bram Luyten (5) (1) University of Notre Dame; (2) University of Missouri System; (3) Dryad Digital Repository; (4) Digital Repository Services Ltd; (5) @mire

Git and Github - a 90 Minute interactive workshopBram Luyten

This document provides an overview of version control and Git. It discusses key features of Git like branching, merging, blaming, and project stats. It also covers using Git and GitHub for open source projects. Companies that use Git like Google, Twitter, and PayPal are highlighted. The document concludes with diving deeper into how Git works under the hood and providing additional learning resources.

DSpace Today and TomorrowBram Luyten

Mirage 2: A responsive user interface for DSpaceBram Luyten

Three years after the original contribution of the Mirage theme to DSpace 1.7, @mire is currently developing Mirage 2 for DSpace 4. This theme for the DSpace "Manakin" XML User Interface was built on modern web technologies including Bootstrap, SASS/Compass and Grunt. Mirage 2 adds support for devices in all shapes and sizes, an updated look & feel and an entire range of optimizations behind the scenes.

Dépôts institutionnels et collections spéciales en DSpaceBram Luyten

La plateforme au code source libre DSpace est surtout connue pour l'utilisation d’archive ouverte auprès des institutions de recherche comme MIT, INIST-CNRS et Harvard University. Grâce à de nouvelles fonctionnalités, sa popularité s’accroît dans le domaine de collections spéciales et des dépôts de data. Cette présentation examinera différents modes d'utilisation pour DSpace, permettant à l'audience de comparer les fonctionnalités de DSpace avec les besoins propres aux institutions.

Secrets of the DSpace Submission FormBram Luyten

Learn how your DSpace repository submissions can be easier for you and your content contributors. By modifying your submission configuration you can use these not-so-obvious hints to improve the quality of information in your repository as well as minimizing the time it takes to complete a submission. Topics: Collection templates: pre-filling certain metadata fields on a per collection basis. Reviewer only fields: option to qualify fields in input forms to have them only visible for reviewers in the workflow Type based submission: inclusion of certain metadata fields in the form, based on a selected submission type Modifying your lists of dropdown values (the lists that are included at the bottom of input-forms.xml) Working with hierarchical controlled vocabularies (the XML based subject categories) Enabling LC Name authority control for author values Collection based Input forms: duplicating an input-forms configuration & showing the match between an input-forms config and a collection Simple embargo & private item state

Introduction to XMLUI and Mirage Theming for DSpace 3Bram Luyten

ELAG 2013 Workshop on customizing the DSpace XMLUI Mirage interface. The workshop first explores what can be changed in CSS, exploring the different functions of the style.css, base.css and reset.css files. It then highlights where all of these files can be found and where you need to deploy your own customizations. Digging down an additional layer, it is explained how XSL can be modified to remove or change entire blocks of functionality on a page. The key learning here is that you can alter the representation of whatever comes in through the DSpace DRI using XSL. However, if you need to include additional data or other DSpace info, you have to make sure that it appears in the DRI first, before you can start transforming it with XSL.

What's in Store for DSpace 4?Bram Luyten

ORCID for DSpaceBram Luyten

Using Github for DSpace developmentBram Luyten

In May 2012, DSpace migrated from the centralized source code management system SVN to Github. While many participants in the community still regard this migration as a technical “under the hood” evolution, it comes with important benefits for repository managers and developers. This workshop presentation features: • General, non-DSpace related Github basics • How DSpace repository managers and committers use github • A few must know details about the underlying Git protocol The bulk of the workshop will be spent in guiding the participants with hands-on parts: • Creating a Github account • Forking their own DSpace repository • Installing Git on their local laptops • Using the Github Windows or Mac client for moving changes from their local machine back to Github Participant Profile This workshop is suited for both repository managers and developers. No prior programming or version control management is required. As a consequences, this workshop will not bring anything new to seasoned developers if they are already experienced working with Git and Github. Format The ideal format would be a one hour session with around 20-50 attendees in a room where they can work on their own laptops. However, the content can be tuned to fit any format.

DSpace in Belgium and beyondBram Luyten

Archiving Sensitive DataBram Luyten

Update on DSpace 7Bram Luyten

DSpace 5.7 and 6.1 PreviewBram Luyten

Working for AtmireBram Luyten

DSpace repositories today and tomorrowBram Luyten

DSpace UI prototype dsemberBram Luyten

Metadata based statistics for DSpaceBram Luyten

Durable Item Relations for DSpaceBram Luyten

Email depositBram Luyten

So we all have ORCID integrations, now what?Bram Luyten

Git and Github - a 90 Minute interactive workshopBram Luyten

DSpace Today and TomorrowBram Luyten

Mirage 2: A responsive user interface for DSpaceBram Luyten

Dépôts institutionnels et collections spéciales en DSpaceBram Luyten

Secrets of the DSpace Submission FormBram Luyten

Introduction to XMLUI and Mirage Theming for DSpace 3Bram Luyten

What's in Store for DSpace 4?Bram Luyten

ORCID for DSpaceBram Luyten

Using Github for DSpace developmentBram Luyten

DSpace in Belgium and beyondBram Luyten

Recently uploaded (20)

Designing Low-Latency Systems with Rust and ScyllaDB: An Architectural Deep DiveScyllaDB

Want to learn practical tips for designing systems that can scale efficiently without compromising speed? Join us for a workshop where we’ll address these challenges head-on and explore how to architect low-latency systems using Rust. During this free interactive workshop oriented for developers, engineers, and architects, we’ll cover how Rust’s unique language features and the Tokio async runtime enable high-performance application development. As you explore key principles of designing low-latency systems with Rust, you will learn how to: - Create and compile a real-world app with Rust - Connect the application to ScyllaDB (NoSQL data store) - Negotiate tradeoffs related to data modeling and querying - Manage and monitor the database for consistently low latencies

tecnologias de las primeras civilizaciones.pdffjgm517

Andrew Marnell: Transforming Business Strategy Through Data-Driven InsightsAndrew Marnell

Mobile App Development Company in Saudi ArabiaSteve Jonas

EmizenTech is a globally recognized software development company, proudly serving businesses since 2013. With over 11+ years of industry experience and a team of 200+ skilled professionals, we have successfully delivered 1200+ projects across various sectors. As a leading Mobile App Development Company In Saudi Arabia we offer end-to-end solutions for iOS, Android, and cross-platform applications. Our apps are known for their user-friendly interfaces, scalability, high performance, and strong security features. We tailor each mobile application to meet the unique needs of different industries, ensuring a seamless user experience. EmizenTech is committed to turning your vision into a powerful digital product that drives growth, innovation, and long-term success in the competitive mobile landscape of Saudi Arabia.

Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I...Impelsys Inc.

Drupalcamp Finland – Measuring Front-end Energy ConsumptionExove

HCL Nomad Web – Best Practices and Managing Multiuser Environmentspanagenda

Webinar Recording: https://www.panagenda.com/webinars/hcl-nomad-web-best-practices-and-managing-multiuser-environments/ HCL Nomad Web is heralded as the next generation of the HCL Notes client, offering numerous advantages such as eliminating the need for packaging, distribution, and installation. Nomad Web client upgrades will be installed “automatically” in the background. This significantly reduces the administrative footprint compared to traditional HCL Notes clients. However, troubleshooting issues in Nomad Web present unique challenges compared to the Notes client. Join Christoph and Marc as they demonstrate how to simplify the troubleshooting process in HCL Nomad Web, ensuring a smoother and more efficient user experience. In this webinar, we will explore effective strategies for diagnosing and resolving common problems in HCL Nomad Web, including - Accessing the console - Locating and interpreting log files - Accessing the data folder within the browser’s cache (using OPFS) - Understand the difference between single- and multi-user scenarios - Utilizing Client Clocking

Into The Box Conference Keynote Day 1 (ITB2025)Ortus Solutions, Corp

AI EngineHost Review: Revolutionary USA Datacenter-Based Hosting with NVIDIA ...SOFTTECHHUB

I started my online journey with several hosting services before stumbling upon Ai EngineHost. At first, the idea of paying one fee and getting lifetime access seemed too good to pass up. The platform is built on reliable US-based servers, ensuring your projects run at high speeds and remain safe. Let me take you step by step through its benefits and features as I explain why this hosting solution is a perfect fit for digital entrepreneurs.

ThousandEyes Partner Innovation Updates for May 2025ThousandEyes

2025-05-Q4-2024-Investor-Presentation.pptxSamuele Fogagnolo

TrustArc Webinar: Consumer Expectations vs Corporate Realities on Data Broker...TrustArc

Most consumers believe they’re making informed decisions about their personal data—adjusting privacy settings, blocking trackers, and opting out where they can. However, our new research reveals that while awareness is high, taking meaningful action is still lacking. On the corporate side, many organizations report strong policies for managing third-party data and consumer consent yet fall short when it comes to consistency, accountability and transparency. This session will explore the research findings from TrustArc’s Privacy Pulse Survey, examining consumer attitudes toward personal data collection and practical suggestions for corporate practices around purchasing third-party data. Attendees will learn: - Consumer awareness around data brokers and what consumers are doing to limit data collection - How businesses assess third-party vendors and their consent management operations - Where business preparedness needs improvement - What these trends mean for the future of privacy governance and public trust This discussion is essential for privacy, risk, and compliance professionals who want to ground their strategies in current data and prepare for what’s next in the privacy landscape.

Cyber Awareness overview for 2025 month of securityriccardosl1

Generative Artificial Intelligence (GenAI) in BusinessDr. Tathagat Varma

Procurement Insights Cost To Value Guide.pptxJon Hansen

Linux Support for SMARC: How Toradex Empowers Embedded DevelopersToradex

Toradex brings robust Linux support to SMARC (Smart Mobility Architecture), ensuring high performance and long-term reliability for embedded applications. Here’s how: • Optimized Torizon OS & Yocto Support – Toradex provides Torizon OS, a Debian-based easy-to-use platform, and Yocto BSPs for customized Linux images on SMARC modules. • Seamless Integration with i.MX 8M Plus and i.MX 95 – Toradex SMARC solutions leverage NXP’s i.MX 8 M Plus and i.MX 95 SoCs, delivering power efficiency and AI-ready performance. • Secure and Reliable – With Secure Boot, over-the-air (OTA) updates, and LTS kernel support, Toradex ensures industrial-grade security and longevity. • Containerized Workflows for AI & IoT – Support for Docker, ROS, and real-time Linux enables scalable AI, ML, and IoT applications. • Strong Ecosystem & Developer Support – Toradex offers comprehensive documentation, developer tools, and dedicated support, accelerating time-to-market. With Toradex’s Linux support for SMARC, developers get a scalable, secure, and high-performance solution for industrial, medical, and AI-driven applications. Do you have a specific project or application in mind where you're considering SMARC? We can help with Free Compatibility Check and help you with quick time-to-market For more information: https://www.toradex.com/computer-on-modules/smarc-arm-family

Manifest Pre-Seed Update | A Humanoid OEM Deeptech In Francechb3

Big Data Analytics Quick Research Guide by Arthur MorganArthur Morgan

This is a Quick Research Guide (QRG). QRGs include the following: - A brief, high-level overview of the QRG topic. - A milestone timeline for the QRG topic. - Links to various free online resource materials to provide a deeper dive into the QRG topic. - Conclusion and a recommendation for at least two books available in the SJPL system on the QRG topic. QRGs planned for the series: - Artificial Intelligence QRG - Quantum Computing QRG - Big Data Analytics QRG - Spacecraft Guidance, Navigation & Control QRG (coming 2026) - UK Home Computing & The Birth of ARM QRG (coming 2027) Any questions or comments? - Please contact Arthur Morgan at [email protected]. 100% human made.

Electronic_Mail_Attacks-1-35.pdf by xploitniftliyevhuseyn

Rusty Waters: Elevating Lakehouses Beyond Sparkcarlyakerly1

Spark is a powerhouse for large datasets, but when it comes to smaller data workloads, its overhead can sometimes slow things down. What if you could achieve high performance and efficiency without the need for Spark? At S&P Global Commodity Insights, having a complete view of global energy and commodities markets enables customers to make data-driven decisions with confidence and create long-term, sustainable value. 🌍 Explore delta-rs + CDC and how these open-source innovations power lightweight, high-performance data applications beyond Spark! 🚀

Designing Low-Latency Systems with Rust and ScyllaDB: An Architectural Deep DiveScyllaDB

tecnologias de las primeras civilizaciones.pdffjgm517

Andrew Marnell: Transforming Business Strategy Through Data-Driven InsightsAndrew Marnell

Mobile App Development Company in Saudi ArabiaSteve Jonas

Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I...Impelsys Inc.

Drupalcamp Finland – Measuring Front-end Energy ConsumptionExove

HCL Nomad Web – Best Practices and Managing Multiuser Environmentspanagenda

Into The Box Conference Keynote Day 1 (ITB2025)Ortus Solutions, Corp

AI EngineHost Review: Revolutionary USA Datacenter-Based Hosting with NVIDIA ...SOFTTECHHUB

ThousandEyes Partner Innovation Updates for May 2025ThousandEyes

2025-05-Q4-2024-Investor-Presentation.pptxSamuele Fogagnolo

TrustArc Webinar: Consumer Expectations vs Corporate Realities on Data Broker...TrustArc

Cyber Awareness overview for 2025 month of securityriccardosl1

Generative Artificial Intelligence (GenAI) in BusinessDr. Tathagat Varma

Procurement Insights Cost To Value Guide.pptxJon Hansen

Linux Support for SMARC: How Toradex Empowers Embedded DevelopersToradex

Manifest Pre-Seed Update | A Humanoid OEM Deeptech In Francechb3

Big Data Analytics Quick Research Guide by Arthur MorganArthur Morgan

Electronic_Mail_Attacks-1-35.pdf by xploitniftliyevhuseyn

Rusty Waters: Elevating Lakehouses Beyond Sparkcarlyakerly1

Workshop: Google Analytics for DSpace

1. www.atmire.com Slice and Dice your repository stats A workshop on using Google Analytics with DSpace Bram Luyten

2. OUTLINE Introduction to Google Analytics (GA) GA Standard Reports GA Custom Reports Campaigns Tracking ﬁle downloads Limitations

3. INTRODUCTION analytics.google.com

4. HOW DOES ANALYTICS GET THE DATA? Javascript added to repository page A unique identiﬁer associates the execution of the script with your website proﬁle on Google Analytics

5. MOST POPULAR PICTURE ON THE WEB?

6. UTM.GIF 1 pixel by 1 pixel Is requested by the GA Javascript Parameters associated with the request transfer actual usage data to Google

7. GOOGLE ANALYTICS STANDARD REPORTS

8. IDENTIFYING SOCIAL SUCCESS STORIES Traffic Sources > Social

9. IDENTIFYING SOCIAL SUCCESS STORIES Traffic Sources > Social

10. IDENTIFYING SOCIAL SUCCESS STORIES Which social network is the traffic coming from?

11. IDENTIFYING SOCIAL SUCCESS STORIES What item is this about?

12. IDENTIFYING SOCIAL SUCCESS STORIES Google: “site:wordpress.com Heleen Touquet”

13. GOOGLE ANALYTICS CUSTOM REPORTS

14. WHY DO I NEED CUSTOM REPORTS Storing custom settings for easy reuse More valuable information More granular ﬁltering

15. EXAMPLE

16. MOST POPULAR CONTENT

17. FANCY EXAMPLE - ACADEMIC TRAFFIC

18. ACADEMIC TRAFFIC

19. EMAILING THESE REPORTS AUTOMATICALLY

20. DOES IT GET ANY MORE AWESOME THAN THIS? Press here

21. MOTION CHARTS

22. INCREASING THE USE OF YOUR REPOSITORY Increase new visits Increase returning visits Decrease bounce rate Increase visits coming from particular sources Increase visits from a particular location From data to actions

23. CREATING YOUR OWN SUCCESS Campaigns

24. TAGGING YOUR URLS Add campaign parameters to the landing urls you want to use. Example: The core of campaign tracking more info: https://support.google.com/analytics/answer/1033867?hl=en dspace.myuni.edu/handle/1/213&utm_campaign=item_of_the_week

25. ADDING ADDITIONAL PARAMETERS Using different media and sources more info: https://support.google.com/analytics/answer/1033867?hl=en Medium email, cpc, social Source twitter, facebook, mysite Example: dspace.myuni.edu/handle/1/213&utm_campaign=item_of_the_week&utm_source=newsletter&utm_medium=email

26. URL SHORTENERS aka “Wow, those are some ugly long links” http://Bit.ly

27. BACK IN GOOGLE ANALYTICS 1414 people visited this site

28. SUCCESS!

29. TRACKING FILE DOWNLOADS Problem Javascript does not get executed. Approach Building our own request for utm.gif, the smallest picture in the world, and manually adding the parameters. Where can you do this? BitstreamServlet.java (JSP), BitstreamReader.java (XMLUI) or in SolrLogger.java. Caveat Passing an IP requires you to “mask” your usage as mobile usage, by changing UA- to MO- in your GA ID

30. TRACKING FILE DOWNLOADS https://code.google.com/p/php-ga/ http://www.lunametrics.com/blog/ 2011/10/04/utmgif-request-parameters/ https://developers.google.com/analytics/ devguides/collection/other/mobileWebsites Specific links about this

31. GOOGLE ANALYTICS LIMITATIONS You don’t have the data on local servers Customization required for integration in the DSpace user interface No aggregations by collection or community Measuring web usage is not an exact science just yet Having multiple data points is not a luxury Some implementation details are unknown Bot ﬁltering

32. DSPACE STATS AND @MIRE MODULE http://atmire.com/website/?q=modules/cua Complementary to your use of Google Analytics

34. www.atmire.com Let’s get to work! More info: http://www.google.be/analytics/iq.html

35. IMAGE CREDITS Question Mark: http://www.flickr.com/photos/ogil/ Victory Baby/I hate sandcastles: http://www.flickr.com/photos/sammyjammy/1285612321/in/set-72157620597747933 Controls: http://www.flickr.com/photos/artemisia_owl/ Screenshots Google inc.