Perspectives of change management

PERSPECTIVES OF MANAGING CHANGE

The Biological Perspective
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 This approach considers change from the perspectives
of an individual organism as it is born from the baby,
grows to an adult, matures and ultimately dies.

The Rational Perspective
 This alignment is within the power of managers to
manipulate because they are charged with the best use of
resources to achieves organizational objectives.
3

The Institutional Perspective
 The institutional perspective recognizes that pressure to
conform might come from other organizations as well as
social, government, legal, cultural, or other pressures.
4

The Contingency Perspective
 Organizational change from a behavioural viewpoint where
managers should make decisions taking into account the
circumstances of change.
5

The Psychological Perspective
 Understanding the personal feeling and emotions of
employees is the most important part of making successful
change transitions.
6

The Cultural Perspective
 Change management revolves around diagnosing cultural
values.
7

Political Perspective
 The nature of change is based on conflict and power.
8

Systems Perspective
 A set of interconnected things.
 For example a human body can be considered a system, with
a range of additional subsystems like the muscular and
respiratory system.
9

Postmodern Perspective
 Feedback from the own team and also the response from the
audiences which are customers itself.
10

Resource Perspective
 Change is determined by institutional pressure.
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Perspectives of change management

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