Promotions and Deals in SAP Sales
- 2. Sales Promotions and Deals Introduction and Overview What SAP Contains Process Flow for Promotion Creation Business Advantages Step by Step Configuration Business Process procedure
- 3. Promotions provide retailers as well as wholesalers with a key opportunity to position their merchandise in a competitive, aggressively-priced environment Objective: Focus on organizational Promotion activities Promote the products in different ways Offering Customer and /or Material specific discounts Introduction
- 4. • A Promotion typically represents a high-level marketing plan for particular products or product lines • Promotion includes separate Sales deals for each product line. With in a Sales deal for a product line, customer might be able to promote the products using different types • If the Sales deal is assigned to promotion, the condition record also contains the number of promotion. It enables to list and analyze all the condition records that refer to a specific promotion Business process triggers Seasonal sales Disposing off unsold stocks New Product launching Boost Revenue of the company Bringing Brand awareness What’s SAP Offering
- 5. Process Flow for Promotion Creation
- 6. Business Advantages • Coupons is an Article in IS-Retail • Sales transaction in which special conditions are granted when certain products are bought together. • The conditions can be special prices, fixed discounts, percentage discounts or free-goods discounts. Quantity-based and value-based scales can be created for the conditions. • A bonus buy can either be a multi-deal or a combination deal. • Customer can chose a better deal when a two or more promotions running on a single product • Sale Price of the material revert back to normal at the end of the promotion
- 7. Step by Step Configuration • Define Promotions • Set up Sales Deals • Define Condition Type Groups • Assign Condition Types to Condition Type Groups • Assign condition Type Groups to Sales Deals
- 8. IMG Path to Sales Promotion & Sales Deal • SPRO Sales and Distribution Pricing Pricing Agreements
- 11. Define and Assign Condition Type Groups Define and Assign Condition Type groups Assign Condition Type groups to Sales Deals
- 12. Business Process Procedure • Create Sales Promotion • Create Sales Deal wrt Promotion • Maintain a Sales Deal condition record • Create Sales Order • Create Outbound Delivery • Create Billing Document