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2012




Life



       12pg
Purple Cow 2012
      Value Proposition
                                                   1
             More VALUE…
Purple Cow gives you all 3 of today’s major
employee benefits in 1 package, designed
to provide multiple layers of protection:
 Group Life:           P50,000 – P1,000,000
 Group Accident: P50,000 – P1,000,000
 Group Health:         P10,000 –   P200,000

 You can get MORE benefits for ALL of your staff
Purple Cow 2012
      EB Primer
                                                                        3
What are the most common EB?
         •    Paid vacations, 75%
         •    Health insurance, 61%
         •    Paid sick leave, 59%
         •    Disability insurance, 41%
         •    Education reimbursement, 39%
         •    Pension plan, 30%
         •    Life insurance, 29%
         •    Dental insurance, 24%
             - Small Business Poll on Compensating Employees (NFIB, US: 2003)

All 4 insurance benefits are offered by Purple Cow
Purple Cow 2012
             EB Primer
                                                             4
      What makes Insurance ‘sulit?’
• LIFE INSURANCE provides you with instant cash
  in the event of death or total and permanent disability;
  (.25% of population between 18-65)

• ACCIDENT INSURANCE provides you with instant
  cash in the event of accidental death or disablement;
     (10% of inpatient & outpatient cases)

• HEALTH INSURANCE (medical insurance or HMO)
  protects you from losing money in the event of sickness
  or accident. (10% inpatient / 300% outpatient)
       Insurance saves you from losing your money
Purple Cow 2012
        Benefits
                                                     1
       3 Major Employee Benefits
                   LIFE – ACCIDENT – HEALTH



                               3a. MEDICAL HMO
1. LIFE INSURANCE
                               3b. Optional DENTAL HMO

                               3c. Optional APE
2. ACCIDENT INSURANCE
                               3d. WELLNESS PROGRAM
Purple Cow 2012
                Benefits
                                                                                     2
                         Benefit Summary
                               LIFE – ACCIDENT – HEALTH
1. Life = 5x MBL                              13. Access to Big 5 Hospitals & Healthway
2. Terminal Illness = up to 50% of 5x MBL     14. 100% Pre-Existing Conditions coverage
3. Total & Perm. Disability Income = 5x MBL   15. 100% Congenital Conditions coverage
4. Accidental Death = 5x MBL                  16. 100% Special Procedures coverage
5. Murder = 5x MBL                            17. Benefits on top of Philhealth
6. Accidental Disablement = __% of 5x MBL     18. Pooled Employee utilization
7. Assault = __% of 5x MBL                    19. Separate Dependent utilization
8. Medical = HMO buffet of benefits           20. Optional Dental = HMO buffet of benefits
9. Combined inpatient & outpatient limits     21. Optional APE = choice of mobile or clinic
10. Max. Benefit Limits per disability per year 22. Free Wellness Program
11. HMO patient for no-cash-out               23. Same benefits for Dependents
12. Private patient for HMO reimbursement     24. Access through Social Media
Purple Cow 2012
                   Benefits
                                                                                                            3
                    1. Life Insurance (worldwide)
                    ASIANLIFE                                                 EXCLUSIONS
1. Life                                      5x MBL       1. Suicide within the 1st year of coverage
                                               2.5x
2. Terminal Illness Rider      (up to 50%)
                                               MBL
3. Total & Perm Disability Income            5x MBL
+Principals 18yo-65yo; Dependents 30dy-22yo / 18yo-65yo   Example:
                                                          If MBL = 20T, Life or TPDI = 100,000; TIR = 50,000;
1. Life benefit = 5x MBL, for death by any                If MBL = 40T, Life or TPDI = 200,000; TIR = 100,000;
cause;                                                    If MBL = 60T, Life or TPDI = 300,000; TIR = 150,000;
2. TIR benefit = up to 50% of 5x MBL, as an               If MBL = 80T, Life or TPDI = 400,000; TIR = 200,000;
                                                          If MBL = 100T, Life or TPDI = 500,000; TIR = 250,000.
advance on the Life benefit, if terminally ill
(< 12mos. to live); 50% balance upon death;

3. TPDI Benefit = 5x MBL, in lieu of the Life
benefit, whether sickness or accident.


           Life benefits are payable on top of Accident & Medical HMO benefits
Purple Cow 2012
       Competitive Advantages
                                                   3
            Why Purple Cow?


3 Major Employee Benefits in 1 Plan:
  You get Group Life, Accident & Health
    (medical HMO, optional dental HMO,
optional APE, and Wellness) – all in 1 plan.

             (Unlike most HMO plans)
You get all the Employee Benefits you will ever need
Purple Cow 2012
       Competitive Advantages
                                                12
            Why Purple Cow?


               Life Insurance:
Your Life benefit covers death by any cause,
 including suicide after 1 year. For example:
    Ward 20T = 100T; Semi 40T = 200T.

              (Unlike all HMO plans)
Life = 5x MBL: 1 year’s worth of income replacement
Purple Cow 2012
         Competitive Advantages
                                                  13
              Why Purple Cow?


           Terminal Illness Rider:
 Your TIR benefit is a 50% advance on your
 Life benefit, payable if you have < 12 mos.
 to live (50% balance payable upon death).


TIR = 50% of 5x MBL, in all HMO plans) living expenses
                (Unlike lieu of life, for
Purple Cow 2012
      Competitive Advantages
                                                  14
           Why Purple Cow?


 Total & Perm. Disability Income:
 Your TPDI benefit is in lieu of your Life
benefit, payable if you are unable to work
   at all, due to sickness or accident.

             (Unlike all HMO plans)
TPDI = 5x MBL, in lieu of Life, for living expenses
Purple Cow 2012
               Summary
                                                                                  1
          ♠ What’s in it for…Employees?
       EE Features              EE Benefits
A complete Employee Benefits package You get more financial security from
that can make you financially secure Purple Cow than from any other HMO
Life INS, Accident INS, Medical HMO,         You won’t need to get any more
Optional Dental HMO & Optional APE           insurance benefits for yourself
Nationwide Medical & Dental networks,        You can use any accredited hospital
inclusive of all major hospitals & clinics   or clinic for medical or dental treatment
Choice of doctor as a Private Patient for You can see your own doctor and get
insurance reimbursement at HMO rates reimbursed the rate of the HMO doctor
100% Pre-Existing, 100% congenital,          You are covered for existing illnesses,
& 100% Special Procedures coverage           natal conditions, & special procedures
Employee Benefits on top of Philhealth       You get full HMO + Philhealth benefits
Access to benefit information through        You can take charge of your own
C3 on www.purplecow.ph & Facebook            health, and know before you go
1 health card for every employee             You can avail anytime, anywhere

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Purple cow 2012 (life button)

  • 1. 2012 Life 12pg
  • 2. Purple Cow 2012 Value Proposition 1 More VALUE… Purple Cow gives you all 3 of today’s major employee benefits in 1 package, designed to provide multiple layers of protection:  Group Life: P50,000 – P1,000,000  Group Accident: P50,000 – P1,000,000  Group Health: P10,000 – P200,000 You can get MORE benefits for ALL of your staff
  • 3. Purple Cow 2012 EB Primer 3 What are the most common EB? • Paid vacations, 75% • Health insurance, 61% • Paid sick leave, 59% • Disability insurance, 41% • Education reimbursement, 39% • Pension plan, 30% • Life insurance, 29% • Dental insurance, 24% - Small Business Poll on Compensating Employees (NFIB, US: 2003) All 4 insurance benefits are offered by Purple Cow
  • 4. Purple Cow 2012 EB Primer 4 What makes Insurance ‘sulit?’ • LIFE INSURANCE provides you with instant cash in the event of death or total and permanent disability; (.25% of population between 18-65) • ACCIDENT INSURANCE provides you with instant cash in the event of accidental death or disablement; (10% of inpatient & outpatient cases) • HEALTH INSURANCE (medical insurance or HMO) protects you from losing money in the event of sickness or accident. (10% inpatient / 300% outpatient) Insurance saves you from losing your money
  • 5. Purple Cow 2012 Benefits 1 3 Major Employee Benefits LIFE – ACCIDENT – HEALTH 3a. MEDICAL HMO 1. LIFE INSURANCE 3b. Optional DENTAL HMO 3c. Optional APE 2. ACCIDENT INSURANCE 3d. WELLNESS PROGRAM
  • 6. Purple Cow 2012 Benefits 2 Benefit Summary LIFE – ACCIDENT – HEALTH 1. Life = 5x MBL 13. Access to Big 5 Hospitals & Healthway 2. Terminal Illness = up to 50% of 5x MBL 14. 100% Pre-Existing Conditions coverage 3. Total & Perm. Disability Income = 5x MBL 15. 100% Congenital Conditions coverage 4. Accidental Death = 5x MBL 16. 100% Special Procedures coverage 5. Murder = 5x MBL 17. Benefits on top of Philhealth 6. Accidental Disablement = __% of 5x MBL 18. Pooled Employee utilization 7. Assault = __% of 5x MBL 19. Separate Dependent utilization 8. Medical = HMO buffet of benefits 20. Optional Dental = HMO buffet of benefits 9. Combined inpatient & outpatient limits 21. Optional APE = choice of mobile or clinic 10. Max. Benefit Limits per disability per year 22. Free Wellness Program 11. HMO patient for no-cash-out 23. Same benefits for Dependents 12. Private patient for HMO reimbursement 24. Access through Social Media
  • 7. Purple Cow 2012 Benefits 3 1. Life Insurance (worldwide) ASIANLIFE EXCLUSIONS 1. Life 5x MBL 1. Suicide within the 1st year of coverage 2.5x 2. Terminal Illness Rider (up to 50%) MBL 3. Total & Perm Disability Income 5x MBL +Principals 18yo-65yo; Dependents 30dy-22yo / 18yo-65yo Example: If MBL = 20T, Life or TPDI = 100,000; TIR = 50,000; 1. Life benefit = 5x MBL, for death by any If MBL = 40T, Life or TPDI = 200,000; TIR = 100,000; cause; If MBL = 60T, Life or TPDI = 300,000; TIR = 150,000; 2. TIR benefit = up to 50% of 5x MBL, as an If MBL = 80T, Life or TPDI = 400,000; TIR = 200,000; If MBL = 100T, Life or TPDI = 500,000; TIR = 250,000. advance on the Life benefit, if terminally ill (< 12mos. to live); 50% balance upon death; 3. TPDI Benefit = 5x MBL, in lieu of the Life benefit, whether sickness or accident. Life benefits are payable on top of Accident & Medical HMO benefits
  • 8. Purple Cow 2012 Competitive Advantages 3 Why Purple Cow? 3 Major Employee Benefits in 1 Plan: You get Group Life, Accident & Health (medical HMO, optional dental HMO, optional APE, and Wellness) – all in 1 plan. (Unlike most HMO plans) You get all the Employee Benefits you will ever need
  • 9. Purple Cow 2012 Competitive Advantages 12 Why Purple Cow? Life Insurance: Your Life benefit covers death by any cause, including suicide after 1 year. For example: Ward 20T = 100T; Semi 40T = 200T. (Unlike all HMO plans) Life = 5x MBL: 1 year’s worth of income replacement
  • 10. Purple Cow 2012 Competitive Advantages 13 Why Purple Cow? Terminal Illness Rider: Your TIR benefit is a 50% advance on your Life benefit, payable if you have < 12 mos. to live (50% balance payable upon death). TIR = 50% of 5x MBL, in all HMO plans) living expenses (Unlike lieu of life, for
  • 11. Purple Cow 2012 Competitive Advantages 14 Why Purple Cow? Total & Perm. Disability Income: Your TPDI benefit is in lieu of your Life benefit, payable if you are unable to work at all, due to sickness or accident. (Unlike all HMO plans) TPDI = 5x MBL, in lieu of Life, for living expenses
  • 12. Purple Cow 2012 Summary 1 ♠ What’s in it for…Employees? EE Features EE Benefits A complete Employee Benefits package You get more financial security from that can make you financially secure Purple Cow than from any other HMO Life INS, Accident INS, Medical HMO, You won’t need to get any more Optional Dental HMO & Optional APE insurance benefits for yourself Nationwide Medical & Dental networks, You can use any accredited hospital inclusive of all major hospitals & clinics or clinic for medical or dental treatment Choice of doctor as a Private Patient for You can see your own doctor and get insurance reimbursement at HMO rates reimbursed the rate of the HMO doctor 100% Pre-Existing, 100% congenital, You are covered for existing illnesses, & 100% Special Procedures coverage natal conditions, & special procedures Employee Benefits on top of Philhealth You get full HMO + Philhealth benefits Access to benefit information through You can take charge of your own C3 on www.purplecow.ph & Facebook health, and know before you go 1 health card for every employee You can avail anytime, anywhere