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Qualitative Data Analysis
Using NVivo
An Introduction Workshop
Facilitator: Brenda Cecilia Padilla Rodriguez May 21, 2014
Aims of this workshop
Explore the basic functions of Nvivo:
Adding data sources.
Creating a node tree.
Coding.
Create a project.
Practice deductive and inductive qualitative data
coding using NVivo.
2
Establishing a common language
Qualitative analysis
Identification, examination and interpretation of themes in the data to
answer research questions.
Themes
Patterns in the data
Nodes (also called codes!)
Usually a word or short phrase that captures the essence or salient
attributes of a portion of data.
Coding
Process of assigning nodes to data
3
What is NVivo?
It is a qualitative data analysis software.
It is useful for coding…
o Interviews
o Messages in a discussion forum
o Focus group sessions
o Documents
o And more!
4
Let’s start!
Objective
To evaluate participants’ course expectations before delivery.
Data sources
http://tinyurl.com/nvivo-sd
Idea of how to code
Inductive (emergent themes)
Deductive (based on theory)
5
Basics
Create a node tree for online experience (low, medium,
high).
Select parent node and the click on Create > Node.
Code online learning experience.
Analyze > Code selection at > Existing node
6
DONE?
Create a journal to keep track of your research progress. Include
the objective of this exercise (to evaluate participants’ expectations
before the course).
Create > Memos
Induction (emergent themes)
Code participants’ course expectations.
Read data sources, identify themes, create nodes and then code:
Analyze > Code selection at > Existing node
Code as you go: Analyze > Code In Vivo
Compare your nodes with a colleague.
Find examples of your codes by double-clicking a node.
7
DONE?
Record extra notes. Example: North-S4 is excited about online
learning. Is this an opportunity that should be taken advantage of?
Add an annotation about it!
Analyze > New Annotation
Deduction (theory based)
Check coding scheme: http://tinyurl.com/nvivo-cs
Match your node tree to the coding scheme.
Rename: Right click - Node properties
Delete nodes you don’t need or use an “other” node.
Compare your coding with a colleague.
What were the main course expectations of participants?
8
DONE?
Read about inter-rater reliability in Nvivo:
http://tinyurl.com/nvivo-ir
(Warning: Advanced stuff!)
Extra!
Add data sources 6-7 (image and audio).
External data > Pictures
External data > Audio
Code by selecting parts of the image or the audio
(you can have a transcript there).
Check how the code examples are provided
(coordinates in images and time in audios).
9
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Qualitative Data Analysis Using NVivo: An Introduction Workshop

  • 1. Qualitative Data Analysis Using NVivo An Introduction Workshop Facilitator: Brenda Cecilia Padilla Rodriguez May 21, 2014
  • 2. Aims of this workshop Explore the basic functions of Nvivo: Adding data sources. Creating a node tree. Coding. Create a project. Practice deductive and inductive qualitative data coding using NVivo. 2
  • 3. Establishing a common language Qualitative analysis Identification, examination and interpretation of themes in the data to answer research questions. Themes Patterns in the data Nodes (also called codes!) Usually a word or short phrase that captures the essence or salient attributes of a portion of data. Coding Process of assigning nodes to data 3
  • 4. What is NVivo? It is a qualitative data analysis software. It is useful for coding… o Interviews o Messages in a discussion forum o Focus group sessions o Documents o And more! 4
  • 5. Let’s start! Objective To evaluate participants’ course expectations before delivery. Data sources http://tinyurl.com/nvivo-sd Idea of how to code Inductive (emergent themes) Deductive (based on theory) 5
  • 6. Basics Create a node tree for online experience (low, medium, high). Select parent node and the click on Create > Node. Code online learning experience. Analyze > Code selection at > Existing node 6 DONE? Create a journal to keep track of your research progress. Include the objective of this exercise (to evaluate participants’ expectations before the course). Create > Memos
  • 7. Induction (emergent themes) Code participants’ course expectations. Read data sources, identify themes, create nodes and then code: Analyze > Code selection at > Existing node Code as you go: Analyze > Code In Vivo Compare your nodes with a colleague. Find examples of your codes by double-clicking a node. 7 DONE? Record extra notes. Example: North-S4 is excited about online learning. Is this an opportunity that should be taken advantage of? Add an annotation about it! Analyze > New Annotation
  • 8. Deduction (theory based) Check coding scheme: http://tinyurl.com/nvivo-cs Match your node tree to the coding scheme. Rename: Right click - Node properties Delete nodes you don’t need or use an “other” node. Compare your coding with a colleague. What were the main course expectations of participants? 8 DONE? Read about inter-rater reliability in Nvivo: http://tinyurl.com/nvivo-ir (Warning: Advanced stuff!)
  • 9. Extra! Add data sources 6-7 (image and audio). External data > Pictures External data > Audio Code by selecting parts of the image or the audio (you can have a transcript there). Check how the code examples are provided (coordinates in images and time in audios). 9

Editor's Notes

  • #2: Comfort breaks every hour
  • #3: Thanks to the people who answered the survey. Most were from health, psychology, social work. Two people mentioned “Mind Meld” as special request for the workshop.
  • #5: Nvivo helps store, classify and categorise data Surveys: Texts, audio and images Feel free to use your own data for coding
  • #6: Data sources: can include text, video, audio or pictures