Real Living Seller Presentation - landscape
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Mary Myers is a real estate agent with Real Living Real Estate who aims to help clients attain the highest sale price in the shortest time while representing their interests. She has 8 years of experience and a 98% customer satisfaction rating. Real Living is a top real estate brokerage that provides agents, marketing, and technology to deliver outstanding service. Mary develops a 360 marketing plan including digital, mobile, traditional, and luxury home marketing to effectively sell clients' homes. She is available throughout the entire selling process to negotiate offers, facilitate inspections and the closing, and ensure client satisfaction.
Real Living Seller Presentation - landscape
- 2. Mary Meyers - Real Living Real Estate AgentMy MissionTo help you attain the highest possible price in the shortest amount of time while negotiating the details and steadfastly representing your interests. Credentials Full time Real Estate Agent• 8 years member National Association of Realtors®• Premier Service® Trained• 98% Customer Satisfaction Rating Graduate Realtors InstituteMary Myers, GRI
- 3. My Company – Real Living2002Launches as the 7th largest real estate brokerage in America.2006Named the Most Productive Agents In The Nation – REALTOR® MAGAZINE2008Named The Most Promising New Brand – the Swanepoel TRENDS Report.2009Merges with GMAC Real Estate to create one of America’s leading residential real estate firms with the right agents, marketing and technology to provide you with outstanding service.
- 4. Premier Service® Delivers 95% Satisfaction Rate. 95% National Satisfaction RateThousands of completed surveys say our customers value our service. 94% would refer us to a friend.*Premier Service PromiseListen to your needs. I will deliver a service experience based on your needs and desires.
- 5. Establish clear expectations. I will explain the roles I play and how we will work together.
- 6. Commit to a plan. I will design a plan to deliver on those expectations.
- 7. Perform the service. I will deliver on my commitment.
- 8. Solicit your feedback. You will be asked to complete a survey which will be used to measure and evaluate my performance.*Percentage based on 2009 Customer Satisfaction Survey.
- 9. Our National Satisfaction Rating for 2009Our buyer and seller clients awarded us with a 96% Customer Satisfaction Rating for 2009. Through the annual National Association of Realtors Profile of Buyers and Sellers we are able to compare ourselves against a national average. Our rating is far above the industry satisfaction rating. While the NAR survey does employ slightly different language, the results speak for themselves.All above, 2009 GMAC Real Estate survey results. Throughout 2010 GMAC Real Estate brokerages will be rebranding to Real Living.
- 10. My Roles and ResponsibilitiesI will listen to your goals, always be responsive, share customer feedback promptly and use my professional skills to assure your home sells quickly. TrustedAdvisorSMComparative Home AnalysisPricingListingMerchandising RecommendationsEstimate of ProceedsFinancing OptionsSeller Disclosure DocumentsSeller UpdatesCustomer Feedback
- 11. My Roles and ResponsibilitiesSkilledI will help you evaluate offers and steadfastly represent your interests throughout the sale, always respecting your confidentiality. NegotiatorSMReview OffersAnswer ObjectionsExpedite Buyer’s OfferNegotiate Price and TermsContract ContingenciesFinalize Purchase AgreementComplete Negotiations
- 12. My Roles and ResponsibilitiesExpertI will develop and implement a 360º Marketing plan, and work to ensure that the sale is finalized, smoothly and efficiently to your satisfaction. FacilitatorSMYard SignMultiple Listing ServiceMarketing• Internet• Direct Mail• Listing Ads• In & Out-of-Town Buyer ContactsShowingsOpen HousesInspectionsProperty SurveyClosingPossessionPromote to Real Living AgentsPromote to Local Real Estate Agents
- 13. The Premier Service® SurveyYour Opinion is Important! Complete a survey from an independent research company. Survey Purpose Enables me to document and track my performance.Ensures a continued record of superior service that no other company can match.
- 14. My Customer Satisfaction Rating97% Customer Satisfaction Rating for January 2007 to Present.Nancy knew we were apprehensive about selling our home. But she explained everything and was always available to answer questions. Her knowledge of negotiating made the process go smoothly. She was invaluable! Bill and Sue BradleyWe had shopped around for a Realtor because our last experience was not pleasant. But when Nancy explained how she and her company worked with sellers – and that she was willing to put her promises in writing – it just seemed to be the way to go. And we weren’t disappointed! The sale went great and we would not hesitate to recommend Nancy!Jeff and Mary Horwith
- 15. I Am Available to You in Many Ways! Office Phone:Cell Phone:Email:Facebook:Twitter:LinkedIn:My Web Site:MyRealLiving 2.0My policy on returning calls:
- 16. Meet My TeamAnytime. Anywhere. Everyday. Everywhere. At Your Service Name – Office Manager Name – LPAName – Marketing / Showing Coordinator Name – Mortgage Consultant
- 17. Agents Across The Nation If your needs are outside of our local market, I can connect you to another equally qualified and dedicated Real Living Professional with local expertise and a proven record of success and customer satisfaction.Premier Service®Real Living Real Estate Agents acting on your behalf as your Trusted AdvisorSM, Skilled NegotiatorSM and Expert FacilitatorSM.Consider me your connection to a rewarding real estate experience.
- 18. What is your timeline?Are you in need of pre-foreclosure or short sale assistance?Are there contingencies associated with the transaction?Would you like assistance in staging your home?Real Steps – Getting Started
- 19. Your reference to sales price of similar properties
- 20. Guide to developing listing priceReal Steps – The Science of Pricing Your HomeWhat is Your Home Worth?Comparative Home Analysis –
- 21. Price is Influenced by Several FactorsLocationProximity to area amenities, schools and destinations
- 22. Access to major highways and public transportationProperty ConditionStructural and mechanical systems
- 23. Curb appeal and décor
- 24. Staging for saleReal Steps – The Science of Pricing Your HomeMarket ConditionInterest rates and financing options
- 25. Competition from other homes
- 26. Economy and consumer confidenceReal Steps – Importance of PriceInterest is Highest in First Few WeeksFinding the Right Buyers
- 27. My Advantage – 360º MarketingAn Exclusive Program of Real Living
- 28. 360° Marketing Integration SystemDigital • Mobile • TraditionalGet to the MarketFirst & Fast
- 30. Who’s Buying Today? Median Age – 39 years
- 31. Median Household Income – $73,100I have access to the latest research and findings on home buying behavior. Source: National Association of Realtors, Profile of Home Buyers and Sellers 2009
- 32. Digital MarketingWhere the Buyers Are
- 33. Real Living Web Sites – RealLiving.comThe Most Important Place to List Your Home•Nearly 1.15 million page views each month•Newest listings – featured attention•Post on our national syndicated sites and the local multiple listing service With Real Time Listings I can put your house on the market right now. With a click, your listing goes on Real Living.com and on all of our syndicated internet sites. Your house is the newest and the fastest.
- 34. Real Living Web Sites – My Web Sitewww.agentname.comYour home marketed on my site
- 35. Your home given preferenceReal Living Web Sites – MyRealLiving2.0Monitor Interest in Your HomeView number of Web hits
- 36. View number of showings
- 37. Keep track of open housesReal Living Web Sites – MyRealLiving2.0 Attracts BuyersSave favorite listings
- 39. Receive personalized e-mail alerts from me – when your home matches their criteria
- 40. Schedule open housesReal Estate Web SitesOur Relationship With Other Web Sites Gives Your Home More Exposure.Unparalleled in the Industry!
- 41. Web Advertising
- 42. Listing Enhancements – Photos & Property Information Photos - #1 Feature for BuyersUp to 27 photos of your home
- 43. Photos help sell listingsNeighborhood Information • Schools, mapping and neighborhood infoVideosSchedule a ShowingCalculate Your MortgageSource: RISMedia April 2008
- 44. Listing Enhancements – Property Web siteshttp://YourAddress.RealLiving.com• Easy to market• Easy for buyers to find online
- 45. Listing Enhancements – Google MappingThese Maps Allow Buyers to:Zoom in to neighborhood location
- 46. Pinpoint a specific address or area
- 47. Filter property results in a given area by price, bedrooms, bathroomsListing Enhancements – PodcastingAn Audio Tour of Your HomePost on I-Tunes
- 48. Post on Web site
- 49. E-mail to friends/potential buyersE-Communications E-cardsE-letters
- 50. Digital Marketing – My Real Living Blog Blog (url of blog)An Insider’s Guide to Home Real Estate
- 51. Links to Real Living Web sites
- 52. Attracts buyersDigital Marketing - Social NetworkingTwitter address:LinkedIn:You Tube:Facebook address:Myspace address:(list how to find on various social media)
- 53. Mobile MarketingAnytime, Anywhere Convenience. Click buttonEnter your phone numberInstant connection Show photos and info on your computer
- 54. Mobile MarketingText Me NowImmediate connection to potential buyers
- 55. Traditional MarketingFinding Buyers in the Real World
- 56. Traditional Marketing – On LocationYard Signs Open Houses
- 57. Traditional Marketing – Newspaper AdvertisingEye Catching AdsReaders are directed to web site for more information
- 58. Traditional Marketing – Direct Mail Advertising“For Sale” postcards with photos, information and featuresTarget mailings by zip code, streets, demographic information
- 59. Real Living Elegant HomesIf your property warrants special consideration, the Elegant Homes program includes: Yard Signs
- 62. Listing syndication to over 20 of the most popular real estate Web sites including these top luxury web sites:
- 63. LuxuryRealEstate.com - #1 luxury real estate site in the world
- 64. UniqueHomes.com
- 68. ElegantHomes.comSelling Your House is a Complex ProcessI’m with you every step of the way.
- 69. Real Deal – Finalizing the ContractEvaluating the OfferNegotiating Price and TermsHouse sale contingencies
- 70. Closing dates
- 71. Inclusion of accessories or fixturesWriting the contract – Get it on paperManaging the inspection, property surveyProfessional service with you every step of the way.
- 72. Access to Federal, State and Local Programs Incentives for Home Sales There are many local, regional and national programs which assist home buyers.I can work with buyers to help them use these programs to purchase your home.I can help you access these programs to purchase your next home.
- 73. Equal Housing OpportunityEveryone benefits from an open housing market. Restrictions limit the pool of homes for sale and hinder those who are hoping to sell.Federal Law – Right of Every Buyer.
- 74. Let’s Get To Work!My MissionTo help you attain the highest possible price in the shortest amount of time while negotiating the details and steadfastly representing your interests. I’m ready to put Premier Service® to work for you!Mary MyersGRI, ABR