Redefining Cybersecurity with AI Capabilities
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In this comprehensive overview of Cisco's latest innovations in cybersecurity, the focus is squarely on resilience and adaptation in the face of evolving threats. The discussion covers the imperative of tackling Mal information, the increasing sophistication of insider attacks, and the expanding attack surfaces in a hybrid work environment. Emphasizing a shift towards integrated platforms over fragmented tools, Cisco introduces its Security Cloud, designed to provide end-to-end visibility and robust protection across user interactions, cloud environments, and breaches. AI emerges as a pivotal tool, from enhancing user experiences to predicting and defending against cyber threats. The blog underscores Cisco's commitment to simplifying security stacks while ensuring efficacy and economic feasibility, making a compelling case for their platform approach in safeguarding digital landscapes.
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Redefining Cybersecurity with AI Capabilities
- 1. July 8, 2024 Redefining Cybersecurity with AI Capabilities A Platform Approach Samir Kumar Mishra Director – Cybersecurity Business Cisco India & SAARC
- 2. Cybersecurity Trends 2024 90% of data breaches will include a human element Spent on battling malinformation by 2028 45% of CISOs’ remits will expand beyond cybersecurity by 2027 $30B Sources: Forrester Predictions 2024: Cybersecurity, Risk, And Privacy ; Gartner's Top Strategic Predictions for 2024 and Beyond
- 3. © 2024 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Trust is no longer just an emotion Installed IoT devices in 2025 46B of Indian organizations reported malicious insider activity (vs. 38% globally) 50% of Indian companies say employees are logging into work platforms from unregistered devices 95% Everyone is an insider Businesses are competing as ecosystems Hybrid work is here to stay Sources: IDC, Worldwide IDC Global DataSphere IoT Device Installed Base and Data Generated Forecast, 2022-2026, IoT Analytics Research 2022, Cisco Annual Internet Report
- 4. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public of Security leaders not adequately prepared to handle cybersecurity threats Source: Cisco Cybersecurity Readiness Index (2023) Cybersecurity Readiness Gap is massive
- 5. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public #CiscoLiveAPJC Security Readiness: The gap is alarming Companies that expect a cybersecurity incident to disrupt their business in the next 12 to 24 months 90% Source: Cisco Cybersecurity Readiness Index (2023)
- 6. The ability to identify, respond, and recover swiftly from an IT security incident. Building cyber resilience includes making a risk-focused plan that assumes the business will at some point face a breach or an attack. Cyber Resilience
- 7. RANSOMWARE SPAM Security innovation is a patchwork. WEB THREATS paloalto zscaler HUNTRESS
- 8. Multiple clouds makes tool sprawl worse Security Network Compute Storage Other Services Infrastructure as a Service Applications Services Platform as a Service Software as a Service … … Different platforms, different controls PRIVATE AZURE
- 9. Introducing Cisco Security Cloud Security Network Compute Storage Other Services Infrastructure as a Service Security and Networking as a Service Cisco Security Cloud Applications Services Platform as a Service Software as a Service … … PRIVATE AZURE Cisco Networking Cloud
- 10. Posture & Auth Management Endpoint Security Email Security Experience Insights Remote Browser Isolation Security Service Edge Application Security Vulnerability Management Attack Surface Management Workload Security Multicloud Defense Extended Detection & Response Ransomware Recovery Security that only Cisco can deliver Firewall Protection Cisco Security Cloud Cisco Breach Protection Powered by the Talos threat intelligence team Cisco Cloud Protection Cisco User Protection
- 11. Posture & Auth Management Endpoint Security Email Security Experience Insights Remote Browser Isolation Network Access Control Security Service Edge Application Security Vulnerability Management Full Stack Observability Workload Security Multicloud Defense Firewall Protection Cisco Security Cloud Extended Detection & Response Cisco Breach Protection Cisco Cloud Protection Cisco User Protection
- 12. Cisco Security Cloud delivers Users Developers and DevSecOps IT Security Ops Center
- 13. Network Application Client Broadband WiFi User Cisco ensures a great user experience Built into Cisco SD-WAN Robust, fault tolerant global network Target latency of ~40ms or less for 99% of users Built on industry leading QUIC protocol ThousandEyes
- 14. B security events observed daily 500 threat researchers AI powered algorithms SOC Talos powers the Cisco portfolio with intelligence https://talosintelligence.com/
- 15. © 2024 Cisco and/or its affiliates. All rights reserved. Cisco Confidential cs.co/talosyearinreview
- 16. Privacy’s importance to customer trust Source: Cisco 2024 Data Privacy Benchmark Study 94% 98% 97% Of customers won’t buy if their data is not properly protected External privacy certifications are important when choosing a vendor Our organization has a responsibility to use data ethically trust.cisco.com
- 17. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public Artificial Intelligence: Hype is driving urgency 14% of organizations globally are fully prepared to deploy and leverage Artificial Intelligence (AI)-powered technologies Considerable gaps exist in readiness across infrastructure, data, governance, and culture aspects 97% Readiness is critical: as 97% said the urgency to deploy AI- powered technologies has increased in their company in the past 6 months Companies are racing against time: 61% said they have a maximum of 1 year to deploy their AI strategy else it will have a negative impact on business 61% Source: Cisco AI Readiness Index (2023)
- 18. Three Pillars of AI for a CISO Enable the Business to Use AI Use AI to Defend Think Like an Adversary to Inform Strategy 1 2 3
- 19. Generative AI Creation, Reinvention Generative AI focuses on learning a representation of artifacts from data and using it to create completely original artifacts that preserve a likeness to original data Generative AI focuses on learning a representation of artifacts from data and using it to create completely original artifacts that preserve a likeness to original data Predictive AI Prediction, Recommendation Predictive AI focuses on analyzing existing data that can be used for predictions and automation Predictive AI focuses on analyzing existing data that can be used for predictions and automation Responsible AI
- 20. Security. Simplified. The Next Decade In Enterprise AI More Data Fewer Products Enterprise adoption of AI will accelerate over the next decade Products built with broader data stores will have bigger success in the market Consolidation of the security stack will continue More AI
- 21. What? Assist AI Assistants that change the way humans and machines interact with each other Why? How? Augment Automate Correlating insights at machine-speed, creating a 10x return on human effort Automating complex workflows that make the lives of security admins easier Efficacy Economics Experience Governance Data Models AI
- 22. AI Assistant Experience AI Powered Detection Autonomous Actions Give your admins superpowers. Simplify management, improve outcomes. Correlate 550B security events at machine-speed. Learn from human-to-machine interactions to automate complex playbooks. Augment Automate Assist Breach Protection User Protection Cloud Protection Firewall Foundation Cisco Security Cloud We Are Injecting AI Across The Portfolio
- 23. AI Powered Detection Correlate 550B security events at machine- speed. Autonomous Actions Learn from human-to-machine interactions to automate complex playbooks. Give your admins superpowers. Simplify management, improve outcomes. Dec 2023 Mar 2024 SOC Summarization Aug 2023 LLMs for DLP Ensemble Detectors LLMs for BEC Playbook Automation Playbook Recommendation +18-24 months +18-24 months +18-24 months Firewall XDR Duo SSE CISO Dashboard AI Assistant Experience Docs AI Encrypted Visibility Engine SLMs for 0-Days Next Best Action Automated Summaries We Are Injecting AI Across The Portfolio
- 24. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public Firewall Admin Growing rule set with limited insight Manual configurations & troubleshooting increases risk Hard to get to root cause and resolution
- 25. Introducing Firewall Policy Assistant © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
- 27. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public SOC Analyst Increased attack sophistication with AI Hard to prioritize alert storms Increasing workloads and lack of talent Siloed tools lack full context
- 28. Introducing Cisco SOC Assistant © 2024 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
- 30. Bolstering our AI capabilities with acquisitions and investments Acquisitions Investments Sampling of Cisco acquisitions with AI capabilities Sampling of current portfolio companies with AI capabilities
- 31. Cisco Security Innovation Momentum 2023 Cisco Multicloud Defense Cisco Secure Access Cisco XDR Risk-Based Authentication Cisco Access Management Cisco Secure Firewall 4200 & 7.4 OS Business Risk Observability EMEA USA PINACL Cisco Security Suites Cisco Partner Summit Acquisitions February March September May July Isovalent
- 32. DEFEND Cisco by driving pervasive security throughout our global organization SECURE Cisco’s products through trustworthy technologies and it’s secure development lifecycle PROTECT our customers, keep and earn their trust every single day People Process Technology Policy Our Mission Cisco Security & Trust Organization
- 33. 57% 17% 26% Data Centers 13+ Cloud Accounts ~12K Daily VPNs ~60K Global Cisco Distribution Americas APJC EMEAR 34% 29% 21% 16% Connected Stakeholders 131,000 83,000+ Employee Distribution Engineering Sales & Marketing Customer Experience Corporate Functions Employees Offices 300+ Countries 80+ Applications Global Labs (in 60 countries) ~1200 CVO / MVOs 11K+ 4,000 © 2024 Cisco and/or its affiliates. All rights reserved. Cisco Public
- 34. INVESTMENT • Critical digital infrastructure – Data centers for Webex, AppDynamics, DUO & security • Country Digitization Acceleration (50+ projects) across healthcare, agriculture, logistics, etc. • Corporate Development - Acquired four companies in India INNOVATION • Significant R&D base – Second-largest for Cisco globally • ~1,500 patents filed from India • Building an ecosystem of innovation through Cisco for Startups – 60+ startups accelerated • ThingQbator program – 2000+ ideas, 40,000+ students reached, 23 active startups to date • Customer & Partner Ecosystem: Bringing best-in- class digital capabilities like 5G, hybrid work, and cybersecurity to critical sectors (public sector, BFSI, manufacturing, etc.) • Community: Goal of impacting 50 million lives by 2025 – Over 30 million impacted to date • Skill Development: 1.7M through Networking Academy; goal to train 500k in cybersecurity in three years • Sustainability: 172k tonnes of CO2 savings in FY22 IMPACT Cisco for Secure Digital India
- 35. © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public © 2023 Cisco and/or its affiliates. All rights reserved. Cisco Public #CiscoLiveAPJC Cisco is your trusted partner. Enabling you to digitize securely and freeing you to achieve what’s possible. https://www.cisco.com/go/security