RE/MAX India 2013 Internet Marketing
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The document outlines key strategies for effective marketing, including goal setting, time management, and lead generation. It emphasizes the importance of branding, utilizing social media platforms like Facebook and Instagram, and employing targeted PPC campaigns. Additionally, it highlights the need for measuring results and maintaining clear communication channels with potential clients.
RE/MAX India 2013 Internet Marketing
- 4. • Technophobia… • Lack of time • Lack of awareness • No results & disappointment
- 5. • Clear goal setting • Calibrating expectations • Time management • Measuring results
- 6. • Lead generation • Branding & name recognition • Co-operation & referrals • Marketing listings
- 7. • Landing pages • PPC campaign on Google • Cellular website • Website*
- 8. • “You ain’t getting out of here…” • Clear call-to-action • Simple contact details form • www.pagewiz.com
- 9. • Google or Facebook • Active searchers are key • First stage – keyword research • Second stage – budget
- 10. • Increasing number of users • Refer traffic via QR • Immediate call-to-action • Solid value for money
- 11. • Buy your own domain • Website • Profile on Linkedin • Use keywords
- 13. • Branding, information, visibility • Search engine juice • Downside – maintenance • Substantial investment
- 14. • Facebook – profile and/or page • Two-way maintenance • Market your success • Participation in groups
- 15. • Youtube videos • Property website • PPC – Google, Facebook, Yandex • Galleries – Instagram, Pinterest
- 16. • Set up Youtube Channel • Upload videos for properties • Clear contact info • Sharing on websites & so-med.
- 17. • URL with the property’s address • Use pictures and videos • Clear contact form • Cost (URL+platform) 50-60$
- 18. • Target audience • Limit budget & duration • High quality keyword research • Measure ROI
- 19. • Emphasis on pictures quality • Facebook • Instagram • Pinterest
- 20. • Set your goal • Choose correct plan-of-action • Follow through consistently • Measure results