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By Roderick Russell

    EDUC 8841
 WALDEN UNIVERSITY
Need: What problem or need existed
     that gave rise to your innovation?
• There wasn’t a display for the computer
• No interaction with the students
• The need to be more involved
• When you interacted using the Internet it was
  computer and student, now it involves the
  whole group
• The need for big screen resolution
Research: What research organization or people developed a solution to this
problem or need? What were their findings? Who were the “lead thinkers” for
  this innovation, and how did they convince a manufacturer to produce it?


• SMART Technologies is the industry pioneer and
  market leader in developing collaborative
  products for classrooms and meeting rooms.
  Founded in 1987 by partners David Martin and
  Nancy Knowlton, SMART began as the Canadian
  distributor for a U.S. projector company.
• 1992 SMART forms strategic alliance with U.S.
  computer giant Intel Corporation The alliance
  results in joint product development, joint
  marketing efforts and Intel’s equity ownership in
  SMART.
Development: What problems did your innovation encounter in the
  development process? Who was the intended audience for your
                         innovation?




• Low speed modems, early versions of
  Microsoft Windows software that were often
  unstable and slow processors with little
  graphics capability.
• Some of the early adopters of SMART’s
  products were educators with a need to give
  lectures at a distance.
Commercialization: Describe the
 production, manufacturing, packaging, marketing, and distribution of your
                               innovation.

• Revenue generated through projector sales was directed
  toward the research and development of the SMART Board
  interactive whiteboard that would enable groups to interact and
  instantaneously share information with people in the same
  room or around the world.
• In 1992 SMART formed a strategic alliance with U.S.
  computer giant Intel Corporation. This alliance resulted in
  joint product development, joint marketing efforts and Intel’s
  equity ownership in SMART. While the initial project that
  caused the investment to be made has long since been
  completed, the equity ownership in SMART remains. Other
  than the Intel equity investment and some small investments
  from family and friends, the company has relied on its retained
  earnings to fuel its growth.
Commercialization: Describe the
        production, manufacturing, packaging, marketing, and
                  distribution of your innovation. :

•   Commercialization: Describe the production, manufacturing, packaging, marketing,
    and distribution of your innovation. Those early years were characterized by a great
    deal of financial uncertainty, and at various times, SMART’s future was in serious
    doubt. However, with a long-term focus, a firm belief in the opportunity to forge a
    new way for people everywhere to work and the patience of its bankers, SMART
    got through the many difficulties. In the process it developed most of the key
    operating parameters that define the way in which SMART runs its business and
    serves its customers. In 1992 SMART formed a strategic alliance with U.S.
    computer giant Intel Corporation. This alliance resulted in joint product
    development, joint marketing efforts and Intel's equity ownership in SMART. While
    the initial project that caused the investment to be made has long since been
    completed, the equity ownership in SMART remains. Other than the Intel equity
    investment and some small investments from family and friends, the company has
    relied on its retained earnings to fuel its growth. That early relationship with Intel
    was another of the key building blocks in SMART’s history.
What is a Smartboard? :
• What is a Smartboard? Is an interactive
  whiteboard developed by SMART
  Technologies? When introduced in 1991,
  it was the first interactive whiteboard to
  provide touch control of computer
  applications and annotation over standard
  Microsoft Windows applications
20+ Years of Innovation :
•   20+ Years of Innovation 1986 Company co-founder forms idea for an interactive
    whiteboard Partners David Martin and Nancy Knowlton are on a long drive through
    Upstate New York when Dave first describes the product idea he’s been working on to
    Nancy. SMART Technologies is founded the following year. 1991 SMART introduces
    the world's first interactive whiteboard SMART sows the first seed for interactive
    whiteboards and continues to lead the product category. 1992 SMART forms strategic
    alliance with U.S. computer giant Intel ® Corporation The alliance results in joint
    product development, joint marketing efforts and Intel's equity ownership in SMART.
    1997 SMART CEO establishes the SMARTer Kids Foundation of Canada The
    foundation offered several hundred million in grants to qualifying public or private,
    accredited, not-for-profit education institutions over a nine-year period. 1998 SMART
    receives ISO 9001 certification SMART is one of few companies in the interactive
    whiteboard industry to achieve this recognized quality management standard. 2000
    SMART launches Research Assistance Program The program supports research on
    technology that supports group collaboration and whole-class teaching and learning.
    2000 SMART opens offices in Bonn, Tokyo and Washington, DC SMART continues to
    expand operations worldwide and localize support for distributors.
20+ Years of Innovation :
•   20+ Years of Innovation 2002 Carnegie Mellon research says SMART Board
    interactive whiteboard is fastest, most accurate way to interact with projected
    information Interacting at a Distance: Measuring the Performance of Laser Pointers
    and Other Devices says the SMART Board interactive whiteboard beats
    conventional mouse, laser pointers and semantic snarfing, where the image is
    copied to a handheld device and the user interacts with the device's touch screen
    using a stylus. 2002 SMART and SMARTer Kids Foundation begin support of Intel
    Teach to the Future Program More than US$300,000 in classroom technology is
    donated annually to enhance learning environments. 2003 SMART Board
    interactive whiteboard wins Comenius Medal The award presentation marks the
    first time a hardware product wins the Comenius Medal. 2003 SMART invents
    breakthrough touch technology SMART introduces DViT (Digital Vision Touch)
    technology, a breakthrough technology that enhances the functionality 2004
    SMART awarded Worlddidac Quality Charter SMART is the only interactive
    whiteboard manufacturer certified under charter. Judging criteria include pedagogic
    value, innovation, ease of
    use, design, quality, safety, multifunctionality, adaptability, degree of
    interactivity, eco-friendliness, aesthetics and performance/cost ratio. 2004
    America's 25 largest school districts use SMART Board interactive whiteboards
    SMART products are installed in schools in every U.S. state, in each of the 25
    largest school districts and in the majority of the top 500 school districts.
20+ Years of Innovation :
•   20+ Years of Innovation 2004 SMART Technologies Inc. facilitates cutting-edge research at
    Georgia Tech The world's largest SMART Board interactive whiteboard is facilitating research
    into virtual rear projection (VRP), a breakthrough in front-projection technology, at the
    Georgia Institute of Technology. 2005 Lifetime Achievement Canada Export Award This
    prestigious national award acknowledges SMART for its significant contribution to Canada's
    economy and highlights excellence in global competitiveness. 2005 SMART launches
    database of K-12 lesson activities correlated to state standards SMART is first interactive
    whiteboard company to enable educators to browse content by curriculum standards. 2006
    Notebook software wins prestigious Comenius EduMedia Signet award Notebook software
    wins this prestigious award for exemplary education media – the first time that a software
    product for interactive whiteboards has been recognized by the society. 2006 SMART named
    Canada’s 50 Best Managed Companies for eighth consecutive year First named one of
    Canada’s 50 Best Managed Companies in 1996, SMART achieved Platinum Club status in
    2004. This latest award marks the eighth consecutive year the company has been awarded the
    50 Best distinction. 2006 SMART launches new Sympodium products SMART introduces the
    Sympodium™ ID350 and ID370 interactive pen displays. 2006 SMART releases Notebook
    software version 9.5 Version 9.5 becomes the first cross-platform version of award-winning
    Notebook collaborative learning software, supporting Microsoft Windows, Mac OS and
    Linux. 2007 SMART launches Senteo student response system The system includes a
    handheld device for each student in a classroom and a central receiver that allows teachers to
    send information out to each device and receive information back from each student. The
    system increases one-to-one interaction by allowing teachers to survey and engage students
    and collect responses to personalize the learning environment.
20+ Years of Innovation :
• 20+ Years of Innovation 2007 SMART introduces Notebook
  interactive viewer The new viewer enables sharing of Notebook files
  with anyone (even those without Notebook collaborative learning
  software), and can be used to present material on any brand of
  interactive whiteboard. 2007 SMART wins 2007–2010 Worlddidac
  Quality Charter Accreditations The Worlddidac Foundation is an
  independent, international trade association for the education
  market. This award certifies companies that demonstrate a strong
  understanding of educators’ needs. 2007 SMART co-founder wins
  outstanding achievement award from ERA Executive chairman and
  co-founder, David Martin, receives Outstanding Achievement Award
  at the British Education Suppliers Education Resource Awards for
  inventing the interactive whiteboard and “changing the nature of
  what happens in classrooms all over the world.”
S-CURVE FOR SMARTBOARDS
Innovators and Early Adopters :

•   Educators with a need to give lectures at a distance
•   Business Leaders
•   Presenters
•   Speakers
•   Group Meetings
•   Government Staff
•   Military
Strategies used to Persuade Early
              Adopters
• Presenting to the audience using the
  Smartboard Technology
• Showing the benefits of using it in their
  environment
• Allowing the presentation to be interactive
• The presentation will not be boring and dull
Laggards in Adopting Smartboards :


• Anyone in the education, business,
  professional, and governmental industries that
  are not ready for advancements in technology
Strategies used to Help Move the
      Laggards toward Adoption
• Presenting to the audience using the
  Smartboard Technology
• Showing the benefits of using it in their
  environment
• Allowing the presentation to be interactive
• The presentation will not be boring and dull
299 × 284 - Time

     What attributes would be best for helping Smartboards
            meet critical mass in the education arena? :

    • Interaction of the product amongst users
    •  Benefits in the classroom and meeting rooms
    •  Presentation more interactive and involved
    •  Ability to record movements and replay
    • Ability to interact across time zones
    •  Ease of use, not having to always set up the
      screen for presentation
    • Saves time
Decentralized Approach :
• A decentralized approach would work best for
  the use of Smartboards within the school
  system
• This would allow someone with experience to
  train the educators on the benefits and uses of
  the Smarboard in the classroom, presentation
  purposes, and to deliver interactive learning
Key Change Agents in Tucker Middle
              School :
• All the content teachers will have a
  Smartboard
• This technology has already met critical mass
  in society
As expected, the majority of survey respondents use the Smart Board during English (45.10%), and Math
(39.80%) classes. Of surprising results, however, was the mention of Smart Boards being utilized to teach
other subjects, including: Fine Arts, General Studies, Business & M arketing, Physical Education, Special
Education, and Computer Education, and Language Arts classes
Of the participants that responded with a comment to question 7 (What other activities aside from
presentations and interactive activities are you using the Smart Board for?), 14.29% mentioned that they
utilize the Smart Board to gather and display Internet information and 13.49% stated that they use the
technology to incorporate movies, films and music into their daily lessons.
Smart board powerpoint
Smart board powerpoint

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Smart board powerpoint

  • 1. By Roderick Russell EDUC 8841 WALDEN UNIVERSITY
  • 2. Need: What problem or need existed that gave rise to your innovation? • There wasn’t a display for the computer • No interaction with the students • The need to be more involved • When you interacted using the Internet it was computer and student, now it involves the whole group • The need for big screen resolution
  • 3. Research: What research organization or people developed a solution to this problem or need? What were their findings? Who were the “lead thinkers” for this innovation, and how did they convince a manufacturer to produce it? • SMART Technologies is the industry pioneer and market leader in developing collaborative products for classrooms and meeting rooms. Founded in 1987 by partners David Martin and Nancy Knowlton, SMART began as the Canadian distributor for a U.S. projector company. • 1992 SMART forms strategic alliance with U.S. computer giant Intel Corporation The alliance results in joint product development, joint marketing efforts and Intel’s equity ownership in SMART.
  • 4. Development: What problems did your innovation encounter in the development process? Who was the intended audience for your innovation? • Low speed modems, early versions of Microsoft Windows software that were often unstable and slow processors with little graphics capability. • Some of the early adopters of SMART’s products were educators with a need to give lectures at a distance.
  • 5. Commercialization: Describe the production, manufacturing, packaging, marketing, and distribution of your innovation. • Revenue generated through projector sales was directed toward the research and development of the SMART Board interactive whiteboard that would enable groups to interact and instantaneously share information with people in the same room or around the world. • In 1992 SMART formed a strategic alliance with U.S. computer giant Intel Corporation. This alliance resulted in joint product development, joint marketing efforts and Intel’s equity ownership in SMART. While the initial project that caused the investment to be made has long since been completed, the equity ownership in SMART remains. Other than the Intel equity investment and some small investments from family and friends, the company has relied on its retained earnings to fuel its growth.
  • 6. Commercialization: Describe the production, manufacturing, packaging, marketing, and distribution of your innovation. : • Commercialization: Describe the production, manufacturing, packaging, marketing, and distribution of your innovation. Those early years were characterized by a great deal of financial uncertainty, and at various times, SMART’s future was in serious doubt. However, with a long-term focus, a firm belief in the opportunity to forge a new way for people everywhere to work and the patience of its bankers, SMART got through the many difficulties. In the process it developed most of the key operating parameters that define the way in which SMART runs its business and serves its customers. In 1992 SMART formed a strategic alliance with U.S. computer giant Intel Corporation. This alliance resulted in joint product development, joint marketing efforts and Intel's equity ownership in SMART. While the initial project that caused the investment to be made has long since been completed, the equity ownership in SMART remains. Other than the Intel equity investment and some small investments from family and friends, the company has relied on its retained earnings to fuel its growth. That early relationship with Intel was another of the key building blocks in SMART’s history.
  • 7. What is a Smartboard? : • What is a Smartboard? Is an interactive whiteboard developed by SMART Technologies? When introduced in 1991, it was the first interactive whiteboard to provide touch control of computer applications and annotation over standard Microsoft Windows applications
  • 8. 20+ Years of Innovation : • 20+ Years of Innovation 1986 Company co-founder forms idea for an interactive whiteboard Partners David Martin and Nancy Knowlton are on a long drive through Upstate New York when Dave first describes the product idea he’s been working on to Nancy. SMART Technologies is founded the following year. 1991 SMART introduces the world's first interactive whiteboard SMART sows the first seed for interactive whiteboards and continues to lead the product category. 1992 SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART. 1997 SMART CEO establishes the SMARTer Kids Foundation of Canada The foundation offered several hundred million in grants to qualifying public or private, accredited, not-for-profit education institutions over a nine-year period. 1998 SMART receives ISO 9001 certification SMART is one of few companies in the interactive whiteboard industry to achieve this recognized quality management standard. 2000 SMART launches Research Assistance Program The program supports research on technology that supports group collaboration and whole-class teaching and learning. 2000 SMART opens offices in Bonn, Tokyo and Washington, DC SMART continues to expand operations worldwide and localize support for distributors.
  • 9. 20+ Years of Innovation : • 20+ Years of Innovation 2002 Carnegie Mellon research says SMART Board interactive whiteboard is fastest, most accurate way to interact with projected information Interacting at a Distance: Measuring the Performance of Laser Pointers and Other Devices says the SMART Board interactive whiteboard beats conventional mouse, laser pointers and semantic snarfing, where the image is copied to a handheld device and the user interacts with the device's touch screen using a stylus. 2002 SMART and SMARTer Kids Foundation begin support of Intel Teach to the Future Program More than US$300,000 in classroom technology is donated annually to enhance learning environments. 2003 SMART Board interactive whiteboard wins Comenius Medal The award presentation marks the first time a hardware product wins the Comenius Medal. 2003 SMART invents breakthrough touch technology SMART introduces DViT (Digital Vision Touch) technology, a breakthrough technology that enhances the functionality 2004 SMART awarded Worlddidac Quality Charter SMART is the only interactive whiteboard manufacturer certified under charter. Judging criteria include pedagogic value, innovation, ease of use, design, quality, safety, multifunctionality, adaptability, degree of interactivity, eco-friendliness, aesthetics and performance/cost ratio. 2004 America's 25 largest school districts use SMART Board interactive whiteboards SMART products are installed in schools in every U.S. state, in each of the 25 largest school districts and in the majority of the top 500 school districts.
  • 10. 20+ Years of Innovation : • 20+ Years of Innovation 2004 SMART Technologies Inc. facilitates cutting-edge research at Georgia Tech The world's largest SMART Board interactive whiteboard is facilitating research into virtual rear projection (VRP), a breakthrough in front-projection technology, at the Georgia Institute of Technology. 2005 Lifetime Achievement Canada Export Award This prestigious national award acknowledges SMART for its significant contribution to Canada's economy and highlights excellence in global competitiveness. 2005 SMART launches database of K-12 lesson activities correlated to state standards SMART is first interactive whiteboard company to enable educators to browse content by curriculum standards. 2006 Notebook software wins prestigious Comenius EduMedia Signet award Notebook software wins this prestigious award for exemplary education media – the first time that a software product for interactive whiteboards has been recognized by the society. 2006 SMART named Canada’s 50 Best Managed Companies for eighth consecutive year First named one of Canada’s 50 Best Managed Companies in 1996, SMART achieved Platinum Club status in 2004. This latest award marks the eighth consecutive year the company has been awarded the 50 Best distinction. 2006 SMART launches new Sympodium products SMART introduces the Sympodium™ ID350 and ID370 interactive pen displays. 2006 SMART releases Notebook software version 9.5 Version 9.5 becomes the first cross-platform version of award-winning Notebook collaborative learning software, supporting Microsoft Windows, Mac OS and Linux. 2007 SMART launches Senteo student response system The system includes a handheld device for each student in a classroom and a central receiver that allows teachers to send information out to each device and receive information back from each student. The system increases one-to-one interaction by allowing teachers to survey and engage students and collect responses to personalize the learning environment.
  • 11. 20+ Years of Innovation : • 20+ Years of Innovation 2007 SMART introduces Notebook interactive viewer The new viewer enables sharing of Notebook files with anyone (even those without Notebook collaborative learning software), and can be used to present material on any brand of interactive whiteboard. 2007 SMART wins 2007–2010 Worlddidac Quality Charter Accreditations The Worlddidac Foundation is an independent, international trade association for the education market. This award certifies companies that demonstrate a strong understanding of educators’ needs. 2007 SMART co-founder wins outstanding achievement award from ERA Executive chairman and co-founder, David Martin, receives Outstanding Achievement Award at the British Education Suppliers Education Resource Awards for inventing the interactive whiteboard and “changing the nature of what happens in classrooms all over the world.”
  • 13. Innovators and Early Adopters : • Educators with a need to give lectures at a distance • Business Leaders • Presenters • Speakers • Group Meetings • Government Staff • Military
  • 14. Strategies used to Persuade Early Adopters • Presenting to the audience using the Smartboard Technology • Showing the benefits of using it in their environment • Allowing the presentation to be interactive • The presentation will not be boring and dull
  • 15. Laggards in Adopting Smartboards : • Anyone in the education, business, professional, and governmental industries that are not ready for advancements in technology
  • 16. Strategies used to Help Move the Laggards toward Adoption • Presenting to the audience using the Smartboard Technology • Showing the benefits of using it in their environment • Allowing the presentation to be interactive • The presentation will not be boring and dull
  • 17. 299 × 284 - Time What attributes would be best for helping Smartboards meet critical mass in the education arena? : • Interaction of the product amongst users • Benefits in the classroom and meeting rooms • Presentation more interactive and involved • Ability to record movements and replay • Ability to interact across time zones • Ease of use, not having to always set up the screen for presentation • Saves time
  • 18. Decentralized Approach : • A decentralized approach would work best for the use of Smartboards within the school system • This would allow someone with experience to train the educators on the benefits and uses of the Smarboard in the classroom, presentation purposes, and to deliver interactive learning
  • 19. Key Change Agents in Tucker Middle School : • All the content teachers will have a Smartboard • This technology has already met critical mass in society
  • 20. As expected, the majority of survey respondents use the Smart Board during English (45.10%), and Math (39.80%) classes. Of surprising results, however, was the mention of Smart Boards being utilized to teach other subjects, including: Fine Arts, General Studies, Business & M arketing, Physical Education, Special Education, and Computer Education, and Language Arts classes
  • 21. Of the participants that responded with a comment to question 7 (What other activities aside from presentations and interactive activities are you using the Smart Board for?), 14.29% mentioned that they utilize the Smart Board to gather and display Internet information and 13.49% stated that they use the technology to incorporate movies, films and music into their daily lessons.