This document discusses Snowflake's data governance capabilities including challenges around data silos, complexity of data management, and balancing security and governance with data utilization. It provides an overview of Snowflake's platform for ingesting and sharing data across various sources and consumers. Key governance capabilities in Snowflake like object tagging, classification, anonymization, access history and row/column level policies are described. The document also previews upcoming conditional masking policies and provides examples of implementing object tagging and access policies in Snowflake.