This document proposes transforming the company's Order Management platform and IT environment through implementing a service-oriented architecture (SOA) eBusiness platform. The goals are to improve agility, competitive advantage, operational efficiency, and ability to scale. It defines strategies and requirements, including aligning IT with business needs, evolving quickly for new opportunities, and improving returns on IT investments. Finally, it provides a conceptual architecture view and discusses deployment, non-functional concerns, technologies, and governance.