Socila media campaigns super bowl
- 1. Social media campaigns Super bowl
- 10. Famous Among friends Bud light focused more on social media this year, using Instagram stories, video ads on Facebook, Gifs, photos on Twitter around the theme of friendship.
- 11. "One of the best parts about leaning into friendships is the natural connection to social media," said Victoria Vaynberg, senior director of digital marketing at Bud Light’s parent company Anheuser- Busch, in an email, "Social media is where you share the moments we’re celebrating."
- 13. live commercial Snickers chose to stream a live commercial during the super bowl this time with “You ruin super bowl ad when you are hungry”.
- 14. 36 hours live streaming before the game
- 16. #Weaccept #Weaccept campaign was launched after their super bowl Ad and a week after the inauguration of Donald Trump
- 20. Other examples of social media campaigns
- 24. Create a successful social media campaign
- 25. 01 02 03 04 Know your KPIs and focus all of your efforts around them Make sure content echoes your brand's voice and values Engage with your campaign’s participants Take advantage of what’s happening and create original and engaging content Key points to create a successful social media campaign
- 26. Thank you