Oracle Database Appliance is a powerful machine, yet its name hides its versatility. Certainly, it provides a great place to run Oracle databases but given that it runs virtualization, it also offers much more for the Oracle-centric platform builder. This session presents 10 different real-world customer implementations from various database configurations, to middleware infrastructures such as Oracle WebLogic and Oracle SOA Suite, through to application deployments like Oracle’s E-Business Suite. For each example in this session the approach chosen is discussed—as well as lessons learned—to provide the audience with a clear path for moving forward with Oracle Database Appliance.