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7/3/2012
  The Who, What, Why, When &




                               The Who, What, Why, When &
                                    How of Cloud Computing
  How of Cloud Computing
  Nari Kannan



                                         1


Nari Kannan
Agenda
 • Definition of Cloud Computing
 • The Who?
    • Evolution of Cloud Computing
    • Who’s Using Cloud Computing and For What?




                                                          7/3/2012
 • The What?
    • Cloud Computing Models and Tools Available




                                                   The Who, What, Why, When &
                                                        How of Cloud Computing
    • Enterprise to Cloud Architecture
 • The Why?
    • Cloud Computing Drivers
    • Objections and Concerns
 • The When? – Some Cloud Adoption Use Cases
 • The How?
    • Simplified Cloud Migration Flowchart                   2

 • Conclusions
Nari Kannan
Nari Kannan
                                                           Definition of Cloud Computing




                  The Who, What, Why, When &
                                                7/3/2012
              3




                       How of Cloud Computing
Definition of Cloud Computing
 • Best Definition I have seen so far: Cloud Computing is a style
   of computing where computing resources (Computes,
   Storage, Network, Computing Platforms , Applications) are




                                                                             7/3/2012
   easy to obtain, cheap and just work!
 • Characteristics:




                                                                      The Who, What, Why, When &
                                                                           How of Cloud Computing
    •   Scalable & Reliable             Software As A Service
    •   Elastic                         (SaaS)

    •   Ubiquitous Access               Platform As A Service
                                        (PaaS)
    •   Complete Virtualization
    •   Relative Consistency            Infrastructure As A Service
                                        (IaaS)
    •   Commodity Hardware & Software
    •   Measured Service
    •   Multi-Tenant                                                            4

    •   Multiple Applications
Nari Kannan
Definition of Cloud Computing
                     Private Cloud




                                                                     7/3/2012
                                               Public Cloud




                                                              The Who, What, Why, When &
                                                                   How of Cloud Computing
      Hybrid Cloud
                                                                        5


Nari Kannan           Vertical or Community Cloud
The Who? – Evolution of Cloud
Computing
 Earliest Known Hypervisor – 1965 – IBM 360/85 – One Half acted as IBM
 360/85, Other Half - IBM 7085 (Wikipedia)




                                                                                7/3/2012
                                                                         The Who, What, Why, When &
                                                                              How of Cloud Computing
                                   Estimates of Google                             6
                                   Servers – 1.7 M+ in 12
                                   Data Centers – Jan 2012
Nari Kannan
The Who?
 • Perfect Storm of Many Developments over a Decade!
    • Drive for Scale – Web and Social Media Growing Faster than




                                                                                  7/3/2012
      Processing Capabilities!
    • Drive for Simplicity – Large Batch Jobs and Simplified Querying! –
      No need for extra baggage in OS, Storage – Stripped Down




                                                                           The Who, What, Why, When &
                                                                                How of Cloud Computing
      Technology! – Hadoop/MapReduce, Google File System,
      MongoDB, CouchDB, Cassandra and Riak Distributed Databases
    • Drive for Commodity, Cheap Hardware – Tens of Thousands of
      Inexpensive Servers Needed!
    • Inexpensive Multi-Core Processors – Good for Distributed
      Parallel Processing
    • Dropping prices and Increasing Storage Capacities
    • Faster Networks                                                                7


Nari Kannan
Nari Kannan
                                                           The Who?




                  The Who, What, Why, When &
                                                7/3/2012
              8




                       How of Cloud Computing
The Who? – Who’s Using Cloud
Computing and for what?
                 IBM Survey of 110




                                                   7/3/2012
                 Companies using Cloud
                 Computing – October 2010




                                            The Who, What, Why, When &
                                                 How of Cloud Computing
                                                      9


Nari Kannan
The Who? – Who’s Using Cloud
   Computing and for what?




                                         7/3/2012
                                  The Who, What, Why, When &
                                       How of Cloud Computing
Source:
Ahead in The
Cloud – CSC
Cloud Index                            10
Dec 2011

  Nari Kannan
The What? – Cloud Computing
Models & Tools Available




                                     7/3/2012
                              The Who, What, Why, When &
                                   How of Cloud Computing
                                   11


Nari Kannan
The What? – Cloud Computing
Models & Tools Available
Cloud Services                      Cloud Provisioning & Orchestration
• Amazon Web Services               • EnStratus
• Rackspace                         • OpsCode




                                                                                7/3/2012
• Joyent                            • RightScale
• OpsSource                         • HP Hybrid Delivery
• GoGrid                            • CA Automation Suite for Clouds




                                                                         The Who, What, Why, When &
                                                                              How of Cloud Computing
• Microsoft Azure Web Services      • EMC Iconix
• Terremark                         • BMC Cloud LifeCycle Management
• Savvis                            • Eucalyptus (Open Source)
• Fujitsu Cloud Services
                                       Cloud PaaS
                                       • VCE – VMWare, Cisco, EMC
 Virtualization Software               • Kinvey
 • VMWare
 • Microsoft Hyper-V             Cloud Monitoring
 • Citrix XEN Server             • Hyperic                                    12
 • XEN Server (Open Source)      • CloudKick
                                 •OpNet
Nari Kannan                      •Heroix
The What? – Enterprise to
   Cloud Architecture
         Business Process Management Layer




                                                                           7/3/2012
         Integration Layer – Service Oriented Architecture –
         External Enterprise Services




                                                                    The Who, What, Why, When &
                                                                         How of Cloud Computing
         Enterprise Applications Layer – In-House Applications,
         SaaS Applications, Social Media
         Cloud Layer – Orchestration, Provisioning, Auto-Scaling,
New!     Monitoring, Performance
         Hardware Layer – Computes, Storage, Network – Private,
         Public, Hybrid

                                                                         13


  Nari Kannan
The What? – Enterprise to
Cloud Architecture
 • Application Cloud Vs Infrastructure
   Cloud




                                                                       7/3/2012
    • Separate Applications from Infrastructure




                                                                The Who, What, Why, When &
                                                                     How of Cloud Computing
    • Consider Move to Application Cloud Separately
      from Infrastructure Cloud
        • An In-House Application could be moved to a SaaS
          Model
        • Infrastructure could be moved to Private, Public or
          Hybrid
                                                                     14


Nari Kannan
The Why? - Cloud Computing
Drivers
 • Better Asset Utilization (Infrastructure)
 • Better Asset Utilization (People and Skills)




                                                                         7/3/2012
 • Projects that Require Massive Scaling or Distributed Storage
   and Processing - Hadoop/MapReduce/Cassandra/Riak




                                                                  The Who, What, Why, When &
                                                                       How of Cloud Computing
 • Reduced /Optimized IT Cost – No need to buy additional
   hardware/software for one-time large scale projects
 • Conversion of Fixed Costs to Incremental Costs – Step-wise
   Fixed Costs to Smooth Variable Costs
 • IT Scaling Backlog Reduction (VMs on Hybrid Clouds – Even
   Business Groups Self-Service Possible)
 • Ideal model for New Startups or Intrapraneurial Ventures –
   Failure does not leave you with unused hardware and                 15
   software
Nari Kannan
The Why? – Objections &
Concerns
 • Security
    • Private Clouds – Can be as secure as before private clouds




                                                                                  7/3/2012
    • Public Clouds – Providers have higher level of expertise and
      protection but need evaluation
    • Full Segregation on Public Clouds using Virtual Private Clouds




                                                                           The Who, What, Why, When &
                                                                                How of Cloud Computing
 • Vendor Lockin
 • Losing Control
    • Valid concern considering loss of visibility of where computes and
      storage are on public clouds at any time
    • Concerns about Data Leakage on Public Clouds also valid concern
 • Cost – Holistic calculations needed taking into effort people,
   hardware, software, time , effort                                            16
 • Change and Disruption
Nari Kannan
The When? – Some Cloud
Adoption Use Cases
 • Need a Hosted CRM Capability To Support our Expanded
   Sales and Marketing Efforts




                                                                                    7/3/2012
    • Solution - Application Cloud – SalesForce.com
 • Need a Hosted Application Platform to Build New Custom
   Business Application




                                                                             The Who, What, Why, When &
                                                                                  How of Cloud Computing
    • Solution – Application Cloud – Custom App, Infrastructure –
      Public or Hybrid Cloud
 • Problems Scaling a Custom-Built Application for Global Use
   by the Business
    • Solution – Virtualization at the hardware layer, possibly scaling to
      Hybrid Cloud
 • Need Better Utilization of Data Center Resources                               17
    • Solution – Server Virtualization and Consolidation
Nari Kannan
Nari Kannan
                                                            The How? – Cloud Migration




                   The Who, What, Why, When &
                                                 7/3/2012
              18




                        How of Cloud Computing
The How? – Simplified Cloud
Migration Flowchart
  Understand the Business     Cloud Strategy and
                              Roadmap




                                                              7/3/2012
  Understand Cloud Drivers
                              Cloud Modeling and
                              Architecture




                                                       The Who, What, Why, When &
                                                            How of Cloud Computing
  Perform BPM, SOA,
  Enterprise Applications     Cloud Implementation
  Inventory                   Planning

  Perform Infrastructure      Cloud Implementation
  Inventory Mapped to the
  previous step – Computes,
  Storage, Network            Cloud and Application
                              Performance Monitoring
  Cloud POC/Pilot Project –   and Fine-Tuning
                                                            19
  Go/No Go Decision

Nari Kannan
The How? – Best Pilot
Candidates for Cloud Migration
 • Application Development and Test Virtual Machines
 • Training Applications




                                                                                 7/3/2012
 • Mission Support Applications
    • Email, Collaboration Tools like Intranets




                                                                          The Who, What, Why, When &
                                                                               How of Cloud Computing
    • New Mobile applications that require rapid scaling, especially
      Consumer-facing
 • Phased Migration Strategy
    • Show ROI and Improved Server Utilization with Virtualization,
      Create and Prove a Private Cloud
    • Migrate to Hybrid Cloud for new projects and applications such as
      above
    • Plan for public cloud implementations for the                            20
      longer term
Nari Kannan
Conclusions
 • Commodity hardware enables virtualization and scaling up or
   down internally or in the public cloud- adjust resources
   available dynamically to demand




                                                                          7/3/2012
 • Cloud computing ideal for projects requiring massive




                                                                   The Who, What, Why, When &
                                                                        How of Cloud Computing
   distributing computing, storage and network resources,
   especially for unstructured data

 • Drivers for cloud adoption may vary from one organization to
   the next but multiple options available in SaaS, PaaS or IaaS
   for addressing them

 • Cloud migration will be successful with diligent matching of         21
   drivers to solutions
Nari Kannan
Nari Kannan
                                                            Conclusions




                   The Who, What, Why, When &
                                                 7/3/2012
              22




                        How of Cloud Computing

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The who, what, why, when & how of cloud computing

  • 1. 7/3/2012 The Who, What, Why, When & The Who, What, Why, When & How of Cloud Computing How of Cloud Computing Nari Kannan 1 Nari Kannan
  • 2. Agenda • Definition of Cloud Computing • The Who? • Evolution of Cloud Computing • Who’s Using Cloud Computing and For What? 7/3/2012 • The What? • Cloud Computing Models and Tools Available The Who, What, Why, When & How of Cloud Computing • Enterprise to Cloud Architecture • The Why? • Cloud Computing Drivers • Objections and Concerns • The When? – Some Cloud Adoption Use Cases • The How? • Simplified Cloud Migration Flowchart 2 • Conclusions Nari Kannan
  • 3. Nari Kannan Definition of Cloud Computing The Who, What, Why, When & 7/3/2012 3 How of Cloud Computing
  • 4. Definition of Cloud Computing • Best Definition I have seen so far: Cloud Computing is a style of computing where computing resources (Computes, Storage, Network, Computing Platforms , Applications) are 7/3/2012 easy to obtain, cheap and just work! • Characteristics: The Who, What, Why, When & How of Cloud Computing • Scalable & Reliable Software As A Service • Elastic (SaaS) • Ubiquitous Access Platform As A Service (PaaS) • Complete Virtualization • Relative Consistency Infrastructure As A Service (IaaS) • Commodity Hardware & Software • Measured Service • Multi-Tenant 4 • Multiple Applications Nari Kannan
  • 5. Definition of Cloud Computing Private Cloud 7/3/2012 Public Cloud The Who, What, Why, When & How of Cloud Computing Hybrid Cloud 5 Nari Kannan Vertical or Community Cloud
  • 6. The Who? – Evolution of Cloud Computing Earliest Known Hypervisor – 1965 – IBM 360/85 – One Half acted as IBM 360/85, Other Half - IBM 7085 (Wikipedia) 7/3/2012 The Who, What, Why, When & How of Cloud Computing Estimates of Google 6 Servers – 1.7 M+ in 12 Data Centers – Jan 2012 Nari Kannan
  • 7. The Who? • Perfect Storm of Many Developments over a Decade! • Drive for Scale – Web and Social Media Growing Faster than 7/3/2012 Processing Capabilities! • Drive for Simplicity – Large Batch Jobs and Simplified Querying! – No need for extra baggage in OS, Storage – Stripped Down The Who, What, Why, When & How of Cloud Computing Technology! – Hadoop/MapReduce, Google File System, MongoDB, CouchDB, Cassandra and Riak Distributed Databases • Drive for Commodity, Cheap Hardware – Tens of Thousands of Inexpensive Servers Needed! • Inexpensive Multi-Core Processors – Good for Distributed Parallel Processing • Dropping prices and Increasing Storage Capacities • Faster Networks 7 Nari Kannan
  • 8. Nari Kannan The Who? The Who, What, Why, When & 7/3/2012 8 How of Cloud Computing
  • 9. The Who? – Who’s Using Cloud Computing and for what? IBM Survey of 110 7/3/2012 Companies using Cloud Computing – October 2010 The Who, What, Why, When & How of Cloud Computing 9 Nari Kannan
  • 10. The Who? – Who’s Using Cloud Computing and for what? 7/3/2012 The Who, What, Why, When & How of Cloud Computing Source: Ahead in The Cloud – CSC Cloud Index 10 Dec 2011 Nari Kannan
  • 11. The What? – Cloud Computing Models & Tools Available 7/3/2012 The Who, What, Why, When & How of Cloud Computing 11 Nari Kannan
  • 12. The What? – Cloud Computing Models & Tools Available Cloud Services Cloud Provisioning & Orchestration • Amazon Web Services • EnStratus • Rackspace • OpsCode 7/3/2012 • Joyent • RightScale • OpsSource • HP Hybrid Delivery • GoGrid • CA Automation Suite for Clouds The Who, What, Why, When & How of Cloud Computing • Microsoft Azure Web Services • EMC Iconix • Terremark • BMC Cloud LifeCycle Management • Savvis • Eucalyptus (Open Source) • Fujitsu Cloud Services Cloud PaaS • VCE – VMWare, Cisco, EMC Virtualization Software • Kinvey • VMWare • Microsoft Hyper-V Cloud Monitoring • Citrix XEN Server • Hyperic 12 • XEN Server (Open Source) • CloudKick •OpNet Nari Kannan •Heroix
  • 13. The What? – Enterprise to Cloud Architecture Business Process Management Layer 7/3/2012 Integration Layer – Service Oriented Architecture – External Enterprise Services The Who, What, Why, When & How of Cloud Computing Enterprise Applications Layer – In-House Applications, SaaS Applications, Social Media Cloud Layer – Orchestration, Provisioning, Auto-Scaling, New! Monitoring, Performance Hardware Layer – Computes, Storage, Network – Private, Public, Hybrid 13 Nari Kannan
  • 14. The What? – Enterprise to Cloud Architecture • Application Cloud Vs Infrastructure Cloud 7/3/2012 • Separate Applications from Infrastructure The Who, What, Why, When & How of Cloud Computing • Consider Move to Application Cloud Separately from Infrastructure Cloud • An In-House Application could be moved to a SaaS Model • Infrastructure could be moved to Private, Public or Hybrid 14 Nari Kannan
  • 15. The Why? - Cloud Computing Drivers • Better Asset Utilization (Infrastructure) • Better Asset Utilization (People and Skills) 7/3/2012 • Projects that Require Massive Scaling or Distributed Storage and Processing - Hadoop/MapReduce/Cassandra/Riak The Who, What, Why, When & How of Cloud Computing • Reduced /Optimized IT Cost – No need to buy additional hardware/software for one-time large scale projects • Conversion of Fixed Costs to Incremental Costs – Step-wise Fixed Costs to Smooth Variable Costs • IT Scaling Backlog Reduction (VMs on Hybrid Clouds – Even Business Groups Self-Service Possible) • Ideal model for New Startups or Intrapraneurial Ventures – Failure does not leave you with unused hardware and 15 software Nari Kannan
  • 16. The Why? – Objections & Concerns • Security • Private Clouds – Can be as secure as before private clouds 7/3/2012 • Public Clouds – Providers have higher level of expertise and protection but need evaluation • Full Segregation on Public Clouds using Virtual Private Clouds The Who, What, Why, When & How of Cloud Computing • Vendor Lockin • Losing Control • Valid concern considering loss of visibility of where computes and storage are on public clouds at any time • Concerns about Data Leakage on Public Clouds also valid concern • Cost – Holistic calculations needed taking into effort people, hardware, software, time , effort 16 • Change and Disruption Nari Kannan
  • 17. The When? – Some Cloud Adoption Use Cases • Need a Hosted CRM Capability To Support our Expanded Sales and Marketing Efforts 7/3/2012 • Solution - Application Cloud – SalesForce.com • Need a Hosted Application Platform to Build New Custom Business Application The Who, What, Why, When & How of Cloud Computing • Solution – Application Cloud – Custom App, Infrastructure – Public or Hybrid Cloud • Problems Scaling a Custom-Built Application for Global Use by the Business • Solution – Virtualization at the hardware layer, possibly scaling to Hybrid Cloud • Need Better Utilization of Data Center Resources 17 • Solution – Server Virtualization and Consolidation Nari Kannan
  • 18. Nari Kannan The How? – Cloud Migration The Who, What, Why, When & 7/3/2012 18 How of Cloud Computing
  • 19. The How? – Simplified Cloud Migration Flowchart Understand the Business Cloud Strategy and Roadmap 7/3/2012 Understand Cloud Drivers Cloud Modeling and Architecture The Who, What, Why, When & How of Cloud Computing Perform BPM, SOA, Enterprise Applications Cloud Implementation Inventory Planning Perform Infrastructure Cloud Implementation Inventory Mapped to the previous step – Computes, Storage, Network Cloud and Application Performance Monitoring Cloud POC/Pilot Project – and Fine-Tuning 19 Go/No Go Decision Nari Kannan
  • 20. The How? – Best Pilot Candidates for Cloud Migration • Application Development and Test Virtual Machines • Training Applications 7/3/2012 • Mission Support Applications • Email, Collaboration Tools like Intranets The Who, What, Why, When & How of Cloud Computing • New Mobile applications that require rapid scaling, especially Consumer-facing • Phased Migration Strategy • Show ROI and Improved Server Utilization with Virtualization, Create and Prove a Private Cloud • Migrate to Hybrid Cloud for new projects and applications such as above • Plan for public cloud implementations for the 20 longer term Nari Kannan
  • 21. Conclusions • Commodity hardware enables virtualization and scaling up or down internally or in the public cloud- adjust resources available dynamically to demand 7/3/2012 • Cloud computing ideal for projects requiring massive The Who, What, Why, When & How of Cloud Computing distributing computing, storage and network resources, especially for unstructured data • Drivers for cloud adoption may vary from one organization to the next but multiple options available in SaaS, PaaS or IaaS for addressing them • Cloud migration will be successful with diligent matching of 21 drivers to solutions Nari Kannan
  • 22. Nari Kannan Conclusions The Who, What, Why, When & 7/3/2012 22 How of Cloud Computing