The backup strategy of every company, running SQL Server is the main reason of making the DBA happy (and able to get his beauty sleep). It the era of enormous data inputs, it is not only important to backup your data, but to back it up fast and to know you can restore it. In this session we will talk about backup strategies, tips and tricks on optimizing the SQL Server backups (both on disk and with 3-rd party software) and last but not least - how to be sure that you can recover and do it in time