To dos & not to dos that move business forward
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The document outlines essential to-dos and not-to-dos for entrepreneurs, emphasizing the importance of refining branding, trusting instincts, setting clear goals, and leveraging available resources. It encourages embracing mistakes, avoiding comparison with others, maintaining focus, and prioritizing personal time. Additionally, it provides a list of local resources and online tools to support business growth.
To dos & not to dos that move business forward
- 1. FastTrac© Forward Kansas Women’s Business Center April 17, 2012 To Dos and Not To Dos That Move Business Forward
- 2. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Embracing Mistakes
- 3. To Dos & Not To Dos That Move Business Forward Embracing Mistakes – To Dos • Tweak and refine image and branding for at FastTrac© Forward least a year • Test market place response by conducting lots of reality research • Trust your gut • Remember everyone has an opinion, so filter with your strategic sieve • Use your mission and core values as a benchmark for yes and no • NO is a good thing • Remember you are an expert with value
- 4. Embracing Mistakes – Not To Dos To Dos & Not To Dos That Move Business Forward FastTrac© Forward • Go in with your eyes closed • Forget WIFM • Lose your passion • Stop seeking solutions and resources • Compare yourself to “Susie Seems So Successful” • Be afraid of change • Dismiss the customer
- 5. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Do It. See It.
- 6. Do It. See It. Then You Will Believe It To Dos & Not To Dos That Move Business Forward FastTrac© Forward • URL, website, social media and digital footprint • Practice: “I am founder, owner, genius behind, creator of….” • Network • Cultivate Circles of Influence • Complete TST Business Basics Worksheet •
- 7. Do It. See It. - To Dos To Dos & Not To Dos That Move Business Forward FastTrac© Forward • Define success • Follow up • Benchmark • Accountability • Track • Flexibility to stay the course or detour • Celebrate
- 8. Do It, See It. - Not To Dos To Dos & Not To Dos That Move Business Forward FastTrac© Forward • Get derailed by shiny object syndrome • Lose focus listening to everyone’s opinion • Forget you and your sieve • Fall subject to: FEAR - False Evidence Appearing Real
- 9. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Entrepreneur Realities
- 10. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Entrepreneur Truths 1. Solopreneur doesn’t have to be solo 2. Home office doesn’t have to always be at home 3. Money is always a concern 4. “No” is one more step toward “Yes” 5. Hours are 24/7 6. Understand how to strike when the iron is hot 7. A plan is worthless without the follow up plan 8. It takes three to five years to turn a profit
- 11. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Entrepreneur Realities – To Dos • Set weekly, quarterly, yearly goals • Find an infrastructure that works for you • Invest in free – then upsell • Take advantage of Kansas City’s rich resources • Set limits and boundaries (ie: repeated prospect coffee appointments) • Include and balance client/customer, business development, pipeline, present and future in weekly activity • Research
- 12. To Dos & Not To Dos That Move Business Forward Entrepreneur Realities – Not To Dos • Neglect the 90-day pipeline particularly when FastTrac© Forward success is at your door • Forget “you” time • Underestimate your value and the value of your product/service • Misunderstand the value of free, nor the cost of free • Forget or shy away from “the ask” • Lose sight of your personal mission, your passion, your commitment to your dream
- 13. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Resources
- 14. To Dos & Not To Dos That Move Business Forward Kansas City Small Business Resources Women’s Business Center FastTrac© Forward Aspire KC KC Source Link Smart Connect KC Non Profit Connect ACA (American Club Association) Chambers of Commerce ECJC Johnson County Laura Wynn Linking Community College Professionals -- KSBDC Constant Contact (Paige Cahill) -- Entrepreneurship Program Thinking Bigger Events & StartKC Calendar eWomen Network Kauffman Foundation
- 15. FastTrac© Forward To Dos & Not To Dos That Move Business Forward Online Resources LinkedIn Groups Google Alerts hubspot.com chrisbrogan.com hbr.org Inc.com grammar-monster.com
- 16. Thank You FastTrac© Forward Kansas Women’s Business Center Terri S Turner April 17, 2012 [email protected] 913.406.8636 Website: terristurner.com Facebook: facebook.com/tstbusinessstrategies LinkedIn: linkedin.com/in/terristurner