Laravel is highlighted as an optimal platform for creating efficient APIs due to its elegant syntax, extensive documentation, and strong community support, making it accessible for both beginners and experienced developers. It offers robust built-in features like authentication through Laravel Sanctum and Passport, and essentials such as versioning, data validation, and pagination, which streamline the development process. By leveraging these tools, developers can create scalable, secure, and high-performing RESTful APIs that align with modern web demands.