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UX
Usability Heuristics
explained
UX
Usability Heuristics
1. Visibility of system status
“I know what is going on”
Ex. Progress bars, breadcrumbs, confirmation messages
UX
Usability Heuristics
2. Match between your site and the real world
“I know what you are talking about”
Ex. Speaking the user’s language and clear information
UX
Usability Heuristics
3. User control and freedom
“Opps let me out of here”
Ex. Go back, Undo, Remove from Cart, Close Window
UX
Usability Heuristics
4. Consistency and standards
“Follows platform conventions, seems familiar, makes sense”
Ex. Means that users do not spend their time learning how to use your
website but to focus in finding what they were looking for.
UX
Usability Heuristics
5. Error prevention
“Glad I didn't do that!”
Ex. Mandatory, in-field form validation, clear instructions during checkout,
“Are you sure?” messages, clear labels (i.e. “Checkout”)
UX
Usability Heuristics
6. Recognition rather than recall
“I know what I need to do here”
Ex. Relevant information is on the same page, so that a user does not
have to flick between pages or windows to find out what they wanted.
UX
Usability Heuristics
7. Flexibility and efficiency of use
“Allow me to do more or less”
Ex. Provide returning users with short cuts like, quick-links, saved
searches, items you recently looked at, save for later, related content
UX
Usability Heuristics
8. Aesthetic and minimalist design
“Looks good, works beautifully”
Ex. Reducing clutter, clear purpose, functionalities and call to actions.
Design should not obstruct the function or distract.
UX
Usability Heuristics
9. Help users recognise and recover from errors
“I know what went wrong, I can fix it”
Ex. Useful error messages (“Your password is incorrect, please ensure your CAPS LOCK key
is off”), Form validation highlighting the error field, related links (“Did you mean…)
UX
Usability Heuristics
10. Help and documentation
“Okay, I need help””
Ex. FAQs, “?” icons, advanced search, clear labels on form fields and sections, pop-up
help, online / live chat
UX
Inspired by
http://www.whatwasithinking.co.uk/2009/02/27/explaining-usability-heuristics-a-quick-guide/
http://www.slideshare.net/crafted/10-usability-heuristics-explained
UX
Resources
Psychological Usability Heuristics
https://uxmag.com/articles/psychological-usability-heuristics
Website Usability Checklist
https://keepwomen.com/static_pages/checklist_tool

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Usabilty Heuristics explained