Walgreens at a glance
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Walgreens, founded in 1901, has evolved into a digital leader by leveraging APIs and developing a platform called Quickprints for photo printing from mobile devices. The company's strategy focuses on enhancing customer experience through convenience, loyalty, and integrated services across digital channels. As a result, Walgreens has significantly increased customer engagement and mobile interactions, improving business practices and expanding its digital ecosystem.
Walgreens at a glance
- 1. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential Walgreens is a leading drug store chain specializing in filling prescriptions, health and wellness products, health information, and photo services. Founded in 1901, the company is a prime example of a traditional business that has used APIs and API management to transform itself into a digital leader. Image: Walgreens ©2017 Apigee Corp. All Rights Reserved.
- 2. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential The 2012 challenge As more pictures were taken with smartphones, fewer people came to Walgreens stores to print them. Walgreens responded with QuickPrints—an API and digital platform that enables app developers to allow their users to print photos from mobile devices to more than 8,200 Walgreens locations. The omnichannel challenge Walgreens moved quickly to build on the QuickPrints success and expand its digital footprint to other services. With a raft of new APIs, it is building an omnichannel experience to meet customer expectations of connectivity and convenience. ©2017 Apigee Corp. All Rights Reserved. Image: Google Play
- 3. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential “It was a strategy, created at the board level, to make sure that we were doubling down and making digital investments that were paying off. Abhi Dhar, former chief digital officer, Walgreens With a focus on three core customer strategies (convenience, loyalty, and extraordinary customer and patient care*), Walgreens uses Apigee to: ❏ connect digital experiences directly to stores ❏ extend its assets into innovative ecosystems and increase the value of its stores ❏ improve the developer experience ” *Source: http://news.walgreens.com/fact-sheets/about-walgreens/ ©2017 Apigee Corp. All Rights Reserved.
- 4. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential How APIs have transformed More spent by customers who shop store + mobile + online versus those who shop store-only Percentage of 2.0 million digital visits per day from apps Number of prescriptions per second filled from a mobile device Number of patients who access prescriptions from third-party apps Number of partners building on these APIs >1 Rx/sec 41% 6x 40M 100+ ©2017 Apigee Corp. All Rights Reserved.
- 5. Proprietary + Confidential apigee.com/about/resources ©2017 Apigee Corp. All Rights Reserved.