Page
2
Walking the Walk: Engage Volunteers in
your Volunteer Engagement Program
Jennifer Bennett, CVA, Senior Manager, Education & Training
To hear the presentation
by phone call:
(415) 655-0061
Access Code: 127-334-953
Jennifer Bennett @JenBennettCVA
CVA, Senior Manager, Education & Training
Matt Wallace @ItsMattWallace
Senior Associate, Nonprofit Relations
Follow this webinar on Twitter to
join the conversation!
Hash tag: #VMlearn
Agenda
• How can you engage volunteers in your program?
• Keys program components and ideas for delegating
• Creating a communication plan
• Finding and building the right team
• Strategies for successful engagement
• Questions
What could volunteers do?
•What does your volunteer program look like now?
• Hamster wheel - same tasks again and again
• Not enough time to think strategically - seasonal or
annual events “sneak” up on you
• Volunteers work in a handful of positions
What could it look like if you delegated and engaged
volunteers to make your strategic plan a reality?
How can Volunteers Help?
What activities do you do now that could be
delegated?
• Recruitment plan and communications
• Annual recruitment plan
• Interviews with current volunteers - messaging
• Create flyers
• Attend volunteer fairs or speak at recruitment events
How Could Volunteers Help?
• Program foundations or core components
• Write their own position descriptions
• Work with a group or committee to determine
policies and procedures
• Share new structure with other volunteers - Town
Hall
• Help other volunteers understand the new structure
and help enforce policies
How Could Volunteers Help?
•Interviews and Screening - create Placement
Counselors or Talent Scouts
• Review applications
• Conduct initial interviews
• Shift or team leaders screen/place new members
• Investigate and outline new opportunities for
volunteer engagement - skills or project based, virtual
How Could Volunteers Help?
•Retention and Recognition activities
• Shift/Team leaders build relationships
• Conduct ongoing interviews - 3 months, etc.
• Survey or interview current volunteers about their roles
or what they would like to do
• Create social media communication plans - thank you,
impact messages, videos
• Coordinate ongoing education, social or recognition
events
Start Spreading the News
• Create a communications plan
• Become an advocate for your new engagement
program
• Who in your community would want to
support/participate?
• Existing volunteers, Paid/Leadership staff,
Community members, donors, clients
•How can you reach them? What do they want to
know?
• Internal, external, social media, newsletters
Create the Right Team
Find the volunteers with the passion and the
skills
• Be selective
• Not everyone will be the right fit. Start with the great
volunteers you know you can work with.
• Look for the skills/experience you need
• HR consultants, hiring professionals, organizational
structure specialists.
• Screen them as if you were going to hire them!
• Be clear about your vision
• If you don’t know where you’re going - no else will
Create the Right Team
• Let go, but don’t check out
• Build in evaluation and check in points to ensure you’re
supporting your team
• Be honest about what’s working and what’s not
• Feel comfortable having those conversations. Learn to
say and hear no.
Things to Think About
• You don’t have to change everything right now
• Start small
• Start with the steps that feel easier
• Invite volunteers to take on leadership roles
• Look to the volunteers that are already in those roles,
or have naturally taken on more responsibility
• Invite your superstar volunteers to take the lead
• Share your impact and successes with the
organization
•Manager, leadership, co-workers and, of course, the
volunteers!
13
Resources
Learning Center
Find upcoming webinar dates, how-to videos and more
http://learn.volunteermatch.org
VolunteerMatch Community
Ask and answer questions after the webinar – use keywords Evolving your Program, Volunteer Management
http://community.volunteermatch.org/volunteer
Related Webinar Topics:
•Engaging Pro Bono and Skilled Volunteers
•Managing Difficult Volunteer Transitions
•Where do I go from here? Evolving your Volunteer Program for More
Involvement
14
Thanks for attending!
Join us online:
Like us on Facebook:
www.Facebook.com/VolunteerMatch
Follow us on Twitter: @VolunteerMatch
Visit Engaging Volunteers, our nonprofit blog:
blogs.volunteermatch.org/engagingvolunteers/
For any questions contact:
Jennifer Bennett
(415) 321-3639
@JenBennettCVA
jbennett@volunteermatch.org

Walking the Walk: Engage Volunteers in your Volunteer Engagement Program

  • 1.
  • 2.
    2 Walking the Walk:Engage Volunteers in your Volunteer Engagement Program Jennifer Bennett, CVA, Senior Manager, Education & Training To hear the presentation by phone call: (415) 655-0061 Access Code: 127-334-953 Jennifer Bennett @JenBennettCVA CVA, Senior Manager, Education & Training Matt Wallace @ItsMattWallace Senior Associate, Nonprofit Relations Follow this webinar on Twitter to join the conversation! Hash tag: #VMlearn
  • 3.
    Agenda • How canyou engage volunteers in your program? • Keys program components and ideas for delegating • Creating a communication plan • Finding and building the right team • Strategies for successful engagement • Questions
  • 4.
    What could volunteersdo? •What does your volunteer program look like now? • Hamster wheel - same tasks again and again • Not enough time to think strategically - seasonal or annual events “sneak” up on you • Volunteers work in a handful of positions What could it look like if you delegated and engaged volunteers to make your strategic plan a reality?
  • 5.
    How can VolunteersHelp? What activities do you do now that could be delegated? • Recruitment plan and communications • Annual recruitment plan • Interviews with current volunteers - messaging • Create flyers • Attend volunteer fairs or speak at recruitment events
  • 6.
    How Could VolunteersHelp? • Program foundations or core components • Write their own position descriptions • Work with a group or committee to determine policies and procedures • Share new structure with other volunteers - Town Hall • Help other volunteers understand the new structure and help enforce policies
  • 7.
    How Could VolunteersHelp? •Interviews and Screening - create Placement Counselors or Talent Scouts • Review applications • Conduct initial interviews • Shift or team leaders screen/place new members • Investigate and outline new opportunities for volunteer engagement - skills or project based, virtual
  • 8.
    How Could VolunteersHelp? •Retention and Recognition activities • Shift/Team leaders build relationships • Conduct ongoing interviews - 3 months, etc. • Survey or interview current volunteers about their roles or what they would like to do • Create social media communication plans - thank you, impact messages, videos • Coordinate ongoing education, social or recognition events
  • 9.
    Start Spreading theNews • Create a communications plan • Become an advocate for your new engagement program • Who in your community would want to support/participate? • Existing volunteers, Paid/Leadership staff, Community members, donors, clients •How can you reach them? What do they want to know? • Internal, external, social media, newsletters
  • 10.
    Create the RightTeam Find the volunteers with the passion and the skills • Be selective • Not everyone will be the right fit. Start with the great volunteers you know you can work with. • Look for the skills/experience you need • HR consultants, hiring professionals, organizational structure specialists. • Screen them as if you were going to hire them! • Be clear about your vision • If you don’t know where you’re going - no else will
  • 11.
    Create the RightTeam • Let go, but don’t check out • Build in evaluation and check in points to ensure you’re supporting your team • Be honest about what’s working and what’s not • Feel comfortable having those conversations. Learn to say and hear no.
  • 12.
    Things to ThinkAbout • You don’t have to change everything right now • Start small • Start with the steps that feel easier • Invite volunteers to take on leadership roles • Look to the volunteers that are already in those roles, or have naturally taken on more responsibility • Invite your superstar volunteers to take the lead • Share your impact and successes with the organization •Manager, leadership, co-workers and, of course, the volunteers!
  • 13.
    13 Resources Learning Center Find upcomingwebinar dates, how-to videos and more http://learn.volunteermatch.org VolunteerMatch Community Ask and answer questions after the webinar – use keywords Evolving your Program, Volunteer Management http://community.volunteermatch.org/volunteer Related Webinar Topics: •Engaging Pro Bono and Skilled Volunteers •Managing Difficult Volunteer Transitions •Where do I go from here? Evolving your Volunteer Program for More Involvement
  • 14.
    14 Thanks for attending! Joinus online: Like us on Facebook: www.Facebook.com/VolunteerMatch Follow us on Twitter: @VolunteerMatch Visit Engaging Volunteers, our nonprofit blog: blogs.volunteermatch.org/engagingvolunteers/ For any questions contact: Jennifer Bennett (415) 321-3639 @JenBennettCVA [email protected]