Web Marketing Workshop for Start Ups Bangalore. SEO, PPC, Social Media for Start Ups
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The document provides a guide for startups on web marketing strategies, focusing on tools like Google Alerts, Google Trends, and keyword research for SEO. It emphasizes optimizing website content and using social media effectively for advertising and engagement. Key takeaways include planning content based on audience questions and utilizing Google AdWords for quick ad placement and testing.
Web Marketing Workshop for Start Ups Bangalore. SEO, PPC, Social Media for Start Ups
- 1. Web Marketing for Start upsSuresh BabuTwitter: @seobangalore
- 8. Research1
- 9. Tools: Google AlertGoogle Alerts are email updates of the latest relevant Google results
- 10. Google Insights www.google.com/insightsGoogle Trends www.google.com/trendsBack Type www.backtype.com
- 11. Research To ....Monitor YouYour BrandYour CompetitorYour Industry
- 12. SEO(Search Engine Optimization)“The art of bringing your website up in Google” 2
- 14. What should do with these keywords ???TitleDescriptionHeaderContent
- 15. Things to keep in mindOne wordUse of LocationFriends, FamilyQuality
- 16. TakeawaysKeyword Research in PracticesGoogle Web Master Guidelines
- 17. Blog /Website3
- 18. Optimize Blog/Website Use Keywords from ResearchTitle, Description, Heading, Content…
- 19. Tools – Blog Development
- 20. Tools to test Try, Test the FREE versions Raven ToolsWebsite Grader
- 22. ToolsLinkedIn AnswersFace book GroupsYahoo AnswersQuora
- 23. Take awayPlan your content creation based on questions asked, timeline, who & when to publish Use Excel
- 24. Social Media5
- 25. SEO for Social MediaBasic guidelinesContentUse of KeywordsTag/categorize SharingEvents
- 28. 5Local
- 29. AdvertisementPay Per ClickSocial Media AdsVideo, Banner Ads6
- 30. TakeawaysGoogle Ad words starts with Rs 500 & within hours ads are upUse to Test, Research
- 31. Thank YouSuresh Babu, Co- Founder, OME CommunityEmail: [email protected]://in.linkedin.com/in/seosuresh Twitter: @seobangalore
- 32. Photo Creditsand Thanks tohttp://www.flickr.comhttp://www.flickr.com/photos/karthikchttp://www.flickr.com/photos/klash/