The student proposes a fashion media project centered around creating their own clothing brand and photography. They are passionate about fashion and have always enjoyed the design aspects of media like websites and magazines. The main part of the project that is important is establishing their own fashion brand, which has been a goal of theirs after university. They want to get practice with this project. Influences for the project include successful Instagram fashion brands that began with media and progressed to having their own lines. The student wants their audience to feel confident and surprised by the clothes, which will have a streetwear yet classy style using on-trend colors. They have chosen this project style as it represents themselves and their passion for the fashion industry.