HTCpro White Paper

pro
TM

Accelerating Business Mobility
Organizations are driving speed and value by accessing a
“single voice” to coordinate enterprise mobility initiatives.

A white paper analysis from HTCpro™

Introduction

Organizations
across
the
full
spectrum
of
industries
now
recognize
the
clear
value
of
mobility.

By

giving
their
on-‐the-‐move
workers
high
speed,
dependable
access
to
business
systems,
customers

and
partners,
companies
can
realize
immediate
and
measurable
benefits.

Forward-‐looking
CIOs
are

harnessing
mobility
to
improve
workforce
productivity,
to
enhance
customer
service
and

satisfaction,
and
to
create
new
opportunities
for
sales
and
profit.

But
while
building
a
mobile
business
makes
sense,
it's
far
from
easy.

Corporate
mobility
initiatives
can
be
complex,
time-‐consuming
and
expensive
...
particularly
if
they

are
not
carefully
planned
and
executed.

To
succeed,
an
initiative
must
address
the
fast-‐changing

intricacies
of
mobile
networks,
devices,
applications
and
usage.

Few
organizations
have
the

internal
skills
and
resources
to
tackle
a
mobile
initiative
alone,
and
fewer
still
want
to
build
that

infrastructure
in
today's
business
environment.

That
is
why
astute
organizations
increasingly
seek
a
"single
voice"
lead
partner
to
plan,
coordinate

and
manage
their
mobility
efforts.

This
"master
vendor"
approach
has
been
proven
to
reduce
the

time
and
cost
of
business
mobility
deployments,
and
can
measurably
improve
the
return
on
a

corporate
mobility
investment.

In
this
white
paper
analysis,
HTCpro
examines
the
trends,
requirements
and
advantages
of
business

mobility
in
2011
and
beyond.

The
paper
also
offers
real
world
examples
of
how
this
master
vendor

approach
can
improve
the
outcome
of
a
business
mobility
effort.

2

Table
of
Contents

Introduction .... ...............................................................2

Business
Mobility
Realities
......................................4

Mobile
Trends

Business
Opportunities

Mobility
Challenges

What's
the
Solution?

..................................................6

Elements
of
Mobility

..................................................7

Education

Services

Resources

Choosing
a
Partner
......................................................10

Mobility
ROI

...................................................................11

Reaping
the
Benefits
...................................................11

A
Real
World
Example
...............................................12

Conclusion
.......................................................................13

3

Business
Mobility
Realities

Business
is
going
mobile,
and
the
pace
of
mobility
is
accelerating.

To
better
understand
the

business
mobility
landscape,
let's
start
by
examining
the
realities
of
today's
business
environment.

Mobile
Trends

Current
research
identifies
several
key
trends
affecting
business
mobility
strategies.

Those
findings

include
the
entry
of
new
mobile
platforms
into
the
workplace
and
the
increased
use
of
employee-‐
owned
mobile
devices
for
work
purposes.

Research
also
shows
a
growing
use
of
mobility

management
to
boost
efficiency
and
cost
savings,
and
the
emergence
of
new
models
of

development
and
deployment
for
business
mobility
solutions,
including
the
growing
use
of

consumer
applications
for
business
purposes.

Acknowledging
the
complex
mix
of
hardware,
firmware
and
software
now
available,
informed

industry
observers
now
recommend
that
business
organizations
adopt
a
comprehensive

management
strategy
for
their
mobility
initiatives.

Other
industry
analysts
note
the
impending

rollout
of
4G
networks
by
top
tier
mobile
operators,
the
introduction
of
machine-‐to-‐machine
(M2M)

applications
and
services,
and
the
increased
use
of
personal
smartphone
devices
for
workplace

activities.

Some
are
now
predicting
that
mobile
devices
based
on
the
Google
Android
operating
system
will

account
for
10
percent
of
the
mobile
device
market
in
2010.
Most
agree
that
businesses
will

increasingly
turn
to
third-‐party
managed
service
providers,
rather
than
struggling
to
create
in-‐
house
device
management,
deployment,
end-‐user
support
and
security
management
solutions.

Business
Opportunities

Research
also
shows
that
mobile
workers
now
comprise
more
than
40
percent
of
the
U.S.

workforce,
and
those
on-‐the-‐go
professionals
spend
20
percent
or
more
of
their
time
away
from
the

primary
workplace.

Thus,
a
primary
goal
of
most
business
mobility
efforts
is
to
make
those
mobile

workers
more
connected,
more
efficient
and
more
productive.

The
basics
of
most
organizational
mobility
initiatives
include
access
to
corporate
email,
calendars

and
collaborative
tools.

But
to
create
a
truly
mobile
business,
companies
are
increasingly
seeking

more
advanced
and
comprehensive
solutions.

Those
include
applications
that
give
on-‐the-‐move

workers
access
to
corporate
data
and
systems,
smooth
connectivity
to
associates
and
customers,

and
the
ability
to
conduct
business
virtually
anywhere
and
at
any
time.

By
leveraging
today's
impressive
generation
of
more
robust
and
capable
mobile
devices,
companies

can
realize
measurable
gains
in
worker
productivity
and
dramatic
improvements
in
customer

service
and
satisfaction.

A
sound
mobile
strategy
can
help
reduce
communications,
technology
and

other
operational
costs.

Forward-‐looking
organizations
are
leveraging
mobility
to
drive
innovation,

introduce
differentiated
offerings,
and
open
lucrative
new
revenue
streams.

4

Mobility
Challenges

Yet
to
realize
those
very
real
benefits,
organizations
must
first
address
and
overcome
several

significant
mobility
challenges.

While
business
mobility
is
more
promising
than
ever,
in
today's
environment,
mobility

deployments
are
also
more
complex
than
ever
before.

One
industry
survey
of
small-‐to-‐medium

sized
companies
found
that,
when
considering
the
breadth
of
available
mobility
options,
most
SMBs

planned
to
focus
on
smartphones
and
mobile
applications.

To
succeed,
a
mobility
initiative
must
address
the
requirements
of
mobile
network
operators,
the

proliferation
of
mobile
devices,
and
the
surge
of
new
business-‐oriented
mobile
applications.

A
successful
mobility
effort
must
also
incorporate
proven
solutions
for
device
and
application

testing,
deployment,
interoperability
assurance,
workforce
and
sales
force
automation,
customer

relationship
management,
employee
training
and
other
variables.

At
the
same
time
-‐-‐
due
largely
to
the
fact
that
mobility
is
a
relatively
new
and
rapidly
changing

landscape
-‐-‐
companies
struggle
to
gain
the
knowledge
and
skills
needed
to
plan,
deploy
and

manage
a
mobile
business
solution.

While
many
companies
have
one
or
more
of
the
building
blocks

needed
to
tackle
a
mobility
initiative,
such
as
testing
tools
or
existing
applications,
few
have
or
want

to
invest
in
the
talent
and
resources
needed
to
affect
a
turnkey
mobility
solution.

The
simple
fact
is
that
it
is
extremely
difficult
to
deliver
a
robust
business
mobility
solution
quickly

and
cost-‐effectively.

And
when
a
mobility
deployment
goes
wrong,
the
ramifications
can
be

immediate
and
severe.

The
initial
assessments
and
long-‐term
management
of
an
business
mobility
solution
can
be

expensive,
and
those
investments
can
be
wasted
if
a
company
rolls
out
the
wrong
solution.

It
can

be
difficult
and
costly
to
identify
and
fix
problems
with
a
poorly
executed
mobility
solution.

All
too

often,
by
the
time
a
corporate
IT
staff
has
mastered
and
deployed
a
mobile
application,
that

application
is
already
out
of
date.

And
when
devices
or
applications
do
not
work
as
expected,
or
when
workers
are
not
trained

correctly,
the
result
can
be
frustration,
higher
costs
and
lost
productivity.

Add
to
those
losses
the

time
and
cost
of
re-‐launching
a
new
solution,
and
the
lesson
is
clear.

For
organizations
that
want
a

reliable,
cost-‐effective
mobility
solution,
it
pays
to
do
it
right
the
first
time.

Those
are
the
realities
of
today's
business
environment.

What's
the
solution?

As
we
have
noted,
given
the
complexity
of
most
business
mobility
deployments,
it
is
all
too
easy
for

those
initiatives
to
fail
for
a
number
of
reasons.

Most
failed
mobility
efforts
do
so
after

encountering
a
particular
"sticking
point",
most
often
resulting
from
inadequate
up-‐front

assessments,
compatibility
issues
with
devices
or
applications,
poor
worker
training,
or
some
other

technical
or
support
problem.

5

The
downside
of
these
shortcomings
are
clear
and
costly.

But
the
good
news
is
that
astute
organizations
are
now
adopting
an
innovative
approach
to
the

planning,
implementation
and
long-‐term
management
of
business
mobility
solutions.

Under
this
new
approach,
organizations
leverage
the
capabilities
of
a
single,
highly
capable
partner

to
tackle
the
challenges
and
complexities
of
a
comprehensive
mobility
deployment.

This
partner

acts
as
a
"master
vendor"
to
coordinate
and
manage
the
many
suppliers,
technologies
and
skills

needed
to
implement
a
successful
mobility
solution.

As
such,
this
master
vendor
functions
much

like
a
general
contractor
does
on
a
typical
building
project
-‐-‐
working
with
architects,
suppliers
and

sub-‐contractors
-‐-‐
and
taking
primary
responsibility
for
the
success
of
the
project
as
a
whole.

This
"master
vendor"
model
offers
very
real
benefits.

First
and
foremost,
it
provides
a
single-‐source
who
is
responsible
for
the
planning,
coordination

and
overall
management
of
a
mobility
project.

In
the
best
of
circumstances,
this
single-‐source

partner
is
often
a
mobile
device
manufacturer
equipped
with
a
robust
and
device-‐agnostic
suite
of

mobility
tools,
solutions
and
resources.

Many
times,
these
master
vendors
will
have
years
of
experience
on
the
critical
mobility
platforms,

and
often
have
unique
access
to
advanced
tools
and
feature
sets.

This
key
partner
should
then

assemble
a
best-‐of-‐breed
constellation
of
independent
software
vendors
(ISVs)
to
provide
both
off-‐
the-‐shelf
and
customized
application
solutions.

In
the
real
world,
this
"general
contractor"
approach
ensures
that
all
participants
-‐-‐
from
network

operators
and
device
manufacturers
to
consultants,
software
suppliers,
internal
IT
staff
and
others
-‐
-‐
communicate
and
collaborate
to
produce
a
successful
outcome.

It
is
a
logical
and
proven
way
to
plan
and
launch
a
"greenfield"
mobility
effort.

And
when
a
business

mobility
project
has
encountered
serious
problems
or
setbacks,
the
"master
vendor"
model

provides
a
clear
roadmap
to
identifying
bottlenecks,
reassessing
options,
and
getting
the
project

back
on
track.

Elements
of
Mobility

To
fully
realize
the
benefits
of
this
"master
vendor"
model,
a
logical
business
mobility
approach

must
address
three
key
requirements:

education,
services
and
resources.

Education

Business-‐class
mobility
is
still
an
emerging
and
fast-‐changing
environment.

For
that
reason,
IT

staffs,
application
developers,
mobile
professionals
and
others
need
ongoing
education
in
the
most

current
mobility
tools
and
technologies.

In
the
"single
voice"
model
of
business
mobility
described
in
this
paper,
the
master
vendor
should

create
a
central
repository
of
knowledge
and
expertise.

That
knowledge
base
should
begin
with
a

comprehensive
understanding
of
the
leading
mobile
operating
systems.

A
capable
lead
partner

6

should
also
offer
instruction
and
guidance
on
leading
edge
mobile
applications,
development
tools,

devices,
problems/resolutions
and
related
topics.

Companies,
developers
and
others
should
ideally
have
access
to
both
standardized
and
ad
hoc

training
programs,
and
courses
that
range
from
basic
workshops
to
advanced
developer

instruction.

A
rigorous
mobility
training
program
should
include:

Device
workshops
to:

 Cover
all
functionality,
including
email
and
applications

 Reduce
reliance
on
help
desk
and
support
staff

 Train
on
a
wide
range
of
devices

Help
Desk
education
for:

 Troubleshooting

 Basic
product
overviews,
tips
and
fixes

 Tethering,
certificates
and
management
tools

Developer
training:

 On
new,
growing
platforms

 Application
and
OS
courses

 Certification,
SDKs,
boot
camps
and
internals

A
good
educational
component
must
be
constantly
updated
to
reflect
the
latest
and
greatest

thinking
and
techniques.

By
forging
close
relationships
with
those
specialists
who
are
creating
the

industry's
most
effective
business
mobility
solutions,
a
robust
educational
program
will
serve
as
a

force
multiplier
for
anyone
tasked
with
a
corporate
mobility
project.

7

Services

By
leveraging
the
professional
services
capabilities
of
a
trusted
partner,
companies
can
accelerate

and
improve
their
projects,
while
maximizing
the
return
on
their
mobile
investments.

The
best
potential
partners
will
demonstrate
deep
technical
capabilities,
best
of
breed
expertise

and
a
global,
alliance-‐based
reach.

Those
standard
and
customized
services
must
be
tuned
to
the

unique
mobility
needs
of
small
and
mid-‐sized
businesses.

Consultative
services
might
include

initial
mobility
needs
assessments,
custom
mobile
application
development,
evaluation
of
in-‐place

hardware
and
software,
staff
augmentation,
testing,
implementation
and
operational
support
for

mobility
systems.

Mobile
app
and
software
development
are
often
a
key
component
of
a
business
mobility

deployment.

Companies
should
seek
partners
capable
of
coordinating
both
internal
IT
teams
and

external
resources
during
the
process
of
application
development,
testing
and
deployment.

Rigorous,
pre-‐deployment
testing
is
perhaps
the
single
best
way
to
ensure
the
success
of
a
business

mobility
initiative.

A
robust
test
environment
allows
organizations
to
pick
and
choose
solutions

and
devices
and
to
mix
and
match
those
elements
in
side-‐by-‐side
tests.

Aggressive
testing
can
and

does
reduce
the
time
and
cost
of
evaluating
mobility
applications.

But
to
do
that,
businesses
must
have
access
to
a
proven,
fully-‐functional
host
environment
where

they
can
test
and
demo
hardware,
software,
interoperability,
features,
functionality
and
other

variables.

A
comprehensive
test
environment
supports
proof
of
concept
and
certification
testing
on

the
widest
possible
selection
of
devices
and
applications,
configurations
and
combinations.

The
best
of
today's
mobility
partners
use
cloud-‐based
resources
to
deliver
reliable,
customized

testing
solutions.

A
business-‐class
test
environment
should
be
capable
of
evaluating:

• Mobile
operating
systems

• Devices
from
all
original
equipment
manufacturers

• Messaging
and
collaboration
platforms

• Enterprise
and
mobile
device
management

• Field
force
management
solutions

Training
is
a
crucial
element
in
any
successful
business
mobility
effort.

From
best-‐practice

operational
guidance,
to
information
for
software
developers,
workforce
training,
tips,

troubleshooting
and
help
desk
support,
a
true
mobility
partner
will
deliver
comprehensive
training

solutions.

Training
should
include
focused
sessions
on
the
leading
mobile
device
platforms
for
help
desk

teams,
end
users
and
others.

A
good
training
program
will
also
include
executive
briefings
to
give

business
managers
insights
into
the
current
state
of
business
mobility,
and
best-‐practice
guidance

for
the
implementation,
operations
and
management
of
mobility
solutions.

Training
should
be
delivered
by
experienced
professional
services
teams,
and
supported
by
user-‐
friendly
tools
and
reference
materials.

8

Resources

Given
the
scope
and
complexity
of
most
business
mobility
efforts,
most
initiatives
require
expertise

and
solutions
from
a
variety
of
sources.

Which
is
why
forward-‐looking
organizations
seek
partners

who
have
forged
strong
alliances
with
a
strategic
selection
of
mobility
industry
leaders.

These
solutions
allow
organizations
to
track,
monitor
and
manage
mobile
devices
and
the
people

who
use
them.

They
include
solutions
for
device,
WLAN,
and
over-‐the-‐air
(OTA)
capabilities,
as

well
as
support
for
help
desk
and
remote
management
activities.

When
evaluating
potential
lead
mobility
partners,
companies
should
seek
those
with
allies
capable

of
managing
device
provisioning
and
configuration,
interactive
troubleshooting,
mobile
asset

tracking
and
reporting,
device
and
data
security,
and
device
status,
positioning
and
support.

Messaging
is
a
basic
requirement
for
on-‐the-‐go
professionals.

So
any
mobility
solution
must

incorporate
business-‐class
email,
seamless
access
to
corporate
data
and
applications,
and
a
robust

selection
of
security
and
management
tools.

A
powerful
new
generation
of
field
force
management

platforms
allow
companies
to
connect
mobile
phones
to
their
business
systems
data.

Customized

software
can
help
organizations
quickly
build,
deploy
and
manage
mobile
field
force
solutions.

Other
key
resources
needed
for
a
successful
business
mobility
effort
include
mobile
Customer

Relationship
Management
(CRM)
and
Sales
Force
Automation
(SFA)
solutions,
mobile
portals
and

enterprise
hardware
peripherals.

9

Choosing
a
Partner

What
should
a
company
look
for
in
a
"single
voice"
mobility
partner?

First
and
foremost,
any
lead
vendor
must
possess
truly
world-‐class
mobility
expertise
and
service

capabilities.

To
prove
those
capabilities,
a
vendor
should
have
documented
experience
in

delivering
successful
full-‐lifecycle
business-‐class
mobility
solutions.
They
must
have
the
ability
to

identify
business
communications
needs,
to
formulate
a
workable
mobility
plan,
to
handle
scoping

and
certifications,
and
to
assemble
a
network
of
industry-‐leading
partners.

A
reliable
partner
will
offer
a
full
suite
of
mobility
tools,
support
and
training
resources.

They
must

also
have
the
expertise
needed
to
coordinate
multiple
vendors
and
technologies,
and
to
deliver
a

full-‐lifecycle
mobility
solution.

The
best
of
these
lead
vendors
may
also
offer
high-‐level
assessment

services,
staff
augmentation
and
advanced
testing
for
mobility
platforms,
devices
and
applications.

In
today's
world,
companies
often
need
both
traditional
internally-‐focused
corporate
mobility

applications
and
externally-‐facing
consumer-‐oriented
solutions.

A
successful
partner
should
have

proven
capabilities
in
workforce/sales
force
automation
and
mobility,
and
in
the
marketing
and

revenue-‐oriented
requirements
of
consumer-‐facing
mobility
projects.

A
partner
should
also
offer
the
flexibility
to
meet
each
organization's
requirements.

That
means

offering
both
standard
off-‐the-‐shelf
and
customized
applications,
and
both
comprehensive
and

smaller
single-‐point
solutions.

A
key
vendor
should
have
the
resources
needed
to
augment
and

support
corporate
IT
staff.

Device
manufacturers
are
particularly
well
suited
to
the
role
of
lead
mobility
partner.

OEMs

typically
have
unique
expertise
in
the
tools
and
technologies
needed
for
a
business
mobility
project.

That
said,
a
lead
vendor
should
also
demonstrate
the
willingness
and
ability
to
test
and
integrate

mobile
devices
of
any
kind
and
from
any
manufacturer.

10

Mobility
ROI

Cost
is
always
a
consideration
in
a
business
mobility
effort.

Organizations
invest
in
business

mobility
for
a
reason
-‐-‐
because
they
expect
that
investment
to
generate
a
return
measured
in

greater
productivity,
lower
costs
and
improved
market
performance.

To
fully
understand
the
rationale
for
the
"master
vendor"
model
described
in
this
paper,
it
may
help

to
examine
the
Total
Cost
of
Ownership
for
a
business
mobility
effort.

Astute
business
leaders
realize
that
time
is
money,
and
that
a
poorly
planned
mobility
solution
is

costly
in
a
number
of
ways.
A
poorly-‐deployed
mobility
solution
can
result
in
wasted
resources
-‐-‐

both
human
and
financial
-‐-‐
and
significant
lost
productivity.

By
leveraging
proven
mobile
expertise
early
in
the
process,
businesses
can
more
quickly
acquire
a

solution.

A
qualified
partner
can
utilize
specific
skill
sets
to
scope,
select,
certify
and
successfully

deploy
a
mobile
solution.

Companies
can
realize
measurable
cost
savings
by
accomplishing
more
in

a
shorter
period
of
time,
shortening
the
learning
curve,
and
more
effectively
assessing
and
reducing

risk.

A
single-‐source
partner
can
ensure
a
solution
is
deployed
correctly
the
first
time,
eliminating
the

need
to
fix,
re-‐do
or
abandon
less-‐than-‐ideal
mobile
systems.

By
accelerating
deployments,

companies
save
both
time
and
money.

By
increasing
speed
to
production,
businesses
can
also
gain

the
first
mover
advantage
in
their
industry
or
market.

Reaping
the
Benefits

As
advocated
in
this
HTC
white
paper,
by
adopting
the
"single
voice"
model
to
manage
business

mobility
initiatives,
companies
can
realize
a
number
of
measurable
advantages.

Organizations
can

leverage
this
master
vendor
approach
to:

 Gain
a
single-‐source
partner
to
coordinate
and
manage
all
aspects
of
a
successful
business

mobility
solution

 Accelerate
mobile
deployments

 Drive
mobile
adoption
within
the
organization

 Reduce
the
cost
and
complexity
of
a
mobility
implementation

 Access
a
certified,
vetted
universe
of
business
mobility
specialists

 Leverage
a
proven
suite
of
mobility
tools,
training
and
professional
services

 Fully
test
and
evaluate
all
mobility
alternatives

 Get
faltering
mobility
projects
back
on
track

 Derive
maximum
value
from
existing
mobility
assets
and
investments

11

 Empower
their
workforce
to
produce
more
positive
business
outcomes

 Bring
new
products
and
services
to
market
sooner

 More
easily
connect
with
customers
and
partners

A
Real
World
Example

When
a
leading
insurance
provider
sought
to
mobilize
key
operations,
executives
wanted
to
see

first-‐hand
precisely
how
various
devices
would
function
in
their
new
mobile
environment.

The
insurer
was
working
with
a
major
solution
provider.

But
over
several
months,
the
partners

had
struggled
with
resource
procurement
and
overall
project
management.

A
key
sticking
point

was
the
need
for
a
reliable
test
and
demonstration
environment
that
would
allow
the
organization

to
quickly
evaluate,
select
and
deploy
the
right
devices
and
device
management
platform.

That's
when
this
company
called
on
HTCpro.

HTC
leveraged
the
capabilities
of
its
innovative
HTCpro
approach,
which
includes
comprehensive

testing,
informational
and
partnership
resources.

To
resolve
this
test
and
demo
challenge,
HTC

delivered
an
Enterprise
Sandbox
solution
that
included
a
full
test
environment,
demo
devices
and

other
tools.

This
innovative
test
and
evaluation
solution
was
up
and
running
within
a
week
...
thus

getting
this
important
mobility
effort
back
on
track
and
moving
again.

The
HTC
solution
reduced
costs,
confusion
and
delay
in
this
mobility
project.

It
allowed
the

solution
provider
to
shorten
the
decision
cycle
and
move
the
initiative
forward.

For
the
insurer,

this
collaborative
solution
gave
it
a
clear
understanding
of
how
devices
would
work
in
its
new

mobile
environment.

And
that
took
this
organization
a
big
step
closer
to
its
mobile
future.

12

Conclusion

There
is
no
doubt:
business
is
going
mobile.

A
mobilized
workforce
can
boost
productivity,
open
new
markets
and
opportunities,
and
boost

customer
service
and
satisfaction.

Companies
see
their
competitors
ramping
up
for
business

mobility,
and
smart
organizations
are
moving
quickly
to
join
the
mobile
business
revolution.

The
question
now
is,
how
can
organizations
best
plan,
implement
and
manage
a
truly
successful

mobility
initiative?

As
we
have
seen,
given
the
dynamic
complexities
of
business-‐class
mobility,
few
companies
have
or

want
to
build
the
internal
infrastructure
needed
to
tackle
a
mobility
project
alone.

Nor
do
they

have
the
time
or
expertise
needed
to
evaluate
and
coordinate
the
many
specialized
participants

needed
to
execute
most
mobility
efforts.

The
answer,
for
a
growing
number
of
forward-‐looking
CIOs,
is
to
partner
with
an
expert
lead

vendor
capable
of
planning,
implementing
and
managing
a
business-‐class
mobility
project.

This

"single
voice"
approach
can
and
does
yield
significant
advantages
-‐-‐
accelerating
mobility

deployments,
reducing
cost
and
complexity,
and
getting
difficult
projects
back
on
track.

By
carefully
choosing
this
key
partner,
organizations
of
all
kinds
can
drive
productivity
and

efficiency,
while
improving
the
return
on
their
mobility
investments.

About
HTC

HTC
Corporation
(HTC)
is
one
of
the
world's
fastest
growing
mobile
phone
companies.

The

company
creates
innovative
smartphones
to
meet
the
needs
of
consumers
and
businesses.

HTCpro

provides
comprehensive
information,
services
and
resources
for
business
mobility
initiatives.

For

more
information
on
HTC,
please
visit
www.htc.com.

To
learn
more
about
the
HTCpro
approach,

visit
www.htcpro.com.

13

About
the
Authors

David
Jaeger

Executive
Director,
HTCpro

David
is
Executive
Director
for
the
Sales
Operations
organization
at
HTC
America.

This
group
has

responsibility
over
demand
planning
for
the
North
American
region
as
well
several
incubation
sales

areas
including
accessories,
emerging
operator
business,
and
the
HTCpro
program.

He
has
over
25

years
of
experience
in
enterprise
and
business
sales
across
a
variety
of
industries
including
landline

access,
infrastructure,
and
wireless
and
has
worked
extensively
with
businesses
in
building

solutions
from
a
broad
set
of
offerings.

He
has
a
Bachelor
of
Science
in
Advertising
from
the

University
of
Texas
at
Austin.

Will
Ro

Director,
HTCpro

Will
supports
sales
operations
activity
for
HTC
North
America
as
well
as
oversees
growth
of
sales,

technical
resource
management
and
partnership
formation
with
the
HTCpro
program.

He
has
13+

years
of
experience
across
enterprise
sales,
system
integration,
wireless,
network
security,
and

business
planning.

He
has
solid
experience
in
IT
integration
and
how
they
build
off
of
business

processes.

He
has
a
Bachelor
of
Science
in
Biochemistry
from
the
University
of
California,
Los

Angeles.

Contact
us
at
LearnMore@htcpro.com

14

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